Salesforce.com Announces AppExchange Venture Network
Santa Clara, Calif. - Salesforce Developer Conference - May 21,
New initiative will help entrepreneurs and venture firms build
successful on demand and Software as a Service (SaaS) companies
More than $225 million has been invested in two dozen companies on the AppExchange
- Salesforce.com (NYSE: CRM), the market and technology leader in on-demand business
services, today announced the AppExchange Venture Network, a new initiative designed to help
entrepreneurs and venture firms build successful on demand and Software as a Service (SaaS)
companies. The AppExchange Venture Network will provide technology and operational education,
business strategy and networking forums for entrepreneurs, ISVs and venture capital partners to
drive the growth of the on-demand industry. Several venture firms have already joined the
AppExchange Venture Network, including Alloy Ventures, Battery Ventures, Bay Partners, Benchmark
Capital, The Carlyle Group, Emergence Capital Partners, Granite Global Ventures, Hummer Winblad
Venture Partners, InterWest Partners, JMI Equity, Lighthouse Capital Partners, Lightspeed Venture
Partners, Mohr Davidow Ventures, Norwest Venture Partners, Partech International, Pinnacle
Ventures, Shasta Ventures, Sierra Ventures, Sigma Partners, Sutter Hill Ventures, Trinity Ventures,
U.S. Venture Partners and VantagePoint Venture Partners.
"The AppExchange Venture Network will accelerate the on-demand revolution," said Marc
Benioff, chairman and CEO, salesforce.com. "The AppExchange Venture Network combines a select group
of VCs and entrepreneurs that understand the power and innovation possible with the on-demand model
and want to invest in software as a service companies to accelerate that trend."
"For nearly 25 years MDV has been a partner to entrepreneurs by taking a hands-on approach to
investments and working skillfully to architect and help build successful companies," said Bryan
Stolle, general partner, Mohr Davidow Ventures. "The AppExchange Venture Network will help venture
firms and entrepreneurs roll up their sleeves together to build the next set of industry-leading
products and companies."
"Large parts of enterprise software are moving on-demand," said Salil Deshpande, Principal,
Bay Partners. "And in on-demand, salesforce.com's AppExchange is the juggernaut, with network
effects. It has become the eBay of applications."
The AppExchange Venture Network will help start-up executives and venture firms take
advantage of salesforce.com's expertise in multi-tenant architectures, subscription-based revenue
recognition models, managing a business using the on-demand Salesforce platform and CRM
applications and more. The AppExchange Venture Network will also leverage salesforce.com's
AppExchange Incubator initiative, which is designed to help entrepreneurs, start-ups and
established partners accelerate the creation and delivery of new multi-tenant applications and
More than $225 million has been raised by two dozen companies on the AppExchange,
demonstrating the industry shift to investment in on demand and SaaS companies. Contactual, Eloqua,
eProject, Genius, iNeoMarketing, InsideView, Invisible CRM, Intacct, Jigsaw Data, Pandora Networks,
Rally Software Development, Right90, Xactly and others have closed various levels of funding since
the AppExchange went live in January 2006.
More than 575 applications are now available on salesforce.com's AppExchange, the world's
first on-demand application directory, found at http://www.salesforce.com/appexchange.
Salesforce.com is the world’s largest provider of customer relationship management (CRM) software. For more information about salesforce.com (NYSE: CRM), visit: www.salesforce.com/au/.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit http://salesforce.com/au/, or call 1800 667 638 (Australia) or 0800 450 064 (New Zealand).