Drive Sales with Intelligent B2B Marketing.

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Sales and marketing,
together at last.

Pricing

B2B marketing automation by Salesforce.

  • Generate high-quality leads. 

    Fill the funnel with high-quality leads using a suite of powerful marketing tools. Easily create landing pages and forms, run highly-targeted email campaigns, and personalise the buyer’s experience from click to close.

  • Streamline lead management. 

    Take the manual labour out of lead management by putting your most common marketing and sales tasks on autopilot. With automated lead qualification and nurturing, you can free up sales to focus on what really matters: bringing in new business.

  • Connect faster, from anywhere, with Salesforce Engage. 

    Accelerate your sales cycle by giving sales the intelligence they need to close deals, faster. Track engagement with campaigns, improve follow-up speed, and combine the powers of marketing and sales to turn leads into customers for life.

  • Calculate Marketing ROI. 

    Take winning from an art to a science. Trace closed deals back to their original campaigns to better understand which programs are working, how your two teams are contributing to success, and what needs to be done to crush your revenue goals again and again.

"In the first year we increased our MQLs 45% with Pardot. It's been fantastic."

— Doug Johns, VP of Global Marketing and Strategy, Precor

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The best overall value in marketing automation.

Choose the right package to power your pipeline.

 

Download the full edition comparison chart

The best overall value in marketing automation.

Choose the right package to power your pipeline.

 
Standard
 
 
US$1,000

/month/up to 10,000 contacts
billed annually

Standard marketing automation

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Pro
 
MOST POPULAR
US$2,000

/month/up to 10,000 contacts
billed annually

Advanced marketing automation

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Ultimate
 
 
US$3,000

/month/up to 10,000 contacts
billed annually

Customisable marketing automation

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Be first. Be relevant. Be productive.
Sales & marketing alignment
US$50

/month/per user
billed annually

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Empower Sales to connect early, often and effectively with Salesforce Engage for Pardot.

Includes the following features:

Engage Alerts

Engage Reports

Engage Campaigns

Engage for Gmail

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* All per user products require an annual contract.

* All per user products require an annual contract.

Download the full
edition comparison chart

Ready to dive in with marketing automation?

Request a Guided Tour to get a hands-on look with a sales rep. You'll see how easy it is to create, deploy, and manage online marketing campaigns that increase revenue and maximise efficiency.

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