Provide an on-demand software solution that can take your marketing department from cost center to revenue driver. Leverage Pardot's sophisticated yet simple marketing automation platform to grow pipeline and generate better leads by allowing marketing and sales departments to create, deploy, automate, and manage marketing campaigns online. Learn why Pardot was ranked #1 in total cost of ownership in lead management automation by leading analysts and significantly improves performance with full-featured marketing automation tools.
According to Forrester Research, companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. Make sure your leads are getting the right messages at the right time.Get the feature guide
Lead nurturing automatically nurtures sales leads over time — so you don’t have to. Place leads on nurturing tracks to ensure your company stays top of mind.
Use targeted nurturing tracks to send personalised communications to your prospects. Customised email signatures and dynamic content help create the look and feel of 1:1 emails.
Increase the value of your database by nurturing non sales-ready leads to a sales-ready state. Don’t let leads get picked up by competitors just because they’re not ready to buy.
Request a Guided Tour to get a hands-on look with a sales rep. You'll see how easy it is to create, deploy, and manage online marketing campaigns that increase revenue and maximise efficiency.