{"id":11174,"date":"2026-02-11T18:29:39","date_gmt":"2026-02-11T10:29:39","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=11174"},"modified":"2026-02-11T18:35:26","modified_gmt":"2026-02-11T10:35:26","slug":"how-to-become-an-ai-business","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/","title":{"rendered":"How to Become an AI Business"},"content":{"rendered":"\n<p>Startups and <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/what-is-an-smb\/\" target=\"_blank\" rel=\"noreferrer noopener\">small or medium businesses (SMBs)<\/a> all over the globe are going all in on <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/\" target=\"_blank\" rel=\"noreferrer noopener\">artificial intelligence (AI)<\/a>. But what does it really mean to become an AI business? We\u2019re finding it\u2019s less about building complex technology from scratch and more about using AI in ways that make your work better, faster, smarter, all around. Think about your business today \u2014 you juggle sales, marketing, service, and commerce with limited time and most likely resources? Adding AI can be as simple as trusting the right digital tools, and focusing your energy on what matters most.&nbsp;<\/p>\n\n\n\n<p>When you truly become an AI business, you\u2019re building more than efficiency. You\u2019re creating room for loyalty, trust, creativity, and growth. Whether you\u2019re running a one-person startup or leading a growing team, AI is your <a href=\"https:\/\/www.salesforce.com\/ap\/agentforce\/digital-labor\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital labour<\/a> partner that supports your daily operations and helps you move forward with confidence. Let\u2019s dig into what it means to become an AI business in four unique phases.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-does-it-mean-to-become-an-ai-business\">What does it mean to become an AI business?<\/h2>\n\n\n\n<p>To become an AI business is to bring <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/business\/\" target=\"_blank\" rel=\"noreferrer noopener\">artificial intelligence<\/a> into the centre of how you work \u2014 helping you run smarter, faster, more personalised, and more sustainable operations without needing to build your own AI from scratch. You don\u2019t need to be a coder or have a large tech team behind you. What matters is how you use trusted AI tools day to day, whether that\u2019s writing better prompts, organising <a href=\"https:\/\/www.salesforce.com\/ap\/data\" target=\"_blank\" rel=\"noreferrer noopener\">customer data<\/a>, or connecting your <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">sales<\/a>, <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">marketing<\/a>, <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">commerce<\/a>, and <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/service\/\" target=\"_blank\" rel=\"noreferrer noopener\">service<\/a> into one smooth experience.<\/p>\n\n\n\n<p>Here are the key benefits you can expect when AI becomes part of your business:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Efficiency<\/strong>: AI reduces repetitive work, like entering data or following up on tasks, giving you more time to focus on growing your business and building stronger relationships.<\/li>\n\n\n\n<li><strong>Better customer experiences<\/strong>: With <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/what-is-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI insights<\/a>, you can personalise your sales conversations, shape timely marketing campaigns, design relevant commerce offers, and deliver service that builds long-term loyalty.<\/li>\n\n\n\n<li><strong>Lower costs<\/strong>: By automating routine tasks and spotting areas where resources are being wasted, AI helps you cut expenses while keeping quality high.<\/li>\n\n\n\n<li><strong>Scalable growth<\/strong>: As your small business or startup expands, AI tools grow with you \u2014 helping you add services and adapt quickly without overwhelming your team.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer\">\n\t<div>\n\t\t\n\n<div class=\"alignfull wp-block-salesforce-blog-section-heading\">\n\t<h2 class=\"wp-block-salesforce-blog-section-heading__title\">\n\t\t\t\tSection Title\t<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__featured-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/kris-billmaier-sales-advice-for-small-businesses\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg 2048w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=300&amp;h=200 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=768&amp;h=512 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=1024&amp;h=683 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=1536&amp;h=1024 1536w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/krisheader.jpg?w=150&amp;h=100 150w\" alt=\"Kris Billmaier speaking at Dreamforce on Agentforce Sales, 2025.