{"id":10512,"date":"2025-10-09T13:09:11","date_gmt":"2025-10-09T05:09:11","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=10512"},"modified":"2025-10-09T13:09:12","modified_gmt":"2025-10-09T05:09:12","slug":"seo-for-startups","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/seo-for-startups\/","title":{"rendered":"SEO for Startups: How to Get Your Website Ranking (and Growing) Fast"},"content":{"rendered":"\n<p>The ASEAN startup scene is exploding. With an ecosystem value hitting <a href=\"https:\/\/startup-asean.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>$131 billion<\/strong> and over <strong>4,000 startups<\/strong> <\/a>pushing boundaries, the energy is undeniable. Founders from Singapore, the world&#8217;s 7th-ranked startup hub, to emerging powerhouses like Manila and Ho Chi Minh City, are building the future.<\/p>\n\n\n\n<p>But in this dynamic market, ambition isn&#8217;t enough. Startups here face unique challenges: <a href=\"https:\/\/asean.usmission.gov\/u-s-asean-innovation-circle-challenges-identified-by-working-groups\/\" target=\"_blank\" rel=\"noreferrer noopener\">fierce competition<\/a> for a limited pool of tech talent, the constant pressure to prove product-market fit to cautious investors, and the need to scale efficiently across diverse local markets. Cutting through the noise is critical. That&#8217;s where a smart, targeted SEO strategy becomes your most powerful tool for sustainable growth.<\/p>\n\n\n\n<p>If you&#8217;re a startup founder or marketer, you\u2019ve probably heard that <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/small-business-seo-potential\/\">search engine optimisation (SEO)<\/a> takes time. Which is true \u2014 but unhelpful when you\u2019re trying to grow fast, with a tiny team and a to-do list that just keeps growing. You\u2019re focused on building your product and <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/keeping-customers-happy\/\">keeping customers happy<\/a>. So when it comes to SEO, it can feel overwhelming, especially if you&#8217;re not sure where to start or what will actually make a difference.\u00a0<\/p>\n\n\n\n<p>SEO for startups doesn\u2019t have to be overwhelming. This guide will help you with&nbsp; practical, step-by-step SEO tips to help your startup rank higher and grow faster. Let\u2019s dig in.<\/p>\n\n\n\n<p><strong>What you\u2019ll learn:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#h-what-seo-is-and-why-it-matters\">What SEO is and why it matters<\/a><\/li>\n\n\n\n<li><a href=\"#h-three-common-seo-myths-that-trip-up-startups\">Three common SEO myths that trip up startups<\/a><\/li>\n\n\n\n<li><a href=\"#h-8-simple-seo-steps-for-startups\">8 simple SEO steps for startups<\/a><\/li>\n\n\n\n<li><a href=\"#h-your-startup-can-be-seo-ready-by-end-of-day\">Your startup can be SEO-ready by end of day<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-seo-is-and-why-it-matters\">What SEO is and why it matters<\/h2>\n\n\n\n<p>Search engine optimisation (SEO) is the process of improving your website through marketing efforts, so it ranks higher in search engine results. When someone searches your startup or key words around it, you want your website to show up at the top of the search engine results page (SERPS) like Google or Bing.\u00a0<\/p>\n\n\n\n<p>Search engines scan millions of web pages to find the best matches for what people are searching for \u2014 and now, powered by <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/\">artificial intelligence (AI)<\/a>, they are more tuned in now than ever before. The better your website matches what people want, the higher it will appear in search results.<\/p>\n\n\n\n<p>Research shows that around <a href=\"https:\/\/www.searchenginepeople.com\/blog\/page-one-whats-google-rank-worth.html\" target=\"_blank\" rel=\"noreferrer noopener\">75% of all clicks on search traffic<\/a> come from the first page of Google results (the top ten spots). In fact, a recent study found that <a href=\"https:\/\/firstpagesage.com\/reports\/google-click-through-rates-ctrs-by-ranking-position\/\" target=\"_blank\" rel=\"noreferrer noopener\">ranking at the top of the search results in a niche generates a 39.8% click-through rate (CTR)<\/a>, while the second and third positions receive 18.7% and 10.2%, respectively. Simply put, organic search is one of the highest-converting channels for startups.