Sprint to Standardize on Salesforce Enterprise Edition for more than 5,000 Sales Professionals

 


Desafio:
  • Sprint Nextel, a provider of a comprehensive range of wireless and wireline communications services, sought to consolidate the CRM systems used by its sales professionals
  • The company, the result of a merger between telecom leaders Sprint and Nextel, wanted to ensure higher productivity and enhanced business customer service by providing its entire sales organization a single, easy-to-use solution that could be accessed anywhere, anytime
  • Product reliability, ease-of-use, and real-time accessibility were priorities; Sprint Nextel sought to avoid transition inefficiencies common to large-company mergers and to ensure consistent, quality service to business customers

Solução
  • Prior to its merger with Sprint, Nextel selected Salesforce SFA Enterprise Edition to replace PeopleSoft for its 2,500 sales professionals
  • The company chose Salesforce for its on-demand architecture and intuitive user experience
  • In 2005, Nextel transitioned from its on-premise solution to Salesforce, a process that included customizations, data migration, and training for all users; user adoption rates were 90% within three weeks of deployment to each user group
  • After Sprint and Nextel merger, the new company again selected salesforce.com's Enterrprise Edition is the foundation for its sales organization
  • By August 2006, the company expects to have more than 5,000 employees using Salesforce Enterprise Edition for sales and some marketing functions

Resultados
 
 
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