blueEnergy Delivers Renewable Energy to Rural Nicaraguans with Aid from Salesforce Content and CRM
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“Without Salesforce Content, our employees and volunteers across the globe could not collaborate effectively on a day-to-day basis. Features like tagging and full-text search make it easy for everyone to contribute and find content, just like on our favorite consumer Web sites.”
Challenge
- blueEnergy—which provides a low-cost, sustainable solution to the energy needs of marginalized communities through the creation of hybrid wind and solar energy systems—needed a central repository for documents
- Extending an existing SugarCRM system to include document management required technical skills volunteers didn’t have time to acquire
- Users found SugarCRM difficult to learn, resulting in poor adoption and files sent using e-mail
- The San Francisco-based organization required a solution easily accessible by users on three continents
Solution
- blueEnergy selected Salesforce Enterprise Edition CRM and Salesforce Content, swapping out SugarCRM in less than a month
- While supporting SugarCRM required developer skills in PHP, blueEnergy’s IT systems administrator was able to customize Salesforce after only a week of training
- The search, filtering, and tagging features of Salesforce Content made it easy for users to locate relevant documents
- Users also subscribe to receive relevant documents automatically when content of interest is created or updated
- Workspaces differentiate general from internal-only documents, and ensure critical information stays within the organization
- To add even greater functionality to Salesforce, blueEnergy installed Project-on-Demand, a donated project management app from the AppExchange marketplace
- Cases allow the organization to monitor workflow and assign internal help desk resources
Results
- Salesforce Content provides a central repository for documents, making them easily accessible to users across multiple continents
- Ease-of-use drives user adoption; robust intranet feature-set has created demand
for access that exceeds current number of licenses
- Community-based tagging drives efficient search for relevant content
- Reports and dashboards are easily generated and relay vital information such as the number of grant applications open and filed
- blueEnergy has plans to use Sesame Software’s Relational Junction to integrate Salesforce into the organization’s accounting system