<\/p>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer\">\n\t<div>\n\t\t\n\n<div class=\"alignfull wp-block-salesforce-blog-section-heading\">\n\t<h2 class=\"wp-block-salesforce-blog-section-heading__title\">\n\t\t\t\tSection Title\t<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__featured-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/2025-smb-trends\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg 1050w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg?w=300&amp;h=200 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg?w=768&amp;h=512 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg?w=1024&amp;h=683 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/2025-smb-trends-blog-image.jpg?w=150&amp;h=100 150w\" alt=\"\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\t2025 SMB Trends: Why ASEAN Businesses Are Investing in AI and Automation\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__supporting-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/what-is-an-smb\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg?w=300&amp;h=180 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg?w=768&amp;h=461 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg?w=1024&amp;h=614 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2015\/01\/What-is-an-SMB_.jpg?w=150&amp;h=90 150w\" alt=\"A woman who is a small business owner, stocking shelves for inventory.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tWhat Is an SMB and What Do You Need to Know to Be Successful?\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/free-advertising-ideas-for-small-business\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/11\/Best_Free_Advertising_Ideas_and_Tips_for_Small_Business.jpg?w=150&amp;h=84 150w\" alt=\"Illustration showing the best free ad ideas for SMBs\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\t11 Free Advertising Ideas For Small Businesses That Actually Work\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/hubspot-alternatives-for-small-business\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png 1809w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=300&amp;h=167 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=768&amp;h=429 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=1024&amp;h=572 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=1536&amp;h=858 1536w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/HubSpot-Alts-SMB.png?w=150&amp;h=84 150w\" alt=\"An illustration showing a small business deciding on HubSpot CRM alternatives through icons and a storefront.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\t10 HubSpot Alternatives For Small Businesses and Startups\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n<p>But that\u2019s not all. Here\u2019s why SEO <em>really<\/em> matters:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>It delivers long-term benefits<\/strong>: The more effort you put into SEO, the more it pays off over time. Unlike <a href=\"https:\/\/support.google.com\/google-ads\/answer\/6146252?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">paid ads<\/a>, which stop generating traffic when your budget runs out, SEO builds value long after your initial investment.<\/li>\n\n\n\n<li><strong>It matches you with your customers<\/strong>: SEO attracts people who are actively looking for solutions your startup offers, making them more likely to engage.&nbsp;<\/li>\n\n\n\n<li><strong>It keeps you flexible<\/strong>: As trends and <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/stay-ahead-of-consumer-behavior\/\">customer behaviour<\/a> change, you can adjust your <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/seo-best-practices\/\">SEO strategies<\/a> to meet demand without needing a complete overhaul of your marketing efforts.<\/li>\n<\/ul>\n\n\n\n<p><strong>PRO TIP:<\/strong> Don\u2019t invest in SEO until you\u2019ve nailed product\u2013market fit. If your messaging isn\u2019t clear, it will just amplify the confusion.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-three-common-seo-myths-that-trip-up-startups\">Three common SEO myths that trip up startups<\/h2>\n\n\n\n<p>Startups love a good growth hack. But SEO isn\u2019t one. It\u2019s a long game. And if you\u2019re just getting started, it\u2019s easy to fall for advice that sounds smart but sets you back. Let\u2019s bust a few myths that your startup might have.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-myth-1-we-need-to-rank-for-high-volume-keywords-first\">Myth 1: \u201cWe need to rank for high-volume keywords first.\u201d<\/h3>\n\n\n\n<p><strong>Reality: <\/strong>Ranking for broad, high-volume key terms (or <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-do-keyword-research\/\">keywords<\/a>) like \u201csocial media tools\u201d or \u201cproject management\u201d might sound great in a pitch deck. But it\u2019s rarely the best move for a startup. Those keywords are ultra-competitive, often dominated by companies with entire SEO teams and million-dollar budgets. Instead, focus on intent-rich, specific terms that match what your potential customers are actually searching for. Things like \u201cbest social media scheduler for startups\u201d or \u201cproject management tools for freelancers\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-myth-2-seo-is-dead\">Myth 2: \u201cSEO is dead.