{"id":1106,"date":"2022-05-13T19:45:00","date_gmt":"2023-06-06T19:45:07","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=1106"},"modified":"2023-06-15T08:02:54","modified_gmt":"2023-06-15T08:02:54","slug":"what-is-salesforce-appexchange","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/what-is-salesforce-appexchange\/","title":{"rendered":"What Is Salesforce AppExchange and How Can I Use It?"},"content":{"rendered":"\n<p>Salesforce Customer 360 is the <a adhocenable=\"false\" href=\"\/ap\/crm\/what-is-crm\/\" target=\"_blank\" rel=\"noopener\">world\u2019s number one customer relationship management (CRM) platform<\/a>. We have solutions to match any organisation size, industry, and business structure. But what if you could take that CRM and make it even better? That\u2019s where <a adhocenable=\"false\" href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noopener\">AppExchange<\/a> comes in. AppExchange is the most trusted enterprise cloud marketplace of apps and experts for your business needs. It has recently celebrated 10 million installs, and more than 91% of Salesforce customers have at least one app integrated within their CRM solution.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">What can I find on AppExchange?<\/h2>\n\n\n\n<p>If you have a problem to be solved, or a question to be answered, chances are there is an app or expert on AppExchange that will help to meet your needs. There are thousands of pre-built and customisable apps tailored to specific industries, departments, and use cases. It\u2019s not limited to apps either. On AppExchange, you can also discover:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Components that allow you to build apps and customise pages<\/li>\n\n\n\n<li>Pre-built solution packages<\/li>\n\n\n\n<li>Salesforce Labs apps \u2014 a collection of free apps built by Salesforce employees<\/li>\n\n\n\n<li>Trailblazers from around the world in our dedicated Trailhead Community groups<\/li>\n\n\n\n<li>Certified Salesforce consultants to help you with integrations and implementations<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">How do I use AppExchange?<\/h2>\n\n\n\n<p>Regardless of whether you have a specific problem, or you\u2019re simply curious about what\u2019s out there, the <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noopener\">AppExchange homepage<\/a> is a good place to start. From there, you can check out curated collections of apps and experts , find a list of consultants ready to create a bespoke fix for you, check out the trending apps, or read customer stories for inspiration. If you\u2019re a return visitor, AppExchange provides recommendations based on who you are and what you\u2019ve browsed in the past.&nbsp;<\/p>\n\n\n\n<p>Of course, if you have a particular question in mind, a comprehensive list of solutions is only one search away.<\/p>\n\n\n\n<div class=\"layout-two wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/trails\/meet-your-business-needs-with-appexchange\" target=\"_blank\" rel=\"noreferrer noopener\">Head to Trailhead<\/a>\u00a0to learn how you can make the most of AppExchange.<\/h2>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-two.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-two.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-two.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">AppExchange partners share their stories<\/h2>\n\n\n\n<p>With its thriving <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/2022\/01\/salesforce-crm-implementation-partner.html\" target=\"_blank\" rel=\"noopener\">ecosystems of partners<\/a>, AppExchange provides solutions as unique as the problems they\u2019re solving. Below, we\u2019ve shared just a handful of the many success stories we\u2019ve seen from AppExchange partners. For more inspiration, you can take a look at the <a href=\"https:\/\/appexchange.salesforce.com\/appxstore?type=Content&amp;filter=a0L3A00000UCgLhUAL\" target=\"_blank\" rel=\"noopener\">AppExchange customer stories<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Knowesis helps a large Thai bank transform its customer engagement<\/h3>\n\n\n\n<p>Based in Singapore, and with offices across APAC and beyond, Knowesis specialises in providing a centralised real-time view of customer attributes. It partnered with Salesforce to deliver key capabilities a large Thai bank needed to adopt Salesforce Marketing Cloud for campaign management.<\/p>\n\n\n\n<p>Throughout the customer journey, Knowesis processes data from the bank\u2019s core systems, allowing it to monitor customer transactions and provide personalised offers in real-time.