Pricing and editions

Find more customers and keep the pipeline full with Pardot B2B marketing automation.

 
Standard
 
 
$1,000

USD/month/up to 10,000 contacts†
billed annually

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In-depth prospect tracking

Lead nurturing and email marketing

Lead scoring and grading

ROI reporting

Real time alerts

Forms and landing pages

Standard CRM integration

 
Pro
 
MOST POPULAR
$2,000

USD/month/up to 10,000 contacts†
billed annually

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Get all Standard
features PLUS

Advanced email analytics

Email rendering preview and spam analysis

Email and landing page A/B testing

Advanced dynamic content

Google AdWords integration

API access — up to 25K calls/day

Integrated marketing calendar

Social profiles

Chat support

 
Ultimate
 
 
$3,000

USD/month/up to 10,000 contacts†
billed annually

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Get all Pro
features PLUS

Custom user roles

Custom object integration

API access — up to 100K calls/day

Dedicated IP address

Phone support

* All per user products require an annual contract.

† Canadian pricing available upon request

* All per user products require an annual contract

† Canadian pricing available upon request

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