\u201d<\/h3>\n\n\n\n<p><strong>Reality: <\/strong>With Google rolling out hundreds of algorithm updates each year, it may seem like SEO is dying out. While these changes can be challenging, they don\u2019t mean SEO is obsolete. The truth is people are still searching, every day. For answers, for tools, for products like yours. And if you\u2019re not showing up, someone else is.&nbsp;<\/p>\n\n\n\n<p>The truth is SEO has changed. Keyword stuffing is out. Gaming the algorithm is out. But helpful, clear, genuinely useful content? That\u2019s very much in. The formats are evolving (<a href=\"https:\/\/support.google.com\/websearch\/answer\/9351707?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">featured snippets<\/a>, product reviews, video results, <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/how-ai-search-is-changing-holiday-seo\/\">AI search<\/a>) but the goal is still the same: focus on delivering valuable, relevant content that meets your audience\u2019s needs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-myth-3-once-we-publish-content-the-seo-will-take-care-of-itself\">Myth 3: \u201cOnce we publish content, the SEO will take care of itself.\u201d<\/h3>\n\n\n\n<p>Reality: SEO doesn\u2019t really work on autopilot, especially not these days. Search behaviour changes, trends shift, and new competitors enter the scene. Google is smart, but it also expects you to do more than just hit \u201cpublish.\u201d If you want your content to actually rank (and keep ranking), you need to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Keep your content fresh by updating outdated stats and replacing old examples with timely, relevant ones<\/li>\n\n\n\n<li>Promote it through <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/marketing\/social-media-marketing-guide\/\">social media<\/a>, <a href=\"https:\/\/www.salesforce.com\/news\/newsletter-sign-up\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletters<\/a>, and partner channels to bring consistent traffic<\/li>\n\n\n\n<li>Improve on-page experience by using clear content structure and mobile-optimised layouts that keep readers engaged<\/li>\n<\/ul>\n\n\n\n<div class=\"layout-five wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Start your free 30 day trial<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">With Starter Suite, there\u2019s no credit card required, no software to install. <\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/ap\/form\/signup\/freetrial-salesforce-starter\/?\">Start your free trial<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-five.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-five.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-five.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-8-simple-seo-steps-for-startups\">8 simple SEO steps for startups<\/h2>\n\n\n\n<p>Let\u2019s learn about the eight key steps that will help your startup build a solid SEO foundation from the ground up.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-1-set-clear-goals-and-objectives\">Step 1: Set clear goals and objectives<\/h3>\n\n\n\n<p>You need SEO goals that are <a href=\"https:\/\/www.mindtools.com\/a4wo118\/smart-goals\" target=\"_blank\" rel=\"noreferrer noopener\">Specific, Measurable, Achievable, Relevant, and Time-bound (SMART)<\/a>. Tie your goals to the stuff that moves your business forward: demos, signups, purchases, revenue \u2014 not vanity metrics. Think about it like this:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you\u2019re a <a href=\"https:\/\/www.salesforce.com\/ap\/saas\/\">SaaS startup<\/a>: Aim to rank for high-intent terms that bring in demo requests<\/li>\n\n\n\n<li>If you run an <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-create-an-online-store\/\">online store<\/a>: Focus on product pages that lead to checkouts<\/li>\n\n\n\n<li>If you\u2019re in <a href=\"https:\/\/www.salesforce.com\/ap\/commerce\/b2b-ecommerce\/\">business-to-business (B2B)<\/a>: Target long-tail keywords that bring in qualified leads, not passing visitors<\/li>\n<\/ul>\n\n\n\n<p>Here\u2019s what a solid goal might look like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Increase newsletter signups by 30% by including it in the latest blogs<\/li>\n\n\n\n<li>Rank in the top 3 for [product category] + &#8216;alternatives&#8217; within 6 months<\/li>\n\n\n\n<li>Improve the conversion rate from SEO landing pages from 1.2% to 2%<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-2-research-your-keywords-volume-and-difficulty\">Step 2. Research your keywords\u2019 volume and difficulty<\/h3>\n\n\n\n<p>Once your SEO goals are set, it\u2019s time to dive into <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-do-keyword-research\/\">keyword research<\/a>. Think about the key products or services you offer. What would you search for to find your business? You can also ask your customers what they searched for when they found you. Gather these keywords and start building your list.