After Rolling Out Salesforce in 25 Countries, Lionbridge Technologies Gains Real-Time Visibility Into Its Business

"Rolling out Salesforce in 25 countries definitely helps us better serve our global customers. Our industry is all about language and diversity. Our ability to interact with customers in each of their global locations is key to our success and our ability to capture, share, and report on these relationships at the local and global levels is crucial. Only Salesforce offers us that flexibility."


Challenge
  • Sought a unified global system to better serve clients including GE, Microsoft, and the US Department of Justice
  • Needed to deliver full account visibility to sales reps in 25 countries
  • Management had no way to track financial or sales data to assess overall business health

Solution
  • Implemented Salesforce globally after acquiring Salesforce customer Berlitz GlobalNet
  • Relied on the solution's innovative Customer Success program to ensure rapid, successful deployment
  • Customized Salesforce for differing requirements of key global regions and lines of business

Results
  • Improved visibility offers better cross-sell opportunities and greater total sales across global client divisions
  • Now use customized reports and dashboards for immediate, real-time visibility into pipeline and worldwide business efforts
  • Achieved competitive insight into wins and losses by region, country, and individuals
 
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