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tTalking the Future of Small Business Sales With EVP &amp; GM Kris Billmaier\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__supporting-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/ai-agent-for-small-business\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2024\/10\/TSK-38042_What_is_an_AI_Assistant_For_SMB.png?w=150&amp;h=84 150w\" alt=\"A small business owner using a laptop with an AI assistant displayed on the screen.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tWhat Is an AI Agent For Small Business?\u00a0\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/agentforce-for-small-business\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/01\/TSK-39419_What_Is_Agentforce_For_SMB_v3-1.jpg?w=150&amp;h=84 150w\" alt=\"Illustration showcasing Agentforce for small business by Salesforce\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tWhat is Agentforce for Small Business?\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/ai-customer-service-for-small-business\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg?w=300&amp;h=168 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg?w=768&amp;h=431 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg?w=1024&amp;h=574 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/03\/AI-Service-SMB.jpg?w=150&amp;h=84 150w\" alt=\"Illustration showing AI customer service bot for small and growing businesses.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tTop AI Customer Service Solutions For Small Business Growth\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-phase-1-your-ai-toolkit-buildout\">Phase 1: Your AI toolkit buildout<\/h2>\n\n\n\n<p>Every AI business begins with the essentials. Before you build new offerings or scale, you need a foundation that helps you understand how to work with AI in a practical way. This first phase isn\u2019t about investing in expensive software or hiring experts \u2014 it\u2019s about shaping how you think about technology and how to choose tools that match your business needs.<\/p>\n\n\n\n<p>What to include in your AI toolkit:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Get the right mindset<\/strong>: Look at <a href=\"https:\/\/www.salesforce.com\/ap\/agentforce\/ai-assistant\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI as an assistant<\/a> that can extend your effort rather than as a replacement for your skills. With this approach, you decide where AI adds value, and you keep control over how your business grows.<\/li>\n\n\n\n<li><strong>Master the prompt<\/strong>: The way you give instructions shapes the quality of the results. Learning to write <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/prompt-builder\/\" target=\"_blank\" rel=\"noreferrer noopener\">prompts<\/a> that are specific, clear, creative, and structured helps AI respond with insights that actually move your work forward.<\/li>\n\n\n\n<li><strong>Choose tools with purpose<\/strong>: Start with simple options that solve one problem at a time, such as drafting content, analysing customer data, or managing contacts, and scale up from there.&nbsp;<\/li>\n\n\n\n<li><strong>Build consistent habits<\/strong>: Treat AI like part of your daily routine. Use it to draft emails, test new ideas, track tasks, and organise notes. With steady practice, you\u2019ll develop confidence and see where AI fits best into your <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/four-business-models\/\" target=\"_blank\" rel=\"noreferrer noopener\">business model<\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-phase-2-your-ai-business-model\">Phase 2: Your AI business model<\/h2>\n\n\n\n<p>Once your AI toolkit is ready, the next step is to consider how it can shape the way you offer services and generate revenue. Becoming an AI business isn\u2019t just about using tools \u2014 it\u2019s about rethinking your business approach so you can offer more value and <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/how-to-grow-your-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">scale effectively<\/a> without overwhelming yourself.<\/p>\n\n\n\n<p>Ways to apply AI to your business model:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The AI-enhanced consultant:<\/strong> Offer your expertise with AI as a support system. This approach lets you provide faster insights, generate reports, manage client data, and create tailored recommendations without spending hours on manual work.<\/li>\n\n\n\n<li><strong>The AI agency:<\/strong> Build a <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/what-is-a-service-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">service-based business<\/a> where AI handles repetitive or analytical tasks. With AI, you can deliver campaigns and solve client problems efficiently, giving you the ability to take on more projects.<\/li>\n\n\n\n<li><strong>The AI content creator:<\/strong> Launch content-driven offerings like blogs, newsletters, courses, or guides. AI helps you draft ideas and organise publishing schedules, letting you focus on strategy and <a href=\"https:\/\/www.salesforce.com\/ap\/media\/fan-audience-engagement-platform\/guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">audience engagement<\/a>.