App providers and ISVs

 

AppExchange Partner Program Models

ISVforce

Build, market, and sell your app
to salesforce.com customers

15% net revenue

 

Force.com Technology

  • Build and package applications on Force.com that target our CRM customers
  • Build integrations that leverage Force.com API
  • Force.com API token allowing connection to all editions (GE, PE, EE, UE)
  • No limits on apps, tabs, objects (managed packages)
  • Push real-time upgrades
  • License Management Application (LMA)
  • Customer Success Console
  • Free trials

Program Tools

  • AppExchange listing
  • 2 free CRM licenses

Program Benefits

  • Basic Partner Support
  • Premier Partner Support option
  • Sponsorship opportunities
  • Designated ISV Account Executive
  • Direct sales alignment
  • Go to market and sales enablement resources
  • Technical enablement
  • ISV Lifecycle Academy

Force.com Embedded

Build, market, and sell your app
to any customer

25% net revenue

 

Force.com Technology

  • Build and package applications on Force.com
  • Embedded Edition License for distribution to any customer
  • Build integrations that leverage Force.com API
  • No limits on apps, tabs, and objects (managed packages)
  • Ability to distribute application independent of and/or for integration with Salesforce
  • Resell optional portal licenses
  • Push real-time upgrades
  • License Management Application (LMA)
  • Customer Success Console
  • Branded free trials
  • Branded login pages

Program Tools

  • AppExchange listing
  • 2 free CRM licenses

Program Benefits

  • Basic Partner Support
  • Premier Partner Support option
  • Sponsorship opportunities
  • Designated ISV Account Executive
  • Direct sales alignment
  • Go to market and sales enablement resources
  • Technical enablement
  • ISV Lifecycle Academy

The Details

  • GE- Group Edition, PE – Professional Edition, EE – Enterprise Edition, UE – Unlimited Edition
  • CRM objects include: leads, opportunities, campaigns, cases, solutions
  • Salesforce Enterprise & Unlimited Editions have Force.com API access included; Professional Edition has optional Force.com API for purchase; Group Edition has no Force.com API access
  • With our percentage net revenue model, free apps have no fees
  • Learn more about your support options with our Partner Success Plans (PDF)
  • All apps, with the exception of free apps are subject to a $300 security review fee
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