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key name nameAbbr description legal
sdr-roi Sales Development Rep (SDR) SDR Have Agentforce reach out to leads and nurture your pipeline so your sales reps can focus on building customer relationships. Agentforce can send tailored emails, manage timely follow-ups, and answer common prospect questions with information from your unique knowledge base. Benefit: Sales rep productivity gains assume digital SDR agents automate 25% of email-based tasks, saving reps 1 hour per week at hourly FTE rates (with 2% annual salary inflation). Additional Sales Qualified Leads come from engaging untouched leads —50% Yr1, 75% Yr2, 100% Yr3—using conversion, close rate, and margin to estimate value.
Agentforce cost: Leads prospected × ~$0.84/lead for 5-10 actions per lead. Assumes 40 hrs/week, 50 weeks/year.
sales-coach-roi Sales Coach Sales Coach Use Agentforce to offer personalized coaching and real-time feedback for your sales team. Agentforce provides on-demand pitch practice and interactive role-playing to help upskill your sales reps and prepare them for customer interactions. Benefit: Managers spend a set % of time coaching. Agentforce handles a ramped % of that coaching by Year 3. Weekly hours saved per manager are annualized (40 hrs/week, 50 weeks/year), converted to FTEs, and multiplied by an assumed $100K salary to get total benefit.
Agentforce Cost: Each manager has a set number of weekly coaching chats at $0.10 each × 50 weeks × # of managers = total Agentforce cost.
service-roi Customer Service Service Let AI agents quickly resolve common questions and handle routine tasks, freeing up service reps to tackle high value and complex issues. Service Agents can help triage requests, suggest relevant articles, and provide step-by-step instructions tailored to issues. Benefit: A target % of cases shift from humans to Agentforce, ramped over 3 years (Year 1 = 70% of Year 2, Year 2 = 70% of Year 3). Hours saved are estimated by multiplying number of reps × average salary × % cases handled by agents annually to calculate productivity gains. Agentforce Cost: Each agent-handled case costs about $0.30. Total cost = cases handled by agents × cost per case, summed yearly for total investment.
field-service-roi Field Service Agent Field Service Agent Enhance first-time fix rates by offering troubleshooting during appointments and reduce manual admin by automating job wrap-up summaries. Calculation assumes US$150 cost per repeat service appointment, US$60,000 average fully loaded salary per technician, 40 hours worked per week, and 50 weeks worked per year. The % improvement in fix rate and reduction in admin time desired Year 3 are ramped evenly year over year, assuming 1/3 of desired return Year 1.
field-service-back-roi Appointment Scheduling Appointment Scheduling Agentforce autonomously schedules, reschedules, and cancels appointments 24/7 across all channels, freeing up dispatchers to handle exceptions and preventing scheduling gaps. When a customer's needs require human assistance, Agentforce seamlessly escalates to a dispatcher. Benefit: Annual human-scheduled appointments × target % shift to digital agents = agent-scheduled appointments. Average cost per scheduling interaction = (dispatchers × avg salary) ÷ total appointments. Benefit = agent-scheduled appointments × avg cost × % dispatcher time spent scheduling.
Agentforce Cost: Cost per agent scheduling is $0.43 (4-5 actions per appointment) × number of agent scheduled appointments annually equals total Agentforce cost.
employee-help Employee Help in Slack Slack Employee Help Connect agents to internal knowledge and Slack history to boost self-serve support, speed up answers, and improve accuracy, helping employees stay productive while reducing load on internal experts. Benefit: It’s assumed Help Agents resolve 30% of questions in Year 1, 40% in Year 2, and 50% in Year 3. Time saved = tickets deflected × time per ticket. Financial benefit = time saved (hours) × hourly wage (annual salary with 2% yearly increase).
Agentforce cost: $0.20 per agent task × tickets resolved by agents per year
loan-product-assist Loan Product Assistance Loan Product Assist Use agents to guide borrowers through loan product discovery by answering questions about loans, sharing interest rate and fee details, and quickly comparing offerings. Benefit: Annual loan apps × pull-through rate (% Approved x % Funded) × avg margin (loan size x % margin per loan) × 5% approval rate improvement. App volume grows 3% YoY; approval rate improves YoY.
Agentforce Cost: $0.50 per app (5 agent actions) × total apps/year.
Note: Includes agent usage cost only; excludes Digital Lending SKU needed for Loan Product Assistance.
quoting-agent Quoting Quoting Have agents create, update, and summarize quotes. When agents cover manual quote tasks, your team can spend less time on admin and more time closing deals. Benefit: Assumes 20% annual quoting efficiency gain and 50 working weeks/year. Time saved = quoting hours × 20% × reps × 50 weeks. Financial benefit = time saved × hourly cost.
Agentforce Cost: $0.40 per quote × 1,000 quotes/week × 50 weeks/year.
customer-insights Customer Insights in Slack Slack Customer Insights Bring this agent into account channels to surface activity, generate briefs, and share insights in Slack —giving your team on-demand CRM context to stay aligned and deeply understand the customer. Benefit: Team productivity improves by reducing time spent on research and deck-building. Team members spend a % of a 40-hr week on these tasks, decreasing annually by 25–50%. Time saved × hourly rate (from salary, rising 2% yearly) gives financial benefit.
Agentforce costs: Assuming each meeting includes 3 prep tasks with 1-2 actions per task, each meeting prep/report is $0.40, multiplied by number of meeting prep/reports, team members, and 50 weeks/year.

