Salesforce.com Foundation Celebrates Earth Day by Bringing Together the Power of Technology, Employees and Nonprofits to Help Combat the Climate Crisis
Salesforce.com Foundation extends its Earthforce commitment to
salesforce.com employees, the community and environmental nonprofits
SAN FRANCISCO, Calif. - April 20, 2007 - Salesforce.com
[NYSE: CRM], the market and technology leader in on-demand business services, and the
Salesforce.com Foundation, today announced that they are celebrating Earth Day by engaging
salesforce.com employees, the community and environmental nonprofits in activities to extend
Salesforce.com Foundation's commitment to be "one" with the earth. All of the activities taking
place around Earth Day compliment the Salesforce.com Foundation's unique 1/1/1/1 philanthropy
model. The Salesforce.com Foundation operates under salesforce.com's 1/1/1/1 Model -- a commitment
to deliver 1% Time, 1% Equity and 1% Product to nonprofit organizations and, most recently, to be
"one" with the earth. These activities include the launch of a global team of over 30
salesforce.com employees to help design future salesforce.com environmental programs and practices,
the introduction of a biodiesel employee shuttle, technology support for environmental
organizations and extensive earth friendly volunteer activities across the globe.
"Since formally announcing our Earthforce initiative in January, the Salesforce.com
Foundation is excited to celebrate Earth Day with a number of new projects focused on environmental
causes," said Suzanne DiBianca, executive director of the Salesforce.com Foundation. "With the
establishment of the Sustainability Council, the Salesforce.com Foundation is tapping into our
valuable salesforce.com employees to examine all of our business practices to determine how we can
reduce our carbon footprint as a company. Increasing awareness and participation in Earth Day
activities is key as we strive to make every day Earth Day in salesforce.com's offices around the
world."
Sustainability Council
This week, the Salesforce.com Foundation formally launched the Sustainability Council, a
global council of salesforce.com employees focused on making salesforce.com a more environmentally
aware business. The Sustainability Council will help the Salesforce.com Foundation define
initiatives that salesforce.com can take to reduce its carbon footprint and recycle more
materials. Initiatives include everything from engaging in a formalized recycling program for
technology hardware and other equipment to increasing the use of recycled paper and soy-based ink
to examining facilities use of lighting after hours.
Biodiesel Shuttle
Since opening the salesforce.com office in San Mateo earlier this year, salesforce.com has
been looking for a convenient way to transport employees between the two offices. The
Salesforce.com Foundation has made plans for a biodiesel shuttle to provide transportation for
employees. Biodiesel is a fuel made from vegetable oil that runs in any unmodified diesel engine,
is non toxic and is carbon neutral.
Technology Support for Environmental Organizations
Salesforce.com has donated its application to over 20 global environmental organizations
around the world to help them better manage their business including Global Footprint Network and
Rare Conservation. The San Francisco Community Power organization, an organization focused on
sustainable energy initiatives to help businesses and individuals save money, energy and the
environment, has been using Salesforce for more than a year as its lifeline to customers. In
addition, ONE/Northwest has been helping environmental organizations for more than a decade to use
technology to help advance their mission. For the last year, ONE/Northwest has been using donated
Salesforce applications to help those organizations increase their productivity and broaden their
outreach.
"Environmental groups bring about change through engaging with key decision makers and the
public at large. Salesforce applications allow a group to have a detailed history of its
relationships by tracking all aspects of supporter interaction. Using Salesforce with the help of
the Salesforce.com Foundation allows environmental groups to be more effective in their engagement,
which quickens the pace of positive environmental change," said Steve Andersen of ONE/Northwest.
Global Volunteer Activities
In fiscal year 2007, salesforce.com employees donated over 20,000 volunteer hours, hundreds
of which were dedicated to environmental causes. Salesforce.com employees will be volunteering at
some of San Francisco's most beloved natural resources in the days leading up to and immediately
following Earth Day on April 22nd. These volunteer activities include restoration projects at
Crissy Field, the Presidio, Ocean Beach and Alcatraz.
As the Salesforce.com Foundation has a presence across the globe, international
salesforce.com employees will also be volunteering with organizations such as the Plant a Tree
Foundation in Thailand, Clean-up the Broadmeadow Estuary in Ireland and Conservation Volunteers in
the UK.
About Salesforce.com Foundation
The Salesforce.com Foundation mission is to remain the leaders in pioneering, evangelizing and
implementing the 1% Model, and using this model as a means to improve the lives of people around
the world. The Salesforce.com Foundation harnesses the power of product and people to improve the
lives of those in need. Using the unique 1/1/1/1 Model -- 1% Time, 1% Equity, 1% Product, "one"
with the earth-the Foundation reaches out to the community and increases the effectiveness of
nonprofit organizations so they can better achieve their goals. We call this the Power of Us. We
concentrate on the use of technology, specifically as it relates to organizations with youth
development programs. We have supported technology centers around the world that help kids in
technology-bereft urban and rural areas create a better future for themselves. Since July of 2000,
salesforce.com employees have given over 40,000 hours of their time and expertise, feeding the
homeless, tutoring kids, improving nonprofit spaces, and offering hundreds of helping hands when
the world is faced with devastating natural disasters.
About Salesforce.com Foundation
The Salesforce.com Foundation mission is to remain the leaders in pioneering, evangelizing and
implementing the 1% Model, and using this model as a means to improve the lives of people around
the world. The Salesforce.com Foundation harnesses the power of product and people to improve the
lives of those in need. Using the unique 1/1/1/1 Model -- 1% Time, 1% Equity, 1% Product, "one"
with the earth-the Foundation reaches out to the community and increases the effectiveness of
nonprofit organizations so they can better achieve their goals. We call this the Power of Us. We
concentrate on the use of technology, specifically as it relates to organizations with youth
development programs. We have supported technology centers around the world that help kids in
technology-bereft urban and rural areas create a better future for themselves. Since July of 2000,
salesforce.com employees have given over 40,000 hours of their time and expertise, feeding the
homeless, tutoring kids, improving nonprofit spaces, and offering hundreds of helping hands when
the world is faced with devastating natural disasters.
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