Industries: High Tech

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Who Should Attend: Salesforce.com is a global standard for high-tech companies, and in this track you’ll learn how leading hardware, software, and semiconductor companies are leveraging Salesforce CRM and the Force.com platform to achieve success in the cloud.
Key Takeaways: Network with your high-tech peers and share ideas: Gain insight to help you increase your momentum and revenues with the Sales Cloud. Hear tips about how to engage with and delight your customers in social media outlets or in your call center with the Service Cloud. And learn how to transform your organization by implementing best practices and using the Force.com platform.
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Breakout Sessions

Achieving a Global Transformation: Yes, It’s Possible!
Thursday, November 19
7:30 a.m. - 8:30 a.m.
Need to achieve global transformation in months not years? Is your organization changing priorities and players mid-stream? If these scenarios sound familiar, this is your session. Join us to learn how high-tech leaders from BMC Software and Seagate Technology have achieved global transformations like these. You'll leave prepared to drive change in your company.
Speakers: John Esposito, salesforce.com; Burke Butler, BMC Software, Inc.; Parijat Sharma, Seagate Technology LLC
Getting It Right: The Keys for Successful High-Tech Deployments
Wednesday, November 18
2:15 p.m. - 3:15 p.m.
Are requirements, change requests, and competing priorities creating chaos for your team? High-tech companies know a lot about technology, but when it comes to cross-functional execution, sometimes they don’t know where to start. IT management software solutions provide, CA, will share how they developed their best in class governance model. You will learn tangible steps for how to create a successful, scalable model for deployment and beyond.
Speakers: Irene Von Toussaint, CA; Andre Pimentel, CA
Got KCS? Delivering a Knowledge-Centered Support Model for High-Tech Customers
Friday, November 20
10:15 a.m. - 11:15 a.m.
Knowledge-centered support (KCS) has quickly become the standard in high-tech service centers—but are you ready for it? What does that mean for your customers and agents? Come and learn how you can create and deliver a KCS-focused support process to the delight of your customers and service representatives.
Speakers: Todd Hathhorn, ACI Worldwide, Inc.; Kevin Knickrehm, Salesforce.com Internal; Russell Glover, salesforce.com; Chris Chatfield, Qualcomm Internet Services; Amanda Roberts, Stone Cobra
Salesforce for Semiconductors: Optimizing Design Wins and Maximizing Throughput
Friday, November 20
9:00 a.m. - 10: 00 a.m.
The complex semiconductor world is wrought with challenges, but you can harness best practices to reap big rewards. In this session, you’ll hear from experts and customers as they share real-world experiences and provide recommendations, so you can start making dramatic changes in your organization today.
Speakers: Cheryl O'Connor, Analog Devices, Inc.; William Yam, Maxim Integrated Products Inc.; Howard Hodges, Inflection Point, LLC

*Tracks, sessions, and speakers are subject to change.