Salesforce.com Foundation announces 2008 global grant recipients
~ 15 grantees from 15 countries demonstrate the impact of global philanthropy leader’s 1/1/1
integrated corporate philanthropy model ~
The Salesforce.com Foundation, the global leader in integrating philanthropy and business, has
unveiled its 2008 global grant recipients.
These grants represent the impact of salesforce.com’s 1/1/1 integrated corporate philanthropy
model where 1 per cent of employee time, 1 per cent of the company’s equity, and 1 per cent of the
company’s product are delivered to nonprofits. Recipients were chosen from nearly 200 applicants
and scored by advisory groups of salesforce.com employees around the globe.
“We applaud the vision and innovation of our 2008 grantees in using technology to further the
advancement of their missions,” said Isabel Kelly, director for Europe, Middle East, Africa, of the
Salesforce.com Foundation. “It is extremely gratifying to see how Salesforce technology can bring
success to nonprofits around the world, whether it’s used to improve communication, to bring
together local nonprofits to better serve constituents, or to manage microfinance programs across
the developing world.”
The Salesforce.com Foundation provides two types of grants as part of its 1/1/1 Model. The
Turn It Up grant is designed to support current salesforce.com nonprofit customers with innovative
and replicable project proposals that want to “Turn Up” their use of Salesforce to provide deeper
and measurable benefit within their organisation as well as the greater nonprofit sector. The
Technology for Youth Development grant is designed for youth-focused organisations to integrate
technology into their organisation in order to further their mission and enhance the lives of the
young people they work with.
2008 “Turn It Up” Grant Recipients
• The Great Generation’s Microfinance Capacity Building – To build on the organisation’s use
of Salesforce to manage microfinance programs across the developing world in partnership with
• U-Turn Homeless Ministry’s City-wide Database – To use Salesforce to create a common
platform between nonprofits operating in Cape Town, South Africa, as part of U-Turn’s mission to
help the homeless receive meaningful assistance from organisations seeking to help them.
Emily Hydes, Corporate Development Executive at The Great Generation said of the grant, “We
are delighted that the Salesforce.com Foundation has awarded us a grant. This is such wonderful
news, not only for us, but all of our partners, communities and individuals across the world who
will benefit from our microfinance capacity using the adapted tool.”
• Atlas Service Corps, Inc. “Turn it Up” International – To expand its use of Salesforce to
manage its administration and outreach to the global nonprofit community as part of its innovative
fellowship program that brings nonprofit leaders from the developing world to volunteer in the U.S.
• Bay Area Video Coalition’s Salesforce Expansion – To further develop its Salesforce
implementation to meet the growing need for technology training to support its mission to connect
underserved populations with new opportunities in media technology.
• MicroMentor’s Salesforce Expansion – To expand its use of Salesforce to deepen
relationships with partners through better communication on the performance and business outcomes
for its program designed to help entrepreneurs grow their businesses through relationships with
experienced peers and business professionals.
• Association for Effective Schools’ K-12 Data Cloud – To use Salesforce to build a data
model for use as the template for K-12 schools to improve instruction through their access to
• World Toilet Organisation’s Salesforce Implementation - To implement Salesforce to help
increase efficiency, productivity with quantifiable impact on fund generation, partnerships
nurtured and network servicing as part of its mission to improve health and sanitation worldwide
through toilet education and sustainable sanitation.
2008 “Technology for Youth Development” Grant Recipients
• Children in Crisis d:side Program – To use Salesforce to improve and maximise the reach of
its d:side (drugs: support, information, drug education) curriculum resource program to 44,000
children in UK schools.
• Kiganda Vocational Centre’s mission to transform lives in Uganda – To improve the
administration and outreach projects of the Centre, and to enable the young people that the Centre
serves to gain access to information on innovations in farming, technology, health promotion
initiatives and business planning.
• Bay Area Community Resources’ Communities in Harmony Advocating for Learning and Kids
Youthline - To reconstruct the Youthline Call Centre and Resource Directory built on Microsoft
Access onto Salesforce to enhance youth development through exposure to and use of new web 2.0
technology and VoIP.
• Big Brothers Big Sisters of the Bay Area’s Finance Data Integration Project – To expand on
the success of its 2007 grant to integrate fundraising and financial data into its Salesforce
system to free up resources and reduce operational expenses to focus on its mission of providing
high-quality mentoring experience to young people in the Bay Area.
• Sports4Kids’ Salesforce Implementation – To maximize its use of Salesforce to improve
communication with donors, enhance their recruiting efforts and provide accessible, user-friendly
trainings for community organizations as part of its mission to improve the health and well-being
of children by increasing opportunities for physical activity and safe, meaningful play.
• Streetside Stories’ Media Arts Project at MLK Middle School – To further the mission of the
media arts programs at MLK Middle School which are designed to cultivate young people’s voices,
fostering educational equity and building community, literacy, and arts skills.
• The Education for Development Foundation’s Salesforce Young Doctors Project – To expand the
technology-assisted health promotion program designed to enable rural students to become computer
literate in an effort to cover more needy schools, children and communities.
• Polaris Project Japan’s Outreach Website – To build an outreach website for at-risk youth
to prevent teen domestic violence, commercial sexual exploitation, and other forms of abuse.
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