<\/p>\n\n\n\n<p>Next, expand your keyword list using research tools. Free options like <a href=\"https:\/\/ads.google.com\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Keyword Planner<\/a>, or <a href=\"https:\/\/answerthepublic.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AnswerThePublic<\/a> can help you find related keywords. For more in-depth features, consider tools like <a href=\"https:\/\/www.semrush.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEMrush<\/a>, which also offers limited free plans.&nbsp;<\/p>\n\n\n\n<p>Pay attention to how many people are searching for a keyword (search volume) and how hard it will be to rank for it (keyword difficulty). Look for keywords that hit three things:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Relevant to what you offer<\/li>\n\n\n\n<li>Low to medium competition (so you can actually rank)<\/li>\n\n\n\n<li>Search intent matches your goal (like someone researching vs. someone ready to buy)<\/li>\n<\/ol>\n\n\n\n<p><strong>PRO TIP<\/strong>: \u201cYour Tool vs [Competitor]\u201d and use case pages are easy to rank and bring in visitors who are ready to buy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-3-write-content-that-s-optimised-for-search-engines\">Step 3. Write content that\u2019s optimised for search engines<\/h3>\n\n\n\n<p>Next, focus on <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/marketing\/content-marketing\/\">creating content<\/a> that solves your audience\u2019s problems or answers their questions. Write for humans, not algorithms, and keep your content engaging. Use short paragraphs, subheadings, and bullet points to make it easy to skim. Tools like <a href=\"https:\/\/www.grammarly.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Grammarly<\/a> can help you keep your writing clear and error-free.\u00a0<\/p>\n\n\n\n<p>Search intent mapping helps you figure out what kind of page to create based on what the person is trying to do. If someone searches \u201chow to write a business proposal,\u201d give them a helpful guide. If they search \u201cbest proposal software,\u201d they\u2019re comparing tools, so show them a list. When your content matches what people actually want, it\u2019s more likely to rank and convert.<\/p>\n\n\n\n<p>Make sure your content actually fits for SEO and your product. It\u2019s tempting to write content just because a keyword has a high volume. So it\u2019s easy to chase trendy terms even if it has zero relevance to your product. That\u2019s how you end up with traffic that doesn\u2019t convert and blogs that collect dust. Use this simple filter before writing anything.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d61a75c4580&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d61a75c4580\" class=\"wp-block-image wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXdL3yfHwZmz-xMsq7MrPFcZA7t10b687G9yWUR11XXZf12oFzzbsXUYi9b4y4Xiol17AiGxSxlF1cljT1-QhfYS3ZE1mBjXUz4ZgO9aauI7zuwagXYk26lPd7r-425DJezqdVjK9w?key=JIlRWRHWTkk17AyDOR2Heg\" alt=\"\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Once you\u2019ve written valuable content, naturally include your keywords in the context.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Put your main keyword in the title<\/li>\n\n\n\n<li>Mention it in the first 100 words<\/li>\n\n\n\n<li>Add it at least 5-10 more areas, organically<\/li>\n<\/ul>\n\n\n\n<p><strong>PRO TIP:<\/strong> You can start putting your <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/holiday-marketing-strategies-for-ai-search\/\">content to work in time for the holiday season<\/a>, where many users will be using answer engines to find gift ideas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-4-build-quality-links-to-improve-your-rankings\">Step 4. Build quality links to improve your rankings<\/h3>\n\n\n\n<p>Link building is the process of getting other reputable websites to link to your content. The more high-quality, relevant sites that link to you, the more trustworthy your content appears to search engines like Google. Focus on getting high-quality <a href=\"https:\/\/moz.com\/learn\/seo\/backlinks\" target=\"_blank\" rel=\"noreferrer noopener\">backlinks<\/a>. One link from a respected site is worth more than dozens from spammy or irrelevant directories.