{"version":"1.0","provider_name":"Salesforce","provider_url":"https:\/\/www.salesforce.com\/ap\/blog","author_name":"Salesforce","author_url":"https:\/\/www.salesforce.com\/ap\/blog\/author\/salesforce\/","title":"Chapter 1: Why Are Businesses Going Through Digital Transformations?","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"qASm9EGY3w\"><a href=\"https:\/\/www.salesforce.com\/ap\/blog\/why-businesses-need-transformation-innovation\/\">Chapter 1: Why Are Businesses Going Through Digital Transformations?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/why-businesses-need-transformation-innovation\/embed\/#?secret=qASm9EGY3w\" width=\"600\" height=\"338\" title=\"&#8220;Chapter 1: Why Are Businesses Going Through Digital Transformations?&#8221; &#8212; Salesforce\" data-secret=\"qASm9EGY3w\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/wp-bn.salesforce.com\/ap\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/wp-bn.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/11\/chapter1-why-businesses-need-transformation-innovation.jpg","thumbnail_width":1920,"thumbnail_height":1080,"description":"Why do businesses go through digital transformations? Simple, because change is constant. Companies must continue to evolve if they want to stay relevant. Not only does innovation matter externally, but transforming internally is just as critical. Digital transformation applies to every business size, whether that's machine learning, artificial intelligence or automation, modern technological innovations create new opportunities and introduce better, more efficient ways to do business. Learn more about Digital Transformation from Salesforce."}