"For a technology to succeed here, it needs to make it easier for our clients to do business with us. Salesforce.com was the only CRM system that allowed us to bake our proprietary sales process, Mission: Possible, right into the application. Now our markets work in synergy to take care of each and every client. That's sales success—on our own terms."


— BridgeStreet Worldwide

BridgeStreet Tracks Global Business Activity in the Cloud

Challenge

  • Management needed visibility into global pipeline and customer relationships to grow business
  • Required customizable CRM to match proprietary sales methodology
  • Wanted to drive adoption and support remote sales reps with offline access, Outlook and PDA integration

Solution

  • Chose salesforce.com over Siebel OnDemand Upshot Edition for its worldwide sales organization
  • Globally deployed market-leading CRM in six weeks
  • Used easy and extensive customization features to match sales methodology and vertical requirements

Results

  • Can now track all global business activity in real time
  • Increased collaboration, and can provide best possible client service across markets and partners
  • Global sales team increased individual sales per person by an average of 42%
  • Single-click integration with Microsoft Outlook ensures a full record of activity is always available
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