Stream and Partner to Offer Salesforce Service & Support As Part of Stream Case Solution

Global outsourcing company to provide customized Salesforce applications for its client base

Stream to build best practices as part of Successforce,'s customer success services

San Francisco, Calif. — Oct. 11, 2005 — (NYSE:CRM), the global leader in on-demand customer relationship management (CRM), and Stream, a leading global outsourcer of technical support and customer service, today announced that Stream will offer Salesforce Service & Support as its premium Stream Case solution. Stream Case is a CRM technology solution that is provided by Stream to its clients for assisting in escalations and knowledge capture from customer interactions. As part of the partnership, Stream will leverage Salesforce Service & Support to provide a customized service to meet the needs of its high-tech clients. Capitalizing on Appforce Builder,'s point-and-click customization tool and part of's Appforce on-demand platform, Stream will also offer specialized applications to its clients designed for their particular business needs.

Salesforce Service & Support is an on-demand customer support application that combines comprehensive, multi-channel service capabilities with the advantages of's on-demand technology: easy deployment, rapid customization and powerful real-time reporting. The application is ideal for customer service, product support, field service, order desks, telemarketing/telesales, or IT help desks. Salesforce Service & Support has quickly assumed a market leadership position with approximately 1700 customers worldwide, and is setting the standard for integration with best-of-breed solutions in contact center technology. In the first year alone, Salesforce Service & Support customers have over 12 million service and support cases under management.

Stream will leverage's on-demand delivery model to provide its clients with a premium version of its Stream Case offering. Stream's clients will benefit from an easy-to-use, fully functional CRM system that will enable them to increase brand loyalty through operational efficiency, customer satisfaction and product improvements resulting from collaborative analysis of customer information. In addition, Stream will develop best practices as part of Successforce,'s portfolio of customer success services designed to ensure customers are receiving the full benefit of their implementations. Using Appforce Builder, Stream will tailor Salesforce Service & Support to meet individual client requirements and make these applications available to all Salesforce Service & Support users via AppExchange.

With AppExchange, customers now have access to new applications that bring the benefits of to their entire business, letting them manage and share all of their company information on-demand. Using AppExchange, companies can easily add new apps to their existing Salesforce deployments, extending their success and making the full power and creativity of the customer and partner community available with just a click.

"The nature of our high-tech customer base demands a flexible case management solution that can be customized to each company's particular needs," said Toni Portman, CEO of Stream. "The easy customization capabilities of Salesforce Service & Support made possible with Appforce Builder will enable us to deliver a unique, client-centric solution that is unmatched in the high-tech support market."

"Stream's experience and success with outsourced technology support is a testament to the skill and commitment of its support professionals," said Marc Benioff, chairman and CEO "By adding Salesforce Service & Support to its offering, Stream is providing its clients a complete outsourced service solution that eliminates the costs and complexities of managing IT infrastructure and ongoing software upgrades."

AppExchange is the world's first on-demand application sharing service. Launched at Dreamforce '05, AppExchange features dozens of pre-built applications created by customers and partners. AppExchange enables all of these on-demand applications to be easily shared, exchanged and installed with one click into any account. Customers can install applications starting with the release of Winter '06, currently expected in the fourth quarter. There is no charge for trying applications or using the AppExchange. Applications from partners will typically require a fee; those authored by are offered free of charge. does not take a commission on the sale of applications from partners. AppExchange can be found at

Appforce is a complete on-demand platform that includes Appforce Builder, Appforce DB, Appforce API and the Appforce OS for development & deployment of multiple on-demand applications. Appforce provides unprecedented ease of customization and integration for Salesforce deployments, as well as enabling a whole new generation of on-demand applications that go beyond CRM.

About is the world’s largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase applications should make their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit, or call 0800 0921223 .