<\/p>\n\n\n\n<p>To earn quality backlinks, build genuine relationships within your industry. Share valuable content with your network or consider guest blogging on reputable sites. Tools like <a href=\"https:\/\/buzzsumo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">BuzzSumo<\/a>, <a href=\"https:\/\/www.hootsuite.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hootsuite<\/a>, or <a href=\"https:\/\/ninjaoutreach.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">NinjaOutreach<\/a> can help you find trending content in your niche and identify influential websites that might be interested in linking to your work. Additionally, collaborating on projects like webinars or podcasts can naturally lead to backlinks while strengthening your industry connections.<\/p>\n\n\n\n<p>While backlinks from other sites are important, don\u2019t forget about internal linking (linking between your own pages). When you create new blogs or pages, link to relevant older content. This keeps visitors engaged, helps them explore more of your site, and boosts your SEO by spreading link authority throughout your content.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-5-improve-your-on-page-seo\">Step 5. Improve your on-page SEO<\/h3>\n\n\n\n<p>On-page SEO makes sure that everything on your website is structured and optimised so search engines (and users) can easily find, understand, and engage with your content. Before diving into content and keywords, take a step back and look at how your website is organised.\u00a0<\/p>\n\n\n\n<p>Build depth around key topics. Write one main piece (like \u201cGuide to Remote Work Tools\u201d) \u2014 then link it internally to 3\u20134 related articles (for example \u201cBest Tools for Async Teams\u201d or \u201cManaging Remote Standups\u201d). This helps the search engines understand your site\u2019s structure and keeps readers engaged longer. Here are some other ways to improve your on-page SEO:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Use a clear, logical structure:<\/strong> Your website should be easy to navigate, with content grouped into relevant sections. For example, if you have a blog, make sure it\u2019s neatly organised by topics or categories.\u00a0<\/li>\n\n\n\n<li><strong>Create a sitemap:<\/strong> A <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/sitemaps\/overview\" target=\"_blank\" rel=\"noreferrer noopener\">sitemap<\/a> helps search engines find all the pages on your website. Most <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/introducing-salesforce-cms\/\">content management software (CMS)<\/a> have plugins that automatically generate a sitemap for you.<\/li>\n\n\n\n<li><strong>Focus on title tags and meta descriptions:<\/strong> Your title tag should clearly describe the page content, include your primary keyword, and stay within 50-60 characters. Make it engaging to encourage users to click. While meta descriptions don\u2019t directly affect rankings, they should summarise the page in 150-160 characters and entice users to visit.<\/li>\n\n\n\n<li><strong>Mobile-friendliness:<\/strong> More than <a href=\"https:\/\/gs.statcounter.com\/platform-market-share\/desktop-mobile-tablet\/worldwide\" target=\"_blank\" rel=\"noreferrer noopener\">60% of global web traffic now comes from mobile devices<\/a>, so it\u2019s essential to ensure your site is mobile-friendly. Use the Mobile Usability report in <a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"noreferrer noopener\">Google Search Console<\/a> to assess how easily users can navigate your site on mobile devices.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div class=\"layout-astro wp-block-salesforce-blog-related-trail\">\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-cloud-layout-astro.png\" alt=\"\">\n\n\t\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__background\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-background-layout-astro.png\" alt=\"\">\n\n\t<div class=\"related-trail__wrapper\">\n\t\t<div class=\"related-trail__content\">\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 345.8 82.8\" aria-hidden=\"true\" class=\"related-trail__logo\"><path fill=\"#1d3767\" d=\"M96.6 33h9v22.6h4.8V33h8.8v-4.3H96.6zm49.8 5.3c0-5.7-3.6-9.6-10.8-9.6H127v27h4.8v-7.9h3l2.3-.1 5.7 8h5.6l-7-9.2c3.4-1.6 5-4.5 5-8.2m-11.1 5.3h-3.6V33h3.6c4.4 0 6 2.3 6 5.3s-1.6 5.3-6 5.3m30.8-15.2-12.6 27.2h5l2.3-5.3h11.6l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm25.2-17.7h4.8v27h-4.8zm20.7 0h-4.8v27h17.6v-4.4h-12.8zm38.4 12.1h-13.2V28.7H229v27h4.7V45h13.2v10.6h4.7V28.7h-4.7zm15.9 