Scent of a Buyer: Understanding Digital Body Language


If you’re sitting in a room with prospective customers, it’s easy to read their body language. And at the end of the meeting, you have a pretty good idea whether or not they’ll sign up. But now that so much of a company’s interaction with its customers and prospects is over email and the Web, how can you get the same level of insight without being there in person? No problem -- Just read their digital body language. Join us to hear from executives at Eloqua and TriNet as they explain the five key practices companies can employ to understand, properly interpret, and capitalize on their customers’ digital body language.

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