Receives Beagle Research Group's 2006 CRM WizKids™ Award

AppExchange recognized as the turning point for the on-demand enterprise software industry

SAN FRANCISCO — January 30, 2006 — [NYSE: CRM], the technology and market leader in on-demand customer relationship management (CRM), today announced it has received a 2006 CRM WizKids award from Beagle Research Group, LLC for innovation in front-office software. The WizKids award is given annually to emerging software companies that demonstrate new and innovative solutions to business problems encountered in the rapidly changing front office.

" is a familiar name that has contributed several major innovations throughout its short history. The company is being honored this year for AppExchange which we believe is a major turning point for the on-demand enterprise software industry," said Denis Pombriant, managing principal. The Beagle Research Group report, "2006 WizKids: Taking CRM to the Next Level" stated "The significance of AppExchange cannot be underestimated. Half of the companies in this report are engaged with in its partner ecosystem in which they deliver complementary functionality to the core service."

With AppExchange, customers now have access to new applications that bring the benefits of to an entire business, letting them manage and share all of their company information on-demand. Using AppExchange, companies can easily add any number of new on-demand applications to their existing Salesforce deployments, extending their success and making the full power and creativity of the community available with just a click. The AppExchange now offers more than 150 on-demand business application listings created by, its customers, developers and partners and can be found at

"We are proud that Beagle Research Group has recognized the AppExchange and the innovation we continue to bring to the on-demand world," said Chairman and CEO Marc Benioff. "With an ever-growing base of first class partners, we believe that AppExchange will revolutionize the way businesses manage and share information on demand." is the world's most widely used on-demand CRM product and a leader in on-demand applications. In the last few months, has been honored with the following accolades: InfoWorld CRM Technology of the Year 2005, TMC Labs 2005 Innovation Award, HBSA 2005 Entrepreneurial Company of the Year, CRM Magazine's 2005 Market Leader Award for Enterprise, Midmarket and Small Business Suite CRM, SIIA's 2005 Codie Awards for Best Customer Relationship Management Solution and Best Application Management Solution, ISM's 2005 Top 15 CRM,'s 2005 Best Sales Force Automation Solution and the Windows IT Pro Readers' Choice Award for CRM Software.

About is the world’s largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit:

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