14.8h17.5v-4.4h-12.7v-6.4H279v-4.2h-11.5v-7.5h12.7v-4.4h-17.5zm36.9-27.2L287 55.6h5l2.3-5.3H306l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm35.4-17.7h-10.2v27h10.2c8.2 0 14.4-5.9 14.4-13.6s-6-13.4-14.4-13.4m0 22.6H326V33h5.4a9.1 9.1 0 1 1 0 18.1z\" \/><path fill=\"#1d315f\" d=\"M43 82.8h.1a74 74 0 0 0 38.5-12.3 3 3 0 0 0 1.3-2.4v-6A66.2 66.2 0 0 0 42.5.2a3 3 0 0 0-2.3 0A66.2 66.2 0 0 0 0 62.2V68a3 3 0 0 0 1.2 2.4 74 74 0 0 0 40.2 12.4z\" \/><path fill=\"#8ed1f4\" d=\"M13.8 51.8a.3.3 0 0 0 0-.1L33 23.6a3.1 3.1 0 0 1 .8-.8 3 3 0 0 1 4 .8l9.5 13.8 3.5-5a3 3 0 0 1 4.9 0L69 51.6a.3.3 0 0 1 .1.3h7C70.7 17.7 43.7 7.2 41.4 6.2c0 0-11.2 4-21.2 16A59.6 59.6 0 0 0 6.8 51.8zm21.7-21.3\" \/><path fill=\"#aa76b3\" d=\"m62 51.9-8.7-12.6-4.2 6.1 4.8 6.4z\" \/><path fill=\"#722a87\" d=\"m49 45.4-4.4 6.4H54z\" \/><path fill=\"#8ed1f4\" d=\"m37 32.6-1.5-2.1z\" \/><path fill=\"#aa76b3\" d=\"m28 41.4 7.6 10.4h1.8l6.4-9.2-6.8-10-1.5-2.1z\" \/><path fill=\"#722a87\" d=\"m28 41.4-7 10.4h14.6z\" \/><path fill=\"#069a49\" d=\"M43.8 72.5a1.8 1.8 0 0 0-1-2.4L40.1 69a8 8 0 0 1-1-.5 7.8 7.8 0 0 1-2.4-10.7H6a44 44 0 0 0-.2 4.4v4.4A70 70 0 0 0 26 75a70 70 0 0 0 15.2 2l2.4-4.3zm33-14.8H44.3l-2.5 3a1.7 1.7 0 0 0-.2.5 1.8 1.8 0 0 0 1 2.3l2.7 1.2.7.4a7.8 7.8 0 0 1 3 10.6l-.5.9 4.8-.8a71 71 0 0 0 8.4-2.2l1.3-.4a71 71 0 0 0 14-6.7v-8.8z\" \/><path fill=\"#fff\" d=\"m46 65-.7-.3-2.7-1.2a1.8 1.8 0 0 1-1-2.4 1.7 1.7 0 0 1 .2-.4l2.5-3h-7.6A7.8 7.8 0 0 0 39 68.4a8 8 0 0 0 1 .5l2.7 1.2a1.8 1.8 0 0 1 1 2.4l-.1.2-2.5 4.3a52.5 52.5 0 0 0 7.2-.4l.5-.9A7.8 7.8 0 0 0 46 65.1z\" \/><path fill=\"#157139\" d=\"M56.9 67.3h8.8l-4.4-5zM23 71h9l-4.5-5.1zm-4.1-10.4-4.5 5h8.9z\" \/><\/svg>\n\t\t\t<h2 class=\"wp-block-related-trail__title\">Master the basics of SEO for your startup<\/h2>\n\t\t\t<p>Learn how to optimise your website for higher search rankings. Start learning SEO best practices today.<\/p>\n\t\t\t\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/trails\/optimize-search-engine-awareness-for-your-salesforce-b2c-commerce-storefront\" target=\"_blank\" rel=\"noreferrer noopener\">Visit Trail<\/a><\/div>\n\n\t\t<\/div>\n\t\t<div class=\"related-trail__mock\">\n\t\t\t<div class=\"related-trail__points\">+300 points<\/div>\n\t\t\t<div class=\"related-trail__eyebrow\">Trail<\/div>\n\t\t\t<p class=\"related-trail__trail-title h3\">Optimise Search Engine Awareness for Your Commerce Storefront<\/p>\n\t\t\t<p class=\"related-trail__trail-description\">Drive shoppers to your B2C Commerce storefront via SEO.<\/p>\n\t\t\t<div class=\"related-trail__actions\">\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 10 10\" aria-hidden=\"true\"><path fill=\"#747474\" fill-rule=\"evenodd\" d=\"m4.93.69.88 2.88c.04.12.16.18.27.18h2.89c.29 0 .4.38.17.56L6.79 6.04c-.1.07-.13.2-.1.32l1.12 2.96c.08.27-.2.5-.44.33L4.85 7.77c-.1-.08-.23-.08-.34 0L1.97 9.65a.29.29 0 0 1-.45-.33L2.6 6.36a.3.3 0 0 0-.1-.32L.17 4.3c-.23-.18-.1-.56.17-.56h2.89c.13 0 .23-.04.27-.18l.9-2.9c.08-.27.46-.25.54.02Z\" clip-rule=\"evenodd\" \/><\/svg>\n<\/div>\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 9 5\" aria-hidden=\"true\"><path fill=\"#747474\" d=\"M4.16 4.5.26 0h7.8z\" \/><\/svg>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__foreground\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-foreground-layout-astro.png\" alt=\"\">\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__parks\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-parks-layout-astro.png\" alt=\"\">\n\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-6-find-and-fix-technical-issues-that-impact-seo\">Step 6. Find and fix technical issues that impact SEO<\/h3>\n\n\n\n<p>Search engines use crawlers (automated bots) to understand your website and its content, but if it\u2019s not set up correctly, <a href=\"https:\/\/www.google.com\/search\/howsearchworks\/crawling-indexing\/\" target=\"_blank\" rel=\"noreferrer noopener\">important pages might not get indexed<\/a>. To prevent this, regularly check for crawl errors with tools like Google Search Console. Fix broken links that result in <a href=\"https:\/\/www.seobility.net\/en\/wiki\/404_Not_Found\" target=\"_blank\" rel=\"noreferrer noopener\">404 errors<\/a> and set up <a href=\"https:\/\/www.seobility.net\/en\/wiki\/Redirect\" target=\"_blank\" rel=\"noreferrer noopener\">301 redirects<\/a> for any moved content. Also, combine similar pages and use <a href=\"https:\/\/en.ryte.com\/wiki\/Canonical_Tag\" target=\"_blank\" rel=\"noreferrer noopener\">canonical tags<\/a> to avoid duplicate content issues. Tools like <a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ahrefs<\/a> or SEMrush can help you monitor and fix site errors.