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key title tooltip
sdr-roi-1 Estimated Sales Rep Productivity Gains
sdr-roi-2 Estimated Increased Lead Qualification
sales-coach-roi-1 Estimate Sales Manager Productivity Gains
service-roi-1 Estimated Service Rep Productivity Gains
field-service-back-roi-1 Autonomous Scheduling
field-service-back-roi-2 Increase in Back Office Productivity
field-service-roi-1 Estimate First Time Fix Rates
field-service-roi-2 Estimate Admin Support
employee-help-1 Estimated Gains in Resolved Internal Cases
loan-product-assist-1 Estimated Gains in Loan Approval Rate
quoting-agent-1 Estimated Quote Time Gains
customer-insights-1 Estimated Customer-Facing Team Productivity

Calculator Input

key name tooltip
numberOfSalesManagers Number of Sales Managers The total number of sales managers who engage in coaching activities.
timeSpentOnCoaching Average time spent on sales coaching The average amount of time managers spend on coaching activities.
yearThreeProductivityTarget Target percentage of coaching handled by Agentforce in year 3 The percentage of coaching you want AI agents to handle by the end of year 3.
averageSalesManagerSalary Average annual compensation per sales manager For total compensation, include salary, benefits, and other employee costs.
coachingConversationsPerWeek Number of coaching conversations per manager per week The number of coaching sessions each manager conducts weekly.
numberOfSalesReps Number of sales reps The total number of sales reps in your organization.
timeSpentOnLeadProspecting Time spent on prospecting and nurturing leads (%) What percentage of time do reps spend on prospecting?
averageSalesRepSalary Average annual compensation per sales rep For total compensation, include salary, benefits, and other employee costs.
leadsPerRepPerWeek Average number of leads contacted per sales rep per week The number of leads each sales rep contacts each week.
yearThreeTargetPercentage Leads prospected and nurtured by digital agents in Year 3 (%) What is your target improvement percentage for year 3?
unengagedLeadsPerYear Number of leads generated per year that don't get engaged by a human rep The total number of unengaged leads per year.
leadConversionRate Lead conversion rate for low priority leads The percentage of low tiered leads that convert to opportunities.
averageDealSize Average deal size The average monetary value of a closed deal.
opportunityCloseRate Opportunity close rate for sales reps The percentage of opportunities that lead to deals closed by your sales reps.
grossMargin Gross margin The gross margin percentage.
serviceEmployees Number of service reps The total number of service reps in your department.
costPerEmployee Average annual compensation per rep For total compensation, include salary, benefits, and other employee costs.
conversationsPerDay Average number of cases handled per service rep per day The average number of cases handled by each of your service reps per day.
serviceAgentCases Target percentage of cases handled by Agentforce in year 3 The percentage of cases you want autonomous agents to handle by the end of year 3.
annualServiceAppointments Number of field service appointments annually across all service reps
firstTimeFixRate First time fix rate
improvementInFixRate Improvement in Fix Rate
averageVisitsPerAppointment Average number of visits per service appointment
repeatVisitRate Repeat visits due to lack of right inventory instructions (%)
costPerRepeatAppointment Cost per Repeat Appointment
onsiteAdminTime Current average technician admin support time per service visit (in minutes)
reductionInAdminTime Reduction in Admin Time
mobileWorkerSalary Mobile Worker Salary
annualServiceAppointmentsBackOffice Annual number of service appointments scheduled by dispatchers The total number of service appointments across all channels booked by dispatchers.
increaseInSchedulingInteractions Target percentage of scheduling tasks handled by agents in 3 years The percentage of scheduling interactions you want AI agents to handle by the end of year 3.
numberOfDispatchers Total number of dispatchers The number of dispatchers in your organization.
dispatcherSalary Average annual compensation per dispatcher For total compensation, include salary, benefits, and other employee costs.
dispatcherTimeSpentScheduling Time spent scheduling appointments The percentage of time dispatchers spend scheduling appointments each week.
numberOfBackOfficeEmployees Number of back office employees
backOfficeTimeSpent % of time spent on scheduling and coordination of mobile workforce
reductionInBackOfficeTime Reduction in Back Office Time
backOfficeSalary Back Office Salary
employeeHelp_questionsPerYear Annual number of internal help cases The total number of internal cases created annually such as employee help cases for HR, IT, engineering, etc.
employeeHelp_avgTimeMinutes Average internal case handle time in minutes The average time it takes for a support rep to answer and resolve an internal case in minutes.
employeeHelp_annualSalary Average annual compensation per internal help employee For total compensation, include salary, benefits, and other employee costs.
loan_applicationsPerYear Number of loan applications per year The number of loan applications received each year.
loan_approvalRate Percentage of accepted applications The percent of applications received that are accepted.
loan_fundingRate Percentage of accepted applications that're funded The percent of accepted applications that're funded.
loan_averageLoanSize Average loan amount The average monetary value of a loan.
loan_marginPerLoan Average loan margin The average loan margin percentage.
quoting_salesReps Number of sales reps involved in quoting Enter the number of sales reps in your organization involved in quoting.
quoting_hoursPerWeek Number of hours spent on quotes per sales rep per week The hours each sales rep spends putting together quotes each week.
quoting_hourlyCost Average compensation per sales rep per hour For hourly compensation, include salary, benefits, and other employee costs.
quoting_quotesPerWeek Number of quotes created per week The total number of quotes created each week
customerInsights_teamMembers Number of customer-facing team members in Slack The total number of team members in customer facing roles in Slack. Customer facing team members may include: Sales, SEs / GTM Support, Customer Success, Customer Support / Service, etc.
customerInsights_timePercentage Time spent on customer and product research or building executive decks per week The percentage of time thats spent searching for product information and product updates, each week.
customerInsights_annualSalary Average annual compensation for customer-facing employees in Slack For total compensation, include salary, benefits, and other employee costs.
customerInsights_meetingsPerWeek Number of preparatory meetings or reports per employee per week The number of account and product prep meetings or reports that each employee has or makes each week.

