Salesforce Grants Equity Awards Under Its Inducement Equity Incentive Plan

San Francisco—October 24, 2016—Salesforce (NYSE: CRM), the Customer Success Platform and world's #1 CRM company, today announced it has granted equity awards under its 2014 Inducement Equity Incentive Plan (the “Plan”) to new employees who joined Salesforce in connection with its acquisitions of BeyondCore, Inc. (“BeyondCore”), Gravity Tank, Inc. (“Gravity Tank”) and HeyWire, Inc. (“HeyWire”). The Plan was adopted by the Salesforce Board of Directors in July 2014, in accordance with New York Stock Exchange Rule 303A.08.

BeyondCore’s smart data discovery technology automatically explores millions of variable combinations from any structured data source and then presents actionable insights in just minutes, prescribing specific, intelligent recommendations users can leverage to make smarter business decisions. Gravity Tank combines design, research and strategy to bring clarity to the challenges of innovation and enable leading companies to define breakthrough products, services and customer experiences. Salesforce closed its acquisitions of BeyondCore, HeyWire and Gravity Tank in September. HeyWire’s innovative cloud technology directly connects customers to businesses using two-way, conversational messaging.

Under the Plan, Salesforce granted a total of 302,258 restricted stock units (“RSUs”) to 18 employees at BeyondCore, 47 employees at Gravity Tank and 24 employees at HeyWire. These RSUs vest over four years with 25 percent of the RSUs vesting on the first anniversary of the grant date and the balance vesting quarterly thereafter in 12 equal installments, subject to continued service through each applicable vesting date. Each of the employees who received an equity award is a non-executive employee and joined Salesforce as a result of the acquisitions.

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