&nbsp;<\/p>\n\n\n\n<p>Through this partnership with Knowesis, the bank was able to:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Enhance its customer experience by reacting in real-time<\/li>\n\n\n\n<li>Engage with customers through next-generation digital channels<\/li>\n\n\n\n<li>Maintain capabilities provided by its legacy campaign management system, especially key governance features<\/li>\n\n\n\n<li>Implement behavioural tracking, offer management, and a granular contact policy<\/li>\n<\/ul>\n\n\n\n<p>Read more about Knowesis and their <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000FKAkqUAH\" target=\"_blank\" rel=\"noopener\">ready-to-use plug-in activities for Marketing Cloud Journey Builder<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Blufy helps schools, universities, and training centres manage their operations<\/h3>\n\n\n\n<p>Blufy is part of &#8216;TechMatrix&#8217;, a top tier Salesforce partner with a strong focus on education. Blufy is a student- and school-management platform built natively on Salesforce. It provides a ready-to-use, subscription-based platform for education institutions to manage student engagement, school operations, and CRM related areas.&nbsp;<\/p>\n\n\n\n<p>It has helped its customers, including schools across Singapore, to:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Automate multi-centre school operations, including class and sessions scheduling, and attendance and assessment tracking<\/li>\n\n\n\n<li>Publish courses and programs, and capture enquiries and applications directly into their CRM systems via configurable web forms<\/li>\n\n\n\n<li>Streamline revenue management by automating billing and invoicing based on various fee and payment plans<\/li>\n\n\n\n<li>Improve student engagement via self-service student and parent portals for class schedules, fee payments, student requests, etc.<\/li>\n\n\n\n<li>Calendaring and resource management to allocate teachers, rooms, and other resources to classes via a drag-and-drop interface<\/li>\n\n\n\n<li>Real-time insights into business performance for decision making<\/li>\n<\/ul>\n\n\n\n<p>You can find out more about <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000GCUcbUAH\" target=\"_blank\" rel=\"noopener\">Blufy\u2019s Student &amp; School Management Platform on AppExchange<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">eBest provides digital transformation services for the consumer packaged goods industry<\/h3>\n\n\n\n<p>For the past 22 years, eBest has been serving world\u2019s top Consumer Packaged Goods (CPG) brands across more than 30 countries. It specialises in RTM (route-to-market) digital transformation IT services, optimising their customers\u2019 retail execution and further increasing sales.<\/p>\n\n\n\n<p>With a presence in Asia, Europe, Middle East, and Latin America, it is devoted to providing agile services and innovative products to enable customer success.<\/p>\n\n\n\n<p>eBest has worked with a major soft drinks company in Asia, using its eBest iMarket and iMentor Solutions. The eBest Mobile platform integrated with their customers&#8217; SAP and business intelligence systems to provide a fully automated sales operation to better control business outcomes.<\/p>\n\n\n\n<p>Supervisors at that company gained real time insights to proactively address market issues and ensure 100% sales call completion.<\/p>\n\n\n\n<p>Take a look at <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000DlGdkUAF\" target=\"_blank\" rel=\"noopener\">eBest\u2019s automation, route plan, retail execution, and order management solution on AppExchange<\/a>.<\/p>\n\n\n\n<div class=\"layout-one wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Trailhead offers the perfect introduction to using AppExchange. To learn how you can make the most of the marketplace, <a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/trails\/meet-your-business-needs-with-appexchange\" target=\"_blank\" rel=\"noopener\">take a Trail<\/a>. <\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\"><\/p>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-one.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-one.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-one.png\" alt=\"\">\n\t\t\n\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Read our starter\u2019s guide to the AppExchange, including what it is, how it delivers value , and how to get started.<\/p>\n","protected":false},"author":1,"featured_media":1105,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"21d079300fd54769916f5e95e2452d30","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[133,18,158],"sf_content_type":[],"coauthors":[193],"class_list":["post-1106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-appexchange","sf_topic-digital-transformation","sf_topic-partner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Is Salesforce AppExchange and How Can I Use It? 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