Totaljobsgroup Recruits Salesforce to Maximize Sales Effectiveness
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"The great thing about the AppExchange is that we can download an app trial it, and choose it. There’s no complicated purchase cycle, no programming, and very little integration. We can be productive on a new application extremely quickly."
Challenge
- Up to 40 percent annual organic growth was outpacing the capability of the existing contact management system
- Minimal control over sales processes
- Lack of real-time reporting
- Difficult to conduct ad hoc reporting
- Localized business-to-business marketing was a considerable challenge
- System placed a heavy burden on management time
Solution
Totaljobsgroup deployed Salesforce SFA, Force.com Builder, AppExchange, and Force.com Sandbox to
205 staff in the UK to create single view of customers and prospects.
Results
- Systems customization is considered quick, effective, and satisfying
- Seamless integration with Oracle Financials back office system to create a unified order management system
- Created 5,000 leads every month
- Revenue generated via the Web to Leads functionality
- AppExchange eliminates complicated application purchase cycle, programming, and minimizes integration effort
- Force.com Sandbox allows team to test new customizations, install new AppExchange applications, and test other integrations in a risk-free environment
- Implemented in six weeks
- Deployment so successful parent company is also now implementing Salesforce
