CRM User Adoption Rate Soars from 50% to 90% After Quantum Implements Salesforce

"When we replaced our traditional CRM system with Salesforce, user adoption soared from 50 to over 90 percent."


Challenge
  • Low adoption of existing client/server CRM solution
  • Required new solution to support renewed focus on channel sales efforts and processes
  • Must be easily deployed across the U.S., EMEA, and APAC
  • Need CRM solution to be capable of tracking channel sales results

Solution
  • Selected salesforce.com over conventional client/server software
  • Quickly upgraded to Enterprise Edition for price books, enhanced security, profiles, and offline access
  • Successful worldwide deployment in under three months
  • Over 120 sales and marketing personnel worldwide can access salesforce.com in English, Chinese, and German

Results
  • Online and offline functionality enables users to access a central repository of customer information
  • Custom fields effectively support sales processes and channel outreach
  • Ease of use and training bolster high adoption rate
  • Global forecasting provides new visibility and insight
  • Improved work output and relations across marketing, sales, and channel partners
 
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