Salesforce.com Helps Business in the Community Mobilise Business for Good

"Salesforce helps us to inspire membership and manage the campaigns that do so much to tackle Britain's most pressing social issues, in some of its most deprived inner city and rural areas.  We are extremely grateful that—through Salesforce technology—we can make an impact on key social issues through collaborative action in areas of greatest need."

Kay O'Brynne
IT Director


Challenge
  • Enable close relationships with its members and networks Replace overlapping, fragmented, and diversified membership systems
  • Engage existing members more effectively and inspire them to take action on key issues
  • Unify all the information concerning members, prospect members, and events

Solution
  • Through its unique 1% Product donation model and nonprofit 80% discount, the Salesforce.com Foundation donated and discounted salesforce.com licenses to the nonprofit organization.  Coupled with the deployment of Force.com Platform as a Service (PaaS) solution, UK businesses are improving the positive impact they make in society.

Results
  • Enabled Business in the Community to communicate more effectively with its members about the issues that matter most
  • Provided team with access to the full database of information whenever and wherever they have an internet connection, or even when they are off line
 
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