<\/p>\n\n\n\n<p>Site speed is also key for SEO and user experience. To improve it, compress images to reduce loading times while keeping their quality intact. Tools like <a href=\"https:\/\/gtmetrix.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">GTmetrix<\/a>, <a href=\"https:\/\/pagespeed.web.dev\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google, <\/a>or <a href=\"https:\/\/pagespeed.web.dev\/\" target=\"_blank\" rel=\"noreferrer noopener\">PageSpeed Insights<\/a> can analyse your site and provide tips to boost performance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-7-get-other-sites-and-people-to-talk-about-you\">Step 7. Get other sites (and people) to talk about you<\/h3>\n\n\n\n<p>Off-page SEO includes activities like social media, influencer marketing, and online reviews. While social media doesn&#8217;t directly affect your search rankings, it is important for your overall SEO strategy. Platforms like <a href=\"https:\/\/www.linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>, <a href=\"https:\/\/www.reddit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Reddit<\/a>, and <a href=\"https:\/\/www.quora.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Quora<\/a> can increase engagement and boost traffic to your site, helping your SEO efforts. Here are some ways social media can indirectly boost your SEO:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased visibility and brand awareness:<\/strong> Regularly sharing high-quality content on social media helps you get in front of potential customers who may not have found you through search engines.<\/li>\n\n\n\n<li><strong>More backlinks:<\/strong> As your content spreads across social media, it increases the chance that other websites will link back to your site, improving your off-page SEO.<\/li>\n\n\n\n<li><strong>Faster content indexing:<\/strong> Search engines can index your content more quickly if it\u2019s frequently shared and discussed on social platforms.<\/li>\n<\/ul>\n\n\n\n<p>Using <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/ai-crm\/\">AI-powered CRM<\/a> can also amplify social engagement insights, providing startups with a more actionable understanding of customer interactions.<\/p>\n\n\n\n<p><strong>PRO TIP<\/strong>: If your startup serves a specific area, set up your Google Business Profile and focus on local SEO early. It\u2019s a simple way to boost visibility in nearby searches.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How an AI CRM Scales With You | Salesforce Explained\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/N2z5swelQTM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-step-8-review-and-reoptimise-your-seo-regularly\">Step 8. Review and reoptimise your SEO regularly<\/h3>\n\n\n\n<p>Monitor your keyword rankings, organic traffic, bounce rates, and user engagement to evaluate the success of your SEO efforts. <a href=\"https:\/\/marketingplatform.google.com\/about\/analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a> and Google Search Console are great for tracking these metrics. But don\u2019t just stop there \u2014 regularly update your content to keep it fresh and relevant.If you see some pages aren\u2019t performing well, revisit them and make improvements. Here\u2019s a simple approach to reoptimising your content:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Update your keywords<\/strong>: Search trends change, so regularly revisit your keyword research to incorporate newer, more relevant terms.<\/li>\n\n\n\n<li><strong>Refresh old content<\/strong>: Add up-to-date information, new links, or more engaging media like images or videos.<\/li>\n\n\n\n<li><strong>Refresh your technical SEO<\/strong>: Make sure your site\u2019s loading speed, mobile-friendliness, and security are in top shape.<\/li>\n\n\n\n<li><strong>Analyse backlinks<\/strong>: See which of your pages are attracting the most links and focus on building more high-quality links to underperforming content.<\/li>\n<\/ul>\n\n\n\n<p>The right <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/marketing\/\">marketing tool for small businesses<\/a> can make all the difference in running efficient campaigns, reaching the right customers, and gaining valuable insights. With <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/ai-automation\/\">AI-powered automation<\/a>, you can create personalised campaigns that connect with your <a href=\"https:\/\/www.salesforce.com\/ap\/marketing\/target-audience\/\">target audience<\/a> at every step. This helps you engage better, close deals faster, and build strong relationships for growth.<\/p>\n\n\n\n<div class=\"layout-two wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">What can your small business do with marketing automation on Salesforce CRM?