Data Management

Successful Strategies for Migrating and Managing Data

The success you achieve with your customer relationship management (CRM) application depends on the integrity and consolidation of your customer information. But information is often spread out among a variety of databases, a number of different data fields, and duplicate records. It may even be incomplete. Data management is by no means easy.

To maximize your productivity and transition from your old applications, you need a unifying data management strategy that enables your company to address your business needs in the best way. At salesforce.com, we analyze your business drivers and evaluate your business process in order to help you craft the appropriate data management strategy.

Data Migration

Many of our customers have experienced pain with a CRM application due to multiple data sources. The customer support team may have different customer information than the sales force, or, even worse, sales management might be working with data that is different from the data used by sales reps in the field.

We help you migrate your data quickly, efficiently, and effectively so you can optimize the value you receive from your Salesforce applications. Our data migration packages transfer data from existing ACT!, GoldMine, Microsoft CRM, SalesLogix, and Siebel OnDemand applications into Salesforce. For custom databases or other legacy applications, a Successforce Consulting data specialist can provide a tailored solution to meet your specific needs.

Data Quality

Are you plagued by inconsistent data, duplicate records, and low user adoption due to less than desirable data integrity issues?

CRM success requires reliable information, yet achieving and maintaining high data quality is a constant challenge. At salesforce.com, we recognize the impact of poor data quality on your business, so we’ve developed a three-step solution to ensure your data will be your most valuable asset:


Get started today with our Data Quality Assessment, a proven and effective analysis of your most critical customer data including leads, accounts, contacts, and opportunities. This entry-level priced service will help you understand the extent of your data problems and chart a course to increase your data quality, drive user adoption, and ensure customer success.

Salesforce.com Delivers Data Success

Whether you are deploying Salesforce SFA, Salesforce Marketing, Salesforce Call Center, or other applications on the Force.com platform, your organization can benefit from our data management services. All of these services are rooted in salesforce.com's methodology, which has helped thousands of customers achieve success with on-demand CRM.

To find out how you can accelerate your CRM success with our data management services and to learn about pricing, contact your account executive.