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oblroi_headerEyebrow Agentforce
oblroi_header ROI Calculator
oblroi_headerBottom Get a data-driven view of how Agentforce can benefit your business.
oblroi_sticky_active_copy Active Agentforce Skills:
oblroi_sticky_total_copy Your total saving
oblroi_sticky_withAgentforce_copy with Agentforce
oblroi_sticky_inactive_copy Inactive
oblroi_resultsHeadline Based on your settings, we estimate that you'll see
oblroi_resultsDescription 3-year total net benefits with Agentforce
oblroi_resultsTable_year Year
oblroi_resultsTable_your_savings Your Savings
oblroi_resultsTableAnnualCost Potential annual cost without Agentforce
oblroi_resultsTable_agentforce_investment Agentforce Investment
oblroi_resultsTable_human_cost Agent-related Cost
oblroi_cta1Label Request a deeper dive
oblroi_cta2Label Learn more about Agentforce
oblroi_cta3Label Download report
oblroi_all_legalDisclaimer The results of this tool are provided for illustrative purposes only to help you consider Agentforce as a business solution and should not be relied upon. Actual results may vary and are not a guarantee or commitment regarding any potential or actual financial results or other benefits you may achieve. Individual results depend on factors including but not limited to implementation practices user adoption configurations business practices market conditions and external economic factors.
oblroi_all_legalDisclaimer_2 Initial benefits of Salesforce Agentforce achieved within weeks, full transition assumed to happen over three years. Implementation costs not included. Actual Agentforce costs may vary based on architectural design, data requirements, and specific use case. All calculations above done in US dollars unless otherwise noted.
oblroi_chart_intro Costs and savings over 3 years
oblroi_chart_human_cost human cost
oblroi_chart_agentforce_cost cost for Agentforce and
oblroi_chart_net_savings Net Savings
oblroi_chart_year_0 Year 0
oblroi_chart_year_1 Year 1
oblroi_chart_year_2 Year 2
oblroi_chart_year_3 Year 3
oblroi_chart_total Total
oblroi_footnoteHeadline Calculation Summary
oblroi_chart_in in
oblroi_service_agent_handling With Agentforce for Service handling
oblroi_conversations % of conversations you will save
oblroi_over_years over 3 years total net savings.
oblroi_error_service_employees Customer service employees is required
oblroi_error_cost_per_employee Cost per employee is required
oblroi_error_conversations_handled Conversations handled is required
oblroi_resultsHeadline_part1 With Agentforce, your business could save
oblroi_resultsHeadline_part2 of conversations you will save
oblroi_form_required All fields are required
oblroi_results_table_year Year
oblroi_results_table_productivity Productivity Benefit
oblroi_results_table_qualified_leads Lead Qualification Benefit
oblroi_results_table_agent_cost Agent-related cost*
oblroi_results_table_net_benefit Net Benefit
oblroi_results_table_total_agentforce_benefits Agentforce Benefits
oblroi_no_calculators_headline You are missing out on potential savings.
oblroi_no_calculators_description Enable at least one Agentforce calculator to see your potential savings.
oblroi_calculator_toggle_info Disabling the Agentforce skill will keep the total out of the calculations.
oblroi_app_legal1 The results of this tool are provided for illustrative purposes only to help you consider Agentforce as a business solution and should not be relied upon. Actual results may vary and are not a guarantee or commitment regarding any potential or actual financial results or other benefits you may achieve. Individual results depend on factors including but not limited to implementation practices, user adoption, configurations, business practices, market conditions, and external economic factors.
oblroi_app_legal2 Initial benefits of Salesforce Agentforce achieved within weeks; full transition assumed to happen over three years. Salesforce licenses, Data Cloud credit cost, and implementation costs not included. The Flex Credits for Agentforce use are estimates. Actual Agentforce costs may vary based on architectural design, data requirements, and specific use case.
oblroi_app_legal3 All calculations above done in US dollars unless otherwise noted.
oblroi_formHeadline Tell us about your business.
oblroi_event_remove_text Remove
oblroi_use_case_selector_headline What do you want Agentforce to help with?
oblroi_use_case_selector_headline_edit Add or remove use cases from your calculation
oblroi_use_case_accordion_header_description 3-Year Benefit Total:
oblroi_use_case_remove Remove
oblroi_use_case_select Select Use Cases
oblroi_use_case_update Apply
oblroi_use_case_add Add Use Cases
oblroi_use_case_updating Updating...
oblroi_use_case_adding Adding...
oblroi_use_case_cancel Cancel
oblroi_use_case_skip Skip
oblroi_use_case_count oblroi_use_case_count_selected out of oblroi_use_case_count_total use cases selected
oblroi_use_case_count_short oblroi_use_case_count_short_selected out of oblroi_use_case_count_short_total
oblroi_use_case_sticky_active_pill Active Use Cases
oblroi_use_case_edit_cta Edit use cases
oblroi_use_case_add_copy Add use cases to get started
oblroi_estimated_flex_credits Estimated Flex Credits for Agentforce
oblroi_results_table_headline Estimated ROI Summary
oblroi_results_table_description Our 3-year ROI projection with a breakdown of agent-related costs. Please note, these costs don't include implementation cost. Check the calculation summary for more information.
oblroi_flex_table_headline Estimated Flex Credits for Agentforce
oblroi_flex_table_description We've estimated the amount of flex credits needed to fulfill your projected use. Remember, this is an estimate and may be subject to change based on additional discovery and scoping of agent needs.

