Named to the Red Herring 100

Recognized by Red Herring Editors for Innovation and Business Strategy

SAN FRANCISCO, CA — May 13, 2002 —, the market leader in online customer releationship management (CRM), announced today its inclusion in the Red Herring 100 as selected by the editors of Red Herring, the premier magazine of business technology and innovation.

The Red Herring 100 recognizes the top 50 public and the top 50 private companies whose services, business models, products and quality of management define business innovation. It previews the leaders of tomorrow in a number of key technology-related sectors, including software, biotechnology, wireless, communications services, media, hardware, nanotechnology, consumer electronics and energy.

"We are honored to be chosen by the editors of Red Herring magazine and recognized as an industry leader along with this elite group," said Marc Benioff, chairman and CEO of "This distinction acknowledges our continuous innovation in all areas of the company - from business strategy to philosophy to technology - and our expertise in providing 'software as a service.'"

In its sixth year, the Red Herring 100 has become the most respected list of its kind. Red Herring editors compile the list by using the same combination of subjective insights and hard metrics favored by venture capitalists and investment bankers. These factors predict a company's ability to disrupt existing markets or create entirely new ones.

The Red Herring 100 is featured in the June 2002 issue of Red Herring magazine and is also available on It includes a short profile of currently has over 4,400 customers for its online CRM solution, including global leaders such as Le Meridien, Autodesk, and Daiwa Bank. provides companies of all sizes with an enterprise-class CRM solution at a fraction of the cost, fraction of the time, and fraction of the risk of traditional software systems. delivers its CRM solution as an online information utility via a Web Services infrastructure.

About is the world’s largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase applications should make their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit, or call 800 1301 448 (Singapore) or 800 967 655 (Hong Kong) or +65 6302 5700.