<\/li>\n\n\n\n<li><strong>The hybrid approach: <\/strong>Combine multiple AI-driven services to create a unique business model. For example, you could provide consulting insights and manage <a href=\"https:\/\/www.salesforce.com\/marketing\/campaigns\/\">marketing campaigns<\/a> \u2014 all supported by AI to save time and maintain quality.<\/li>\n<\/ul>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Kickstart your SMB with Starter Suite<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">See results from day one with a CRM designed for SMBs \u2014 the all-in-one suite for productivity. It all starts with Starter Suite.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/ap\/form\/signup\/freetrial-salesforce-starter\/?d=bcta\">Try it for free<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png 1268w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png?w=1024&amp;h=577 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Salesforce-free-suite.png?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-phase-3-your-ai-integration-setup\">Phase 3: Your AI integration setup<\/h2>\n\n\n\n<p>An <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/crm-for-small-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI CRM<\/a> is more than a contact list \u2014 it\u2019s your central hub for customer data and interactions. It collects and organises information from leads, contacts, accounts, and past conversations so you always know the status of every client. For a small business or <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/what-is-a-startup\/\" target=\"_blank\" rel=\"noreferrer noopener\">startup<\/a>, this hub gives you the clarity to prioritise tasks and make decisions based on accurate insights.&nbsp;<\/p>\n\n\n\n<p>How AI tools help you run your business:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Generative AI:<\/strong> Features like <a href=\"https:\/\/www.salesforce.com\/ap\/agentforce\/einstein-copilot\/\" target=\"_blank\" rel=\"noreferrer noopener\">Agentforce Assistant<\/a> act as an AI-powered assistant to help draft personalised content and automate research, letting you focus on the work that matters most.<\/li>\n\n\n\n<li><strong>Code Builder:<\/strong> A web-based <a href=\"https:\/\/aws.amazon.com\/what-is\/ide\/\" target=\"_blank\" rel=\"noreferrer noopener\">integrated development environment (IDE)<\/a> that provides intelligent code suggestions and completions, helping you build and maintain Salesforce workflows more efficiently.<\/li>\n\n\n\n<li><strong>Salesforce Code Analyser:<\/strong> Scans code for vulnerabilities and performance issues, while tools like <a href=\"https:\/\/developer.salesforce.com\/blogs\/2025\/06\/the-apexguru-ai-engine-explained\" target=\"_blank\" rel=\"noreferrer noopener\">ApexGuru<\/a> use AI to suggest optimisations, keeping your systems reliable and fast.<\/li>\n\n\n\n<li><strong>Third-party integrations: <\/strong>The <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce AppExchange<\/a> connects you to partner tools that enhance AI capabilities, such as <a href=\"https:\/\/www.spekit.com\/features\/sidekick\" target=\"_blank\" rel=\"noreferrer noopener\">Spekit\u2019s AI Sidekick<\/a> for sales reps, providing in-the-moment guidance, content recommendations, and workflow support.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"What Is Agentforce and How Businesses Use AI Agents | Dreamforce 2024\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/irdNqlytsLc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-phase-4-your-ai-growth-plan\">Phase 4: Your AI growth plan<\/h2>\n\n\n\n<p>Once your AI toolkit, business model, and CRM tools are in place, the next step is to focus on growth. At this stage, AI helps you expand without adding unnecessary complexity, letting your small business or startup scale in a sustainable and manageable way.<\/p>\n\n\n\n<p>Ways to grow and scale with AI:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Niche down<\/strong>: Focus on a niche where your AI tools and expertise give you a clear advantage. This helps you become the go-to expert, <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/loyalty-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">build loyalty<\/a>, attract the right clients, and stand out in a crowded market.<\/li>\n\n\n\n<li><strong>Automate more<\/strong>: Identify repetitive tasks and processes that can be handled by AI agents. Automation saves time, reduces errors, ensures consistency, and frees you up to focus on strategy and growth.<\/li>\n\n\n\n<li><strong>Expand offerings<\/strong>: Introduce new products or services powered by AI, such as content creation, <a href=\"https:\/\/www.salesforce.com\/ap\/marketing\/personalization\/guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">personalised marketing<\/a>, or analytics support. This helps you diversify revenue and create additional value.<\/li>\n\n\n\n<li><strong>Use insights<\/strong>: Use AI to analyse <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/stay-ahead-of-consumer-behavior\/\" target=\"_blank\" rel=\"noreferrer noopener\">customer behaviour<\/a> and market opportunities. These insights allow you to make data-driven decisions, anticipate needs, optimise campaigns, and continuously refine your approach.