Thanks to Salesforce, Carglass has created a common database for its sales representatives

"Salesforce's CRM Solution has helped us streamline not only our sales database but also the workflow in the several areas we work on."

Stefano Montagner
IT Systems Director, Carglass Italia


Challenge
  • Carglass is a multinational enterprise, specialized in replacing and repairing automotive windshields, that maintains a strong presence in Italy through its 110 branches and 65 approved partners.
  • Carglass has teamed up with Salesforce.com to tackle three major challenges
     - Sales: They needed to make their clients' data and information accessible from a single point so that they'd be available to their entire sales force, no matter where its members physically were.
     - Operations: They needed to unify data handling and archiving with reference to quality standards, checks and security regulations.  
     - Help Desk: They needed to handle tickets electronically and keep track of the status of each request.

 


Solution
  • Carglass chose Salesforce because of its unlimited scalability, ease of deployment and on-demand efficiency
  • During the start-up phase, Salesforce SFA was deployed in the sales department for a total of 50 licenses. 
  • Given the great results obtained in this specific field, the company then decided to deploy the CRM solution to handle its Operations Department and its internal Help Desk

Results
  • Salesforce has allowed Carglass to streamline its enterprise data and make it completely accessible through the creation of a common database.
  • The company has noted a significant reduction in lost data when an order not managed by the same person or office goes from hand to hand.
  • The qualitative data that cannot be integrated into the management solution can now be archived and are immediately available
  • Carglass has computerized and centralized its Help Desk management to slash the response time and keep track of the status of all requests
 
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