Air Products Selects for More Than 1,000 Subscribers

Leading manufacturer of industrial gases and specialty chemicals chooses to help deliver increased value to customers

SAN FRANCISCO, Calif. — August 29, 2005 — [NYSE: CRM], the technology and market leader in on-demand customer relationship management (CRM), today announced that Air Products & Chemicals, Inc., a leading manufacturer of industrial gases and specialty chemicals, has chosen as its enterprise-wide CRM solution. Air Products' sales and marketing teams worldwide are implementing applications to enhance sales processes, track customer interactions, and coordinate campaigns across multiple businesses. This will allow Air Products to provide more value to their customers by identifying new offerings, responding to customers needs more quickly, and consistently demonstrating sales and operational excellence.

"We're very impressed with the leading edge capabilities of's on-demand products," said Doug Timmel, Sales Process Manager of Air Products. "'s product suite offered the fastest deployment time available. In addition, Air Products' sales teams are happy with the combination of's intuitive, easy-to-use interface and comprehensive tracking and reporting capability. Numerous alternate approaches and vendors were considered, but we are very pleased with the functionality, support and upgrades that has given us. Using, as our sales force automation solution, enhances our ability to deliver the Air Products difference to our customers every day."

Air Products is using to directly map to its unique products, services and sales planning strategies. Representing a major breakthrough beyond cookie-cutter vertical solutions, enables ordinary business users to easily, and successfully address their needs through a simple point-and-click interface. Air Products is leveraging the on-demand suite including Salesforce, Supportforce and Customforce.

About is the world’s largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase applications should make their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit, or call 0800 0921223 .