IT Strategy & Innovation

Turn your IT department into a force for rapid innovation with in-depth sessions and discussions with top thought leaders. This track is for IT managers and executives looking to understand the current shift in the world of technology as Software as a Service becomes an even more sought-after part of the enterprise architecture. Hear from innovative IT experts and gain insight into how to use the AppExchange and the Force.com platform to both automate and integrate.

Chief Innovation Officers: Delivering Rapid Business Benefit
Agility and innovation are key to driving a successful business in an increasingly competitive global economy. Join us in this session to hear first hand from customers that have used the force.com platform to drive innovation and change to deliver rapid results to the business. Learn how as a result these innovators have elevated IT to a proactive and critical function in their respective companies.
Thurs, May 8
14:45 - 15:45
Speaker: Paul Turner
VP of Global Operations, Arieso Ltd

Speaker: Howard Lamb
CIO, Celerant Consulting Ltd.

Speaker: Stuart Mills
European Channel Manager, Celerant Consulting Ltd.

Speaker: Simon Wheeldon
Director, Apex Platform Sales, EMEA, SALESFORCE.COM


De-Mystifying Integration. Making the Complex Simple.
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Integration in a Web 2.0 world should be the least of your challenges. Let us explain Web Services and integration techniques in terms that will help you develop an efficient and effective integration strategy using repeatable design patterns. Hear real-life examples of how to integrate Salesforce with front and back office solutions using native Salesforce and complementary partner technologies.
Wed, May 7
10:30 - 11:30
Speaker: Ami Gal
Director of Business Development, Magic Software Enterprises Ltd.

Speaker: Vikaram Gupta
Engineering Manager, Google Inc.

Speaker: Darren Smith
Principal Sales Engineer, SALESFORCE.COM


Behind-the-Scenes: Powering One Million Subscribers 24*7*365
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Ever wonder how the Salesforce platform powers over one million subscribers and delivers over 100 million transactions per day every day 24*7*365? Get a behind-the-scenes peek at the underlying technologies, network architecture and operations that power salesforce.com's platform and applications.
Wed, May 7
9:00 - 10:00
Speaker: Claus Moldt
Vice President of Service Delivery, SALESFORCE.COM


Hands-On: Build it Now ! Get under the covers of Force.com
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Do you want to see just how easy it really is to build on-demand applications on the force.com platform? Join this hands-on training session for a live walk-through of how to build an example application. Feel free to take your shiny new application home to show-off to your colleagues!
Thurs, May 8
16:15 - 17:15
Speaker: Matthew Friend
Senior Technical Sales Engineer, SALESFORCE.COM


The 'Art of the Possible' with Force.com and the AppExchange
The Web operating system for IT is here! Join us to learn how IT organisations everywhere are using Force.com and the AppExchange Directory of business applications to run more and more of their companies' critical applications on demand. Discover the new IT standard for rapidly finding and deploying certified, pre-integrated solutions from marketing automation to HR developed by the hundreds of partners on the AppExchange.
Thurs, May 8
11:30 - 12:30
Speaker: Gordon Anderson
SVP Governance, Servista Ltd

Speaker: David Woodhead
Managing Consultant, Astadia UK

Speaker: Simon Wheeldon
Director, Apex Platform Sales, EMEA, SALESFORCE.COM

Speaker: Clara Shih
Director, AppExchange Product Line, SALESFORCE.COM


Building New Apps on the Force.com Platform
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Learn how you can reduce costs and increase the delivery of innovation to your business using the revolutionary salesforce.com on-demand application development platform. Join us to see how easy it is to rapidly build, deploy and manage sophisticated applications. Learn why you don’t have to be a programmer or developer to join the revolution: Just point-and-click your way to this session.
Thurs, May 8
13:15 - 14:15
Speaker: Danny Teare
Business Systems Analyst Manager, Sesame Services Limited

Speaker: Stephen Whitehead
Business Analyst, Sesame Services Limited

Speaker: Mark Woodward
Principal Sales Engineer, Alliances, SALESFORCE.COM

Speaker: Simon Wheeldon
Director, Apex Platform Sales, EMEA, SALESFORCE.COM


European Chief Innovation Officer : Roundtable Discussion
Join us for a discussion with top IT thought leaders on how to maximize the value of the Salesforce Platform for your organisation. Hear insights and best practices on how to automate critical business processes, integrate with other systems, and improve the partnership with the business.
Wed, May 7
16:00 - 17:00
Speaker: Juho Malmberg
Executive Vice President, Development, KONE Oyj

Speaker: Howard Lamb
CIO, Celerant Consulting Ltd.

Speaker: Carl Bate
CTO, Cap Gemini UK Plc

Speaker: Peter Coffee
Director, Platform Research, SALESFORCE.COM