Salesforce.com Announces 1st Annual European Appy Award Winners at Dreamforce Europe

Appy Awards honor salesforce.com customers and partners who are leading the Software-as-a-Service and Platform-as-a-Service revolution

LONDON - salesforce.com Dreamforce Europe Conference - May 8th, 2008  -  Salesforce.com [NYSE: CRM], the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a-Service today announced the winners of the 1st Annual European Appy Awards at a special award ceremony held at the Dreamforce Europe user and developer conference. Appy Award winners represent the salesforce.com customers and partners who have taken salesforce.com and the SaaS industry to new levels of development, customization and application excellence. The 7 Appy Award categories recognize achievements in innovation leveraging both Software-as-a-Service and Platform-as-a-Service, as well as in furthering the mission of the Salesforce.com Foundation.

"The driving force behind salesforce.com's success has always been the innovation developed by our community of customers, partners, and developers. The European Appy Awards highlight the leaders in our community who have demonstrated excellence and innovation in using and developing new SaaS applications with the Force.com Platform," said salesforce.com chairman and CEO Marc Benioff.

On May 8th, Benioff and salesforce.com EMEA President Lindsey Armstrong presented awards to each winner in the 7 separate categories to a capacity crowd at London's Barbican Centre.

The 7 categories are: the Salesforce CRM Success Award, the Salesforce Innovation Award, the Force.com Customer Innovation Award, the Force.com Partner Innovation Award, the SaaS Enterprise Best Practices Award, the SaaS Pioneer Award, and the Power of Us Award.  Winners were chosen by an internal panel of experts based on a combination of usage metrics, technology innovation and business success related to their use of Salesforce applications and the Force.com Platform:

Salesforce CRM Success Award: DHL Global Mail

Salesforce Innovation Award: Siemens Enterprise Communications

Force.com Customer Innovation Award: Allianz

Force.com Partner Innovation Award: Fairsail

SaaS Enterprise Best Practices Award: DSV and Accenture

SaaS Pioneer Award: ShipServ

The Power of Us Award: TeachFirst


Force.com Platform and the AppExchange
Force.com (http://www.force.com/) reinvents the traditional development, deployment and distribution of any business application with platform-as-a-service. Developers, customers and partners can use Force.com to easily create a new generation of on-demand applications and deploy them worldwide as a service.  Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, enabling all the innovation that Force.com unleashes to be easily distributed to the entire on-demand community.
 
The AppExchange economy continues to expand, with thousands of customers installing applications via the AppExchange. Customers of all sizes can quickly and easily extend Salesforce with additional on-demand business applications available on the AppExchange, found at http://www.salesforce.com/appexchange/.

About Salesforce

Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.