Salesforce for Google Adwords

Advertise Online, Generate Leads, and Track Results


The key to growth for many businesses of all sizes can be summarized in two simple steps: Generate new leads by advertising online with Google AdWords, and turn those leads into new customers with Salesforce. With Salesforce for Google AdWords, companies can manage and measure search engine marketing campaigns directly from within Salesforce. Now marketers can enjoy complete visibility and control over their search engine marketing investments—all the way from keyword selection to closed deal.

Already a Salesforce Customer? Get Started with Salesforce for Google AdWords.



Adwords Diagram



Connecting Salesforce to Your Online Campaigns

Get started quickly with Salesforce for Google AdWords, whether you’re new to Google AdWords or already have an account. Right from within Salesforce, begin the easy process of setting up Google AdWords for your company or linking your existing AdWords account to Salesforce.
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Lead Tracking - Paid Search

See the exact leads generated by your search marketing efforts. Follow your search marketing campaigns all the way through the sales process from the moment people click on your ad to the point at which they become customers.
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Lead Tracking - Organic Search

Track the details of organic search leads from Google, Yahoo!, MSN, Ask.com, and other major search engines. Drill into the activity history to view all the keyword and search engine details.
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ROI Measurement

Measure the exact return on search marketing programs and tie revenue back to a specific campaign or keyword. Get complete visibility into what's working—and what's not—so you can make changes in real time and optimize search marketing programs for even greater success.
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Reports and Dashboards

Leverage out-of-the-box reports and dashboards to track your Google AdWords campaign results and Web activity. Build or customize reports and dashboards to stay on top of search marketing performance.
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