Are there business processes you wish you could automate with the ease and the simplicity of Salesforce CRM? Have you thought about custom objects, but aren't sure how to leverage them? Come to this session and learn the power of drag-and-drop to build any form, create any relationship, produce any button, and much more! Hear how other companies are leveraging the Force Platform to extend the benefits of Salesforce CRM to parts of the business beyond CRM.