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Manufacturing
Build stronger customer relationships
From the assembly line to the store shelf, today’s successful manufacturers are connecting employees, suppliers, partners—and even their products—to put customers at the forefront. Evolving technologies like social and mobile are creating new opportunities to build relationships and deliver experiences that surprise and delight customers like never before.
Get closer to customers
Successful brands are tapping into the explosive popularity of social media to grow their businesses and communicate with customers as they research products and make buying decisions. Companies like Rossignol use Sales Cloud to strengthen their connections to customers—the most important thing that a brand has. Rossignol’s story ›
Know your business inside out
To be successful in today’s world, you need immediate visibility into every aspect of your business so you can continuously drive business growth. Avon, the world’s largest direct seller, built a custom app with the Salesforce Platform that shows campaign results, earnings, and sales rep performance—all in real time. Avon’s story ›
Keep employees connected
Kimberly-Clark’s well-known brands are an indispensable part of life for people in more than 175 countries. But how do the company's employees stay connected across global boundaries? Now, colleagues in every corner of the globe use Chatter to securely share information, eliminate silos, and work more productively. Kimberly-Clark’s story ›
Help your retailers succeed
For a manufacturer to succeed, the distributors and retailers that carry its products need to be successful too. Smart companies are working jointly with partners—like L’Oréal, which uses Salesforce to connect distributor reps and salons to coordinate events, share tips and tools, and work as a team to market its brand more effectively. L’Oréal’s story ›
Bring social into your contact center
It’s no longer enough to just to have call centers staffed round the clock—consumers are increasingly going to social channels to look for trusted opinions and immediate answers to their questions. Companies like Yamaha use the Service Cloud to maintain a history of every issue or interaction and seamlessly transition customers from social channels to service agents. Yamaha’s story ›
What if your car was your friend?
What would it mean to make your products "social"? What if they could communicate with your customers and with social media? What if your products provided valuable feedback for future designs? Toyota is looking ahead to a more social future and connecting its cars to social networks. Toyota’s story ›
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