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.salesforce.com\/ap\/form\/events\/webinars\/form-rss\/4980382\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1040\" height=\"584\" src=\"https:\/\/www.salesforce.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/11\/image_679973.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-11172\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/11\/image_679973.png 1040w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/11\/image_679973.png?w=300&amp;h=168 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/11\/image_679973.png?w=768&amp;h=431 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/11\/image_679973.png?w=1024&amp;h=575 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/11\/image_679973.png?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1040px) 100vw, 1040px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Webinar: <\/em><a href=\"https:\/\/www.salesforce.com\/ap\/form\/events\/webinars\/form-rss\/4980382\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Become AI Ready: How Small Businesses Can Use AI to Work Smarter and Grow Faster<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-becoming-an-ai-business-your-path-forward\">Becoming an AI business: Your path forward<\/h2>\n\n\n\n<p>Becoming an AI business means using smart tools to work faster, serve customers better, and grow with confidence. With these four phases complete, you can truly become an AI business, ready for the future.<\/p>\n\n\n\n<p>Start building stronger customer relationships with <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce<\/a>. Already a Salesforce customer? <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/foundations\/\" target=\"_blank\" rel=\"noreferrer noopener\">Activate Foundations<\/a> to try out <a href=\"https:\/\/www.salesforce.com\/platform\/\">Agentforce 360<\/a> today.&nbsp;<\/p>\n\n\n\n<p><em>AI supported the writers and editors who created this article.<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-frequently-asked-questions-faqs\">Frequently Asked Questions (FAQs)<a href=\"https:\/\/www.salesforce.com\/events\/webinars\/become-ai-ready-how-small-businesses\/\"><\/a><\/h2>\n\n\n<div class=\"accordion \">\n\t\n\n<button class=\"accordion-header\" type=\"button\">What is an AI business?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>An AI business uses artificial intelligence for their business operations to run smarter, faster, more personalised, and more efficiently without <a href=\"https:\/\/www.salesforce.com\/ap\/agentforce\/agent-builder\/how-to-build\/\" target=\"_blank\" rel=\"noreferrer noopener\">building AI<\/a> from scratch.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">Do I need technical skills to start using AI in my business?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>You can begin by learning how to write effective prompts, selecting simple tools, automating routine tasks, and gradually integrating AI into daily operations.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How can AI improve my small business operations?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>AI helps manage customer data, automate repetitive work, provide insights for decision-making, and create more engaging sales, marketing, and service experiences.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">Which AI tools should I start with?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Start with tools that organise customer interactions, generate content, suggest improvements in <a href=\"https:\/\/www.salesforce.com\/ap\/mulesoft\/workflow-automation\/\" target=\"_blank\" rel=\"noreferrer noopener\">workflows<\/a>, and integrate easily with other platforms like Salesforce CRM.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How does AI support business growth and scaling?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>AI allows you to specialise in a niche, expand services or products, automate more workflows, and track performance to make informed, data-driven decisions.<\/p>\n\n<\/div>\n\n<\/div> <!-- \/.accordion -->\n","protected":false},"excerpt":{"rendered":"<p>Looking to grow your startup into an AI business? Here are the four phases you need to know.