The rising popularity of social media means there are more ways than ever to connect with the people who matter to your organization. Build relationships with the communities that can help you grow, and find ways to deliver your programs and services in innovative and efficient new ways. The Salesforce.com Foundation can help—with discounts for qualified institutions and organizations.
Why not use social media for social good? Develop a social profile of your constituents so you can build more meaningful relationships and engage them more fully in your mission. Like the American Red Cross, who tracks thousands of volunteers, donors, and partners to gain deeper insight into their “likes” and influence. American Red Cross’s story ›
Engage with students and alumni
Students are naturally drawn to social networks. That’s why savvy institutions are using social technologies to connect instructors and staff to student communities, creating more rewarding student and alumni experiences. The Career Development Office at Dartmouth’s Tuck School of Business uses Chatter to on-board new students, make connections based on career interests, and provide access to job search resources and networks. Dartmouth’s story ›
Grow your community of advocates
One of the best ways to effect social change is to build a community around your cause that inspires people to get involved. New mobile and social apps helping people engage with the causes they care about. IAVA, the Iraq and Afghanistan Veterans of America, is building community to help veterans successfully transition back to civilian life. IAVA’s story ›
Build apps to power your mission
For many nonprofits, the most valuable asset is the staff’s time. And you can save a lot of it when you can quickly spin up powerful apps to manage your unique programs and deliver them in efficient new ways. Custom apps built with the Salesforce Platform helped Kiva, a microfinance pioneer, bring almost $400 million in microloans to nearly 1 million borrowers in developing countries. Kiva’s story ›