Manticore Technology's Virtual Touchstone Now Available on Salesforce.com's AppExchange
Salesforce.com Customers Can Now Deploy Lead Nurturing Solution Directly within Their Salesforce Implementations
SAN FRANCISCO — August 10, 2006 — Manticore Technology and salesforce.com [NYSE:CRM], the market and technology leader in on-demand business services, announced the availability of Virtual Touchstone for salesforce.com's AppExchange. Virtual Touchstone is a powerful lead nurturing solution that allows marketers to generate more sales leads and to automatically move prospects deeper into pipeline, providing sales a constant stream of qualified leads. Built on the AppExchange on-demand platform, Virtual Touchstone is immediately available for deployment at http://www.salesforce.com/appexchange.
Virtual Touchstone for AppExchange is the foremost lead nurturing platform made for business-to-business marketers using Salesforce. Virtual Touchstone integrates the applications that online direct marketers use most, including email, Web analytics, and pay-per-click ad tracking into one powerful, on-demand solution. Manticore Technology's solution identifies new leads, automates the progression of leads through the pipeline, reduces sales cycles, and improves sales efficiency thereby dramatically improving a company's bottom-line.
"AppExchange provides salesforce.com customers with access to a dynamic marketplace of applications to optimize their Salesforce deployment," said Nicholas Walker, CEO and founder of Manticore Technology. "Virtual Touchstone is an exciting addition to AppExchange for business-to-business marketers that are looking to streamline their lead generation programs and improve outbound sales and marketing programs. By implementing Virtual Touchstone and Salesforce marketing organizations are able to ensure their sales teams have plenty of qualified leads, and that they are talking to the right leads — at the right time."
"For salesforce.com customers looking to boost their demand generation, Virtual Touchstone for AppExchange is an excellent choice," said Matt Holleran, vice president, AppExchange partners, salesforce.com. "Today, many sales and marketing organizations operate within independent silos. The combination of Virtual Touchstone for AppExchange and Salesforce effectively eliminates those silos, bridging the communication gap between sales and marketing organizations, enabling a continuous flow of qualified leads, and arming sales with invaluable insight into website and email behavior for individual prospects. Virtual Touchstone for AppExchange and Salesforce form a powerful solution to the age-old sales and marketing divide."
Virtual Touchstone for AppExchange is one of more than 280 applications created by salesforce.com, its customers and partners that are now available on the salesforce.com AppExchange, the world's first on-demand application platform. AppExchange provides unprecedented ease of customization and integration for Salesforce deployments, as well as enabling a whole new generation of on-demand applications that go beyond CRM. AppExchange enables all of these on-demand applications to be easily shared, exchanged and installed with one click into a salesforce.com customer's account. AppExchange can be found at http://www.salesforce.com/appexchange
About Manticore Technology
Manticore Technology is the provider of the market leading on-demand lead nurturing solution. The company's Virtual Touchstone solution enables marketers to effortlessly move sales prospects through the pipeline and feed their sales team invaluable insight in the interests of each lead, thereby reducing sales cycles, increasing productivity and driving revenue for an organization. Manticore Technology has more than 30 enterprise customers, including The Kellogg Company, International Truck, Riverbed Technology, and Net Forensics. Headquartered in Austin, Texas, Manticore Technology is a privately funded company. For more information please visit the company's web site at www.manticoretechnology.com or call (512) 241-3780.
About Salesforce.com
Salesforce.com is the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS). The company's portfolio of SaaS applications, including its award-winning CRM, available at http://www.salesforce.com/products/, has revolutionized the ways that customers manage and share business information over the Internet. The company’s Force.com PaaS enables customers, developers and partners to build powerful on-demand applications that deliver the benefits of multi-tenancy across the enterprise. Applications built on the Force.com platform, available at http://www.force.com/, can be easily shared, exchanged and installed with a few simple clicks via salesforce.com's Force.com AppExchange marketplace available at http://www.salesforce.com/appexchange/.
As of July 31, 2008, salesforce.com manages customer information for approximately 47,700 customers including ABN AMRO, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, Sprint Nextel, and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
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