Travelex Implements Salesforce on Five Continents in 12 Weeks to Provide Access to Real-Time Data

"We now have in place a real-time, consolidated, global customer view that allows us to maximise customer service and revenue opportunities across regions. The lead time in delivering accurate reports and forecasts has been reduced from weeks to minutes, which helps us run a global business better."


Challenge
  • Disparate CRM systems across regions
  • Lack of consolidated view of global customers seen as barrier to future growth and customer service
  • Compiling global reports was time consuming and data was unreliable

Solution
  • Considered existing systems including Siebel, GoldMine, and Salesforce
  • Selected salesforce.com's Enterprise Edition and deployed to more than 300 users
  • Criteria included user adoption, ability to implement globally, short lead time, and  total cost of ownership
  • Implemented in 12 weeks across five continents

Results
  • Consolidated, real-time customer data available in minutes rather than weeks
  • Customer service boost due to sharing of information between sales and service
  • Time spent on consolidated reporting has been axed
  • No hidden costs
 
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