Retail

 

Connect with everyone who touches your brand

Retailers know better than anyone how radically consumer behavior is changing—and how always-connected shoppers present new opportunities to build your brand. Now, everyone from HQ to buyers to store associates can work together to create great experiences for consumers across every channel, and help your business grow.

 

Lorna Jane

Learn from your customers’ conversations

By listening to your customers across every channel you can steer your business to greater success. Marketing Cloud gives Lorna Jane a platform to speak to customers about its brand. Social monitoring provides a window into the customers’ world, tracking their conversations, and revealing likes, dislikes, wishes, and wants that might otherwise not filter through official feedback channels.
Lorna Jane’s story ›

Burberry

 

Speed up service to your channel

International office supplies retailer OfficeMax got down to work with salesforce.com and in just six weeks introduced a new enterprise-wide client sales and service platform that has brought order to its information. Iain Moore, OfficeMax director, client operations said he likes the sound of an imaginary clock ticking against client cases. "From a management team perspective, to know that there is an escalation process and a clock ticking on resolutions is a good thing."
Officemax’s story ›

Officemax

Officemax

 

Carlos Bakery

Put retail apps in your team’s hands

Move beyond traditional customer relationship management with your own custom apps to track customer loyalty, coordinate store rollouts, manage franchises, or connect with suppliers and associates. At Carlo’s Bakery, employees use Salesforce to take orders on iPads or over the phone and instantly share dates and flavor requests with bakers, decorators, and the Cake Boss himself. Carlo’s Bakery story ›

Carlos Bakery

 

Build stronger connections with social

Your customers are active on social networks. Are you? Consumers love interacting with their favorite brands online, so leading retailers—like Dunkin’ Brands—are going social to engage with their fans. It’s about more than just being liked on Facebook: You can use Salesforce to participate in conversations about your brand, and build everything from new buying experiences to innovative social marketing campaigns. Dunkin' Brands’ story ›

Dunkin

Dunkin