“Salesforce has perfectly tailored CRM to our requirements and our productivity has gone up by 10 -15 percent. AppExchange fills operational holes with solutions that resonate across our entire organization. It gives us a single place to find a variety of applications to meet our business needs.” - Anuradha Acharya, Chief Executive Officer, Ocimum Biosolutions
 


Ocimum Scales New Heights with Salesforce.com Automation in the Cloud. 

 

Challenge

  • Implement a sophisticated yet simple CRM solution that would integrate all Ocimum’s acquired companies along with managing sales and marketing. The solution also needed to have interface with its existing Lab Information Management System (LIMS) and Website.

 

 

Solution

Ocimum upgraded to Salesforce Enterprise Edition because of its market leadership, flexibility, and feature functionality. The company experienced immediate user adoption and found a wealth of applications in the AppExchange to meet various business needs.

Results

  • Easy-to-use system that enables sharing of critical information
  • 10-15% increase in productivity
  • An improvement in real time reporting
  • Opportunity Management leads to quick deals.

Ocimum Biosolutions

Back to top

SasSy Recommends