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How To Build a Data Culture: What Leaders Need To Know

Apr 13, 2022 By Candra McRae

How To Build a Data Culture: What Leaders Need To Know

If institutional knowledge and gut feel guide your decisions, your company risks getting left behind. Here’s what to do instead.... Read More

Artificial Intelligence, Future of Work

What Can and Can’t Be Automated in Customer Service?

Mar 17, 2022 By Abhay Kacker

What Can and Can’t Be Automated in Customer Service?

Automation can help boost your customer service in many ways, but isn’t always the solution. Here is what can and can’t be automated. ... Read More

Service, Customer Service, Customer Satisfaction, Customer Engagement, Artificial Intelligence

5 Ways Artificial Intelligence Is Changing Advertising Sales

Feb 18, 2022 By Martin Kihn

5 Ways Artificial Intelligence Is Changing Advertising Sales

AI can help advertising sales professionals improve both effectiveness (how their product works) and efficiency (speed and productivity).... Read More

Artificial Intelligence, Advertising, Digital Advertising, Sales, Marketing

Being Human in the Time of Automation

Jan 07, 2022 By Brian Solis

Being Human in the Time of Automation

Robots are coming for all of us, but that doesn’t mean we’re all out of a job. Here’s how to differentiate yourself with your humanity.... Read More

Service, Artificial Intelligence, Future of Work

AI Is Here and It’s Rewriting the Way Call Centres Work

Dec 20, 2021 By Rahul Gupta

AI Is Here and It’s Rewriting the Way Call Centres Work

Learn about the six ways AI can be used in call centres to optimise employee efficiency and drive customer satisfaction.... Read More

Artificial Intelligence, Service, Service Cloud, Einstein

5 Tech Trends Shaping the Future of Financial Services

Dec 06, 2021 By Salesforce

5 Tech Trends Shaping the Future of Financial Services

Web 3.0 is the next phase of the evolution of the Internet. Here're five ways it’ll affect the financial services industry.... Read More

Financial Services, Future of Work, Artificial Intelligence, Infographics

How to Scale Your Customer Service with Chatbots

Oct 14, 2021 By Salesforce

How To Scale Your Customer Service With Chatbots

Read about how to use customer service chatbots to handle simple tasks and free up your service teams to work on more complex problems.... Read More

Customer Service, Artificial Intelligence, Service, Customer Engagement, Customer Experience

How To Create Impactful Customer Experiences With Ethical AI

Sep 29, 2021 By Rob Newell

How To Create Impactful Customer Experiences With Ethical AI

AI can help businesses in many ways — but only if it’s built on a foundation of trust and transparency. Salesforce’s Rob Newell explains. ... Read More

Artificial Intelligence, Customer Experience, Thought Leadership

How to Build an Integrated Real Estate CRM for Tenant Management

Sep 28, 2021 By Pardha Sardhi K

How to Build an Integrated Real Estate CRM for Tenant Management

Here’s how you can use Salesforce to build an integrated real estate CRM for tenant management in five steps.... Read More

CRM, Digital Transformation, Marketing Automation, Pardot, Sales Cloud, Artificial Intelligence, Work.com

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