ExactTarget Marketing Cloud

Connect 1:1, and turn
consumers into customers.

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ExactTarget Marketing Cloud
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Connect 1:1, and turn
consumers into customers.

Create richer relationships with customers.

The ExactTarget Marketing Cloud, built on the Salesforce1 Platform, allows marketers to create 1:1 campaigns like never before. So you can combine traditional digital channels like email, mobile, social, and the web with any conceivable product — from toothbrushes to cars — to turn consumers into customers.

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unique
open rates

EMAIL CAMPAIGNS

Send relevant & engaging emails that make an impact. ExactTarget’s researched and proven methods support B2B and B2C nurture and automation to get you powerful results. Recognized by Forrester Research Inc. as the industry leader with 12+ years of expertise.

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Get Fast facts about ExactTarget’s Email Marketing 

 

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94% improvement in brand marketing
improvement
in brand
marketing

SOCIAL MARKETING

Use our listening tools to gather insights. Publish highly targeted content. Build, run and optimize ads on Facebook and Twitter. Engage the community to build your brand. All with our industry-leading social marketing apps — Radian6, BuddyMedia, Social.com, ExactTarget SocialEngage™, and ExactTarget SocialPages™.

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Whitepaper: The Mathematics of Social Marketing 

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top online
retail sites

WEB

Eight of the 10 most visited online retail sites — and dozens of other industries — rely on ExactTarget + iGoDigital’s suite of eCommerce marketing tools and web products to connect with their customers.

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White paper: How technology has changed the journey of consumers 

 

Mobile selling
59% campaign effectiveness
campaign
effectiveness

MOBILE CAMPAIGNS

Manage mobile & email subscribers in one easy-to-use interface that offers a comprehensive marketing calendar and campaign tracking. Use tools like SMS templates, send mobile tickets, alerts, and coupons to transactional messages and surveys. Save time and resources with campaign automation.

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Whitepaper: Designing for the Mobile Inbox 

integrates with
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applications

DATA AND ANALYTICS

ExactTarget data and analytics help you create meaningful customer connections. Consolidate and segment data from CRM, web analytics, point-of-purchase and more to deliver personalized content to the right audiences. All within a drag-and-drop interface.

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5 Things You Should Know About ExactTarget 

 

Helping all size businesses achieve tangible business results.

Bissel
"ExactTarget has helped educate us in how we get into multi-channel, how we
build better and stronger relationships with our consumers."
— Ryan McLean, VP of Marketing, Bissell
 

Additional resources

Additional resources

Get the 1:1 customer platform today.

Connect to your customers in a whole new way.

Sales Cloud

Sales Cloud 

Grow your business with the world’s #1 sales app.

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Service Cloud

Service Cloud 

Experience the world’s #1 customer service app.

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Platform

Platform 

Go from ideas to apps faster than ever with the world’s #1 cloud platform.

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