Force.com for Developers

Unleash the power of the Force.com platform with sessions designed to maximise your innovation potential. This track is for developers and technically oriented system administrators who want to learn how to use the platform to build, integrate, and extend on-demand business apps. Learn the latest innovative tips, tricks, and development secrets—directly from platform experts, architects, and industry leaders.

Apex, Visualforce & Beyond: A Glimpse into the Future of Force.com
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This session will provide an essential update on the vision and direction of the Force.com platform. Come hear Steve Fisher, salesforce.com's SVP of Platform Division, give developers a rare, behind-the-scenes look at the future of the Force.com Platform. The session will also provide an opportunity to get your toughest technical questions answered by a panel of Force.com product managers and R&D experts.
Thurs, May 8
13:15 - 14:15
Speaker: Steve Fisher
Senior Vice President, Platform Division, SALESFORCE.COM

Speaker: Chris Fry
VP, Platform Development, SALESFORCE.COM

Speaker: Steven Tamm
Lead Member of Technical Staff, SALESFORCE.COM

Speaker: Rob Woollen
Principal Architect, SALESFORCE.COM

Speaker: Doug Chasman
Principal Member of Technical Staff, SALESFORCE.COM


Development-as-a-Service: Get ready to develop on-demand with Cloud Computing
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The Force.com platform makes it easy to develop and deploy powerful on-demand apps. Learn how to use the latest set of tools and services that bring developer productivity and collaboration to the Force.com platform-as-a-service model. Led by Force.com experts, this session will cover the Metadata API, Force.com IDE, Force.com Code Share, Sandbox and much more.
Wed, May 7
10:30 - 11:30
Speaker: Glen Martin
Director, Product Management, SALESFORCE.COM


Hands-On: Visualforce: Any User Interface, Any Application, Any Device
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Looking to extend the ‘look and feel’ of your Force.com application or need to create an entirely new interface to make your application visually distinct? In this introductory session, find out how Visualforce provides you with a framework for building and deploying any kind of user interface design. Learn how easy it is to configure our standard user interface and even replace it altogether with a suitable style and set of interactions to enhance the whole user experience.
Thurs, May 8
14:45 - 15:45
Speaker: Marc Kuster
Application Instructor, SALESFORCE.COM

Speaker: Stephen O'Halloran
Senior Consultant, SALESFORCE.COM


Enterprise Integration: Combine the Salesforce Platform with your Architecture
The Force.com platform and popular Web Services API make the concepts of SOA (Service Oriented Architectures) real by making it easy to create powerful and robust integrations with other systems. This session will review Force.com SOA features and tools for integrations, as well as some of the popular APIs and techniques for connecting to application data and infrastructure.
Thurs, May 8
16:15 - 17:15
Speaker: Martin Clark
Business Intelligence Manager, The Miller Group Ltd.

Speaker: Sarah Legge
MIS Analyst, The Miller Group Ltd.

Speaker: Markus Spohn
Director, Product Management, Integration, SALESFORCE.COM


Power-Up Your Apps with Apex Code
Join us to learn how you can build powerful application logic using Apex Code, the world's first on-demand programming language! See Apex firsthand through demos and code samples in a session led by Force.com technical experts. You'll leave with all the new tips, tricks, and best (and worst) practices you can handle!
Wed, May 7
16:00 - 17:00
Speaker: Dave Carroll
Principal Developer Evangelist, SALESFORCE.COM

Speaker: Taggart Matthiesen
Senior Product Manager, SALESFORCE.COM


Visualforce: User Interface as a Service, What User Experience will you Build?
Learn how to use the latest Force.com platform innovation, Visualforce, to build any UI for any application for any device. This technical session will cover multiple code walkthroughs and topics including component libraries, controllers and debugging. Come get your hardest questions answered by Visualforce experts!
Thurs, May 8
11:30 - 12:30
Speaker: Andrew Fawcett
CODA Common Infrastructure & Benchmarking Manager/Technical Architect, CODA

Speaker: Ron Hess
Principal Developer Evangelist, SALESFORCE.COM

Speaker: Andrew Waite
Director, Product Management, SALESFORCE.COM


The Force.com Platform: Application Framework Overview
The Force.com platform features that allow you to build apps declaratively and without code are a key part of providing the productivity and power developers love about the platform. This session covers the core elements of the Force.com platform that enable sophisticated apps that are more functional and easy to build than ever before.
Wed, May 7
9:00 - 10:00
Speaker: Lucy Mills
Business Excellence Manager, Nimbus Partners Ltd

Speaker: Eric Bezar
Vice President, Product Management, SALESFORCE.COM