Tracks & Sessions - salesforce.com

Tracks

Innovation, Imagination, and Success on Demand

Dreamforce is organized in a series of tracks to help you target the right sessions for you. Each track features detailed breakout sessions in a variety of formats and levels—and with 200+ sessions to choose from, you’re sure to find the insight you need. These in-depth forums are your chance to meet with salesforce.com product teams, hear from expert users at leading companies, and pick up strategies for handling your most critical business issues.

 

 

Who Should Attend:
Administrators who need to hit the ground running with Salesforce in order to start mastering the functionality and collecting best practices to take their skills to the next level.

Who Should Attend:
Administrators who’ve nailed the basics but are looking to sharpen their product expertise and take their implementation to new levels of success.

Who Should Attend:
All you expert administrators looking to pick up advanced wisdom, the very latest new techniques, and unheard of best practices for maximum organizational benefit.

Who Should Attend:
Business and IT executives with complex Salesforce deployments emphasizing globalization and execution strategy.

Who Should Attend:
Small business owners and executives looking for tangible examples on how you can achieve the “blowfish effect” utilizing Salesforce.

Who Should Attend:
The Salesforce platform provides an amazingly rich developer environment that's entirely on demand. If you’ve already started developing on the Salesforce platform, the sessions in this track can show you how to extend your productivity with advanced platform features, tools, techniques, and integration methods.

Who Should Attend:
On-demand development via the Salesforce Platform and AppExchange lets you develop, deploy, and market applications quickly and profitably. This track shows you how to translate your innovative ideas into a real revenue streams and introduces techniques and new AppExchange features to help you be more successful.

Who Should Attend:
Wish you could build powerful applications for your organization—without programming? The Salesforce Platform lets you create inspiring apps without traditional development skills. Join fellow admins as you learn app-building techniques to help you—and your company—get more out of Salesforce.

Who Should Attend:
So you’re already a developer, but you aren't creating on-demand applications on the Salesforce Platform? This track shows you exactly how to apply your skills to the on-demand world as you learn how to design, develop, and deploy your own complete and comprehensive applications.

Who Should Attend:
Any Executives looking to gain insight on our future and latest trends in the industry including community solutions, the power of the Apex platform, hot innovations on the AppExchange, and the power of the ecosystem as part of its overall solution.

Who Should Attend:
Human Resources, Finance, and Administration managers and executives looking to expand their use of Salesforce and the AppExchange to automate systems and processes.

Who Should Attend:
IT executives and managers looking to understand how on-demand web services platforms and the Internet are changing the landscape and architecture of enterprise computing.

Who Should Attend:
Financial services decision makers, including senior business and technology executives in banking, capital markets, wealth management, mortgage, and insurance who want to learn about using Salesforce and the AppExchange.

Who Should Attend:
Executives and decision makers in hardware, software, semiconductors, and electronics who want to hear industry trends, case studies, and best practices. Join us to tap into the wealth of experience of salesforce.com's own high-tech customers and experts.

Who Should Attend:
Executives and decision-makers in the media and communications spaces, ready to take their organizations on demand! This track offers industry trends, training, and best practices from peers, case studies, and our own salesforce.com experts.

Who Should Attend:
If you are interested in how visionary organizations leverage Salesforce platform to manage data in truly innovative ways, then this is the track for you. Hear about high school student information systems, full service municipal constituent portals, donor and stakeholder stewardship, corporate social responsibility, human services case management and more. Come be inspired.

Who Should Attend:
Marketing managers and executives looking to master the basic Salesforce marketing capabilities to improve lead generation, campaign management, and overall marketing processes.

Who Should Attend:
Marketing managers and executives ready to take their marketing organizations on demand to gain new ways to communicate with customers and prospects.

Who Should Attend:
Sales managers and executives looking to improve productivity and gain insight and tips for maximizing impact of salesforce.com’s integrated sales automation capabilities.

Who Should Attend:
Sales managers and executives, already familiar with Salesforce, looking to capitalize on an array of new information and best practices to maximize and expand their CRM usage.

Who Should Attend:
Designed for channel executives, listen to your peers share their best practices using Salesforce PRM to achieve their channel revenue program objectives.

Who Should Attend:
Sales professionals and executives wanting the secret sauce for huge overachievement of sales quota using Salesforce as the main ingredient.

Who Should Attend:
Sales operations and business analysts focused on using Salesforce to optimize the accuracy and performance of their sales teams.

Who Should Attend:
Service managers and executives looking to understand how to leverage Salesforce Service & Support to increase response times, first contact resolution, and overall customer satisfaction.

Who Should Attend:
Service managers and executives looking to take their support organizations to new heights using the most cutting-edge and innovative technologies.