Market leader in online CRM now offers fully localized editions for three largest markets in world: Germany, Japan and the U.S.
SAN FRANCISCO, CA — March 4, 2002 — Salesforce.com, the market leader in online CRM, today announced that it has aggressively entered the German market with release of the German version of its award-winning online CRM service. Salesforce.com now offers fully localized versions Japanese and German versions, as well as multi-currency support for global organizations operating worldwide. With over 3,800 customers for its cost-effective, easy-to-use solution, salesforce.com is committed to making CRM a painless reality worldwide, and plans to deliver Swedish and Spanish versions in the next six months. Both salesforce.com's Professional Edition and the newly-launched Enterprise Edition for larger companies are available in German.
Aberdeen Research Group predicts that the global CRM market will grow at a compound annual growth rate of 19.9%, reaching $27.76 billion in 2005. Salesforce.com has made it a priority to quickly expand its products to seamlessly serve major world markets eager for an alternative to the high cost and long implementation time lines of most conventional client-server software. With over 400% revenue growth in the last year, salesforce.com is poised for explosive growth around the world. Salesforce.com already services over 300 customers in Europe and 200 customers in Japan.
"We have gotten a fantastic reception from European customers, having already launched into UK, Ireland and Scandinavia, and our Japanese customers are equally enthusiastic," stated John Appleby, Senior Vice President and Managing Director of EMEA of salesforce.com. "Salesforce.com already has 50 customers in Germany, Austria, and Switzerland, and this native-language German release will significantly boost our penetration of these markets."
As the first complete CRM solution to be offered online, salesforce.com helps companies enhance long-term customer relationships without incurring the failure rates and massive implementation and maintenance costs associated with conventional enterprise client/server applications.
Salesforce.com's 3800-plus customers, including Adobe Systems (NASDAQ:ADBE), Autodesk (NASDAQ:ADSK) Fujitsu (OTC: FJTSY), Siemens PT&D (NYSE:SI), USA Today (NYSE: GCI) and Wachovia (NYSE: WB), have realized impressive benefit from their CRM implementations. World-leading tool steel manufacturer Bohler-Uddeholm, which passed over SAP and other traditional CRM vendors in choosing salesforce.com, has seen a 250% return on investment (ROI) in salesforce.com.
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