First, the Web redefined media. Now, the social revolution is shaking things up again. Whether you’re selling ads, entertainment, or information, you need to understand what content is hot, and get it working for you. To connect with what people want, and help your team work together to turn customers into fans.
People are always looking for the next new thing. If you move too slowly, your product—and your business—could miss the boat. With a mission to inspire members to find, share, and enjoy the best local businesses, LivingSocial delivers new experiences and valuable offers every day. How? By using social media to keep businesses booming and get consumers off the couch and into the world.



When you know what your customers "like," it's easy to engage with them on their terms. That’s what a social customer profile is all about. And it’s how sports entertainment leader Comcast-Spectacor was able to roll out innovative programs and targeted loyalty campaigns to engage fans. The result? A better customer experience and a 45% jump in their net promoter score.

Information and entertainment are coming to us in new ways—social media, mobile devices… what’s next? Media companies must get their signals through the noise and engage with customers like never before. By using an employee social network to connect sales and service teams to audience data, your teams are better equipped to grow your audience.
