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The Social Powered Enterprise

The Mini-Guide to Social Selling from Salesforce.com

Our mini-guide to Social Selling will enable you to harness social media to improve sales and discover new sales opportunities.
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The Mini-Guide to Social Customer Service from Salesforce.com

Social media is changing our approach to customer service. We give you an overview of this new landscape & highlight what it means for your business.
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Ten Social Media Vendors - A Who's Who for The Social Enterprise

This Dreamforce session simplifies the landscape by introducing the main social media vendors and showing how they can help you get more from social media.
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Social Media Business Etiquette Tips: A crowdsourced guide for everyone

In the spirit of practicing what we preach, we decided to ask people via social channels to contribute their tips for social media business etiquette.
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Social Media Analytics: The Small Business Guide to Metrics and Tools

It's difficult to measure what social media is doing for your business. Learn what to monitor to help measure the effects of your social media efforts.
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ROI of Social Media: How To Measure and Achieve Social Success

This Dreamforce session discusses seven key business drivers that will help you secure social media ROI – and explains how to measure it.
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Playing in the Social Media Sandbox: How to Get your Org Started

This Dreamforce session introduces why social media has changed the way we communicate, and why you need to get in the game or be left behind.
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Mobile Social Media: a Resource Round-up

When you think about engaging with a customer or prospect in social channels, you need to think mobile. Here are our favourite mobile social media links.
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It’s time for retail to get radical - Expert Opinion with Shaun Smith

Customers want to shop in new ways and its time for retail to get radical. Shaun Smith looks at the retailers who are embracing innovation and winning.
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