Frequently Asked Questions

An AI agent is more than just intelligent software. It's designed to learn and adapt to user interactions autonomously. This flexibility and continuous learning capability enable it to drive efficiencies while providing increasingly better support and solutions, making digital assistants an invaluable tool for improving customer experiences.

Agentforce enhances customer success by enabling humans and AI agents to work together seamlessly.

With Agentforce, you can build and customize autonomous AI agents to support your employees and customers 24/7, boosting efficiency, scalability, and satisfaction.

Conversational AI enables machines to communicate with humans using natural language, facilitating interactions through chatbots, virtual assistants, and other automated systems to improve customer service and engagement.

Pre-built skills, or jobs that Agentforce can perform, are ready-to-use packaged topics and actions, all grounded on the data and metadata of your org. These pre-built skills are tasks like lead development, customer service or generating data visualizations and span CRM, Slack, Tableau, Partners and more.

With the Agentforce ROI calculator, select the use cases you would like to have Agentforce help with, and then enter the details about your use cases, and the Calculator will show you an estimated number of Flex Credits needed for that use case.

Currently, Flex Credits are used to pay for the consumption of Agentforce. Data Cloud Credits are used to pay for the consumption of Data Cloud.

Currently, Flex Credits and Conversations cannot be combined in the same Salesforce org.

The free Salesforce Foundations product includes a bundle of Flex Credits to help you get started.

For users with one of these add-ons or licenses, Agenforce usage for employees is unmetered (like Slack Employee Help or Quoting Agent). Flex Credits estimation is shown in the tool and does not account for users with this provisioning.