{"id":10369,"date":"2025-09-29T17:19:29","date_gmt":"2025-09-29T09:19:29","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=10369"},"modified":"2025-09-29T17:35:34","modified_gmt":"2025-09-29T09:35:34","slug":"what-is-dreamforce","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/what-is-dreamforce\/","title":{"rendered":"What Is Dreamforce? Everything About Salesforce’s Annual Event"},"content":{"rendered":"\n

If you’re new to Salesforce and what we do<\/a>, you might be wondering — what is Dreamforce<\/a>? It’s the largest AI event in the world and it’s our pinnacle experience, a can’t-miss experience to learn, connect, have fun and give back. For our Trailblazers<\/a> — our community of customers, partners, and employees — it’s one of the highlights of the year. <\/p>\n\n\n\n

This year’s Dreamforce will take place Oct. 14-16 in San Francisco and online. Audiences will discover how AI agents, real-time data, and CRM create a digital labor force that scales with you, enhances every interaction, and unlocks capacity like never before. Dreamforce will feature dozens of AI researchers, innovators, ethics experts and thought leaders. And if you can’t get there in person, check it out online on our free Salesforce+ streaming service<\/a>. Register here<\/a>.<\/p>\n\n\n\n

Whether you’re joining us online or in-person, here’s your guide to all things Dreamforce:<\/p>\n\n\n\n

What is Dreamforce?<\/h2>\n\n\n\n

Dreamforce is an annual event that brings together the global Salesforce community for learning, fun, community building, and philanthropy. Trailblazers from all over the world gather to share their insights, successes, and learn the latest in industry innovations. <\/p>\n\n\n\n

Started in 2003, Dreamforce has grown into far more than just a conference — it’s a can’t-miss, immersive experience. From inspiring keynotes and sessions, to visionary thinking and the future of technology, to learning how business can be the greatest platform for change, attendees will be empowered to grow their organisation and careers. Attendees can expect to:<\/p>\n\n\n\n