<\/h2>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/ap\/small-business\/marketing\/\">Find out<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-two.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-two.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-two.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-your-startup-can-be-seo-ready-by-end-of-day\">Your startup can be SEO-ready by end-of-day<\/h2>\n\n\n\n<p>In the competitive ASEAN landscape, staying local is no longer enough. Investors are looking for startups with a <a href=\"https:\/\/globalventuring.com\/corporate\/asia\/southeast-asia-startup-struggles\/\" target=\"_blank\" rel=\"noreferrer noopener\">global vision<\/a>. A<strong> <\/strong>strong SEO foundation is your launchpad to that international stage. By building your digital presence thoughtfully, you&#8217;re not just attracting local customers; you&#8217;re creating a scalable model that can win in any market.<\/p>\n\n\n\n<p>Getting started with SEO can feel like a big leap, especially when you&#8217;re managing so much else as a startup. The good news is, you don\u2019t need to break a sweat to make meaningful progress. While you focus on your SEO strategy, let <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/starter\/\">Salesforce for small business<\/a> take charge of your sales, marketing, customer service, and online store functions.\u00a0<\/p>\n\n\n\n<p>Start your journey with the <a href=\"https:\/\/www.salesforce.com\/ap\/form\/signup\/freetrial-salesforce-starter\/?d=bcta\" target=\"_blank\" rel=\"noreferrer noopener\">Starter Suite<\/a> today. Looking for more customisation? <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/pro-suite\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore Pro Suite<\/a>. Already a Salesforce customer? <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/foundations\/\" target=\"_blank\" rel=\"noreferrer noopener\">Activate Foundations<\/a> and try out Agentforce today.<\/p>\n\n\n\n<p><em>AI supported the writers and editors of this article.<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-frequently-asked-questions-faqs\">Frequently Asked Questions (FAQs)<\/h2>\n\n\n<div class=\"accordion \">\n\t\n\n<button class=\"accordion-header\" type=\"button\">How long does SEO take to show results for a startup?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>It usually takes a few months to see results. SEO isn\u2019t instant, but it builds over time. Think of it as more of a marathon than a sprint. It gets better the more consistent you are.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">Is SEO better than running ads for early-stage startups?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Both can work. Ads give quick traffic, but SEO is better for long-term growth without paying every time someone clicks. Many startups use both in the beginning.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">Can I do SEO on my own or should I hire someone?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>You can start on your own. There are free tools and guides that make it easier. Once you grow or need more advanced help, you can consider hiring someone.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">What\u2019s the difference between on-page and off-page SEO?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>On-page SEO is what you do on your website like writing good content and using the right keywords. Off-page SEO is what others do like linking to your site from their blogs or websites.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How much time should I spend on SEO every week?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Even 2\u20133 hours a week is a good start. Focus on small, steady improvements like updating old content or fixing broken links.<\/p>\n\n<\/div>\n\n<\/div> <!-- \/.accordion -->\n","protected":false},"excerpt":{"rendered":"<p>Learn how to grow your startup with these quick search engine optimisation (SEO) steps.<\/p>\n","protected":false},"author":130,"featured_media":10511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"612fc909347f416d925bcce2AP","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[45,214,26,471],"sf_content_type":[707],"coauthors":[629],"class_list":["post-10512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-digital-marketing","sf_topic-startups","sf_topic-small-business","sf_topic-content-marketing","sf_content_type-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>SEO for Startups: How to Get Your Website Ranking Fast - Salesforce<\/title>\n<meta name=\"description\" content=\"Learn how to do SEO for startups with our easy guide. 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