<\/p>\n","protected":false},"author":695,"featured_media":11173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"68c434c2cac11594e7176e12AP","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[77,214,26,482,23,665],"sf_content_type":[707],"coauthors":[827],"class_list":["post-11174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-best-practices","sf_topic-startups","sf_topic-small-business","sf_topic-generative-ai","sf_topic-artificial-intelligence","sf_topic-agentforce","sf_content_type-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Become an AI Business - Salesforce<\/title>\n<meta name=\"description\" content=\"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Become an AI Business\" \/>\n<meta property=\"og:description\" content=\"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-11T10:29:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-11T10:35:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Boon Lai\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Boon Lai\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eddce70f778a11f1a487bc2f3fc97f9a\"}],\"headline\":\"How to Become an AI Business\",\"datePublished\":\"2026-02-11T10:29:39+00:00\",\"dateModified\":\"2026-02-11T10:35:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\"},\"wordCount\":1381,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png\",\"inLanguage\":\"en-SG\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\",\"name\":\"How to Become an AI Business - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png\",\"datePublished\":\"2026-02-11T10:29:39+00:00\",\"dateModified\":\"2026-02-11T10:35:26+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/ad89451cdc1693dbffa97f9033889d02\"},\"description\":\"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#breadcrumb\"},\"inLanguage\":\"en-SG\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png\",\"contentUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png\",\"width\":1920,\"height\":1080,\"caption\":\"Set your business up for success with these AI tools and steps. [Image: Salesforce]\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/ap\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Become an AI Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/\",\"name\":\"Salesforce\",\"description\":\"News, tips, and insights from the global cloud leader\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/ap\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-SG\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eddce70f778a11f1a487bc2f3fc97f9a\",\"name\":\"Boon Lai\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eaaa60e9944141e0ad2b747727d85da4\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2026\/02\/Boon-Lai-Salesforce.webp?w=150&h=150&crop=1\",\"contentUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2026\/02\/Boon-Lai-Salesforce.webp?w=150&h=150&crop=1\",\"width\":\"150\",\"height\":\"150\",\"caption\":\"Boon Lai\"},\"description\":\"Hi, I'm Boon, SVP of Growth Marketing at Salesforce. I'm obsessed with driving growth and innovation in the SaaS industry. My team and I focus on helping our customers get the most out of the Salesforce platform through product-led growth and digital marketing. Before joining Salesforce, I had a blast leading marketing for Google, where we launched Gemini's Generative AI innovations to billions of Workspace users. My career is built on a track record of leading high-impact initiatives on a global scale, including my roles as CMO for both Cisco Webex and Nokia Technologies.\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/author\/boon-lai\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Become an AI Business - Salesforce","description":"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/","og_type":"article","og_title":"How to Become an AI Business","og_description":"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.","og_url":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/","og_site_name":"Salesforce","article_published_time":"2026-02-11T10:29:39+00:00","article_modified_time":"2026-02-11T10:35:26+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","type":"image\/png"}],"author":"Boon Lai","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Boon Lai","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eddce70f778a11f1a487bc2f3fc97f9a"}],"headline":"How to Become an AI Business","datePublished":"2026-02-11T10:29:39+00:00","dateModified":"2026-02-11T10:35:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/"},"wordCount":1381,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","inLanguage":"en-SG","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/","url":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/","name":"How to Become an AI Business - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","datePublished":"2026-02-11T10:29:39+00:00","dateModified":"2026-02-11T10:35:26+00:00","author":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/ad89451cdc1693dbffa97f9033889d02"},"description":"Learn how your growing business can become an AI-ready powerhouse with trained and trusted smart technology.","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#breadcrumb"},"inLanguage":"en-SG","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/"]}]},{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#primaryimage","url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","contentUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","width":1920,"height":1080,"caption":"Set your business up for success with these AI tools and steps. [Image: Salesforce]"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/ap\/blog\/how-to-become-an-ai-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/ap\/blog\/"},{"@type":"ListItem","position":2,"name":"How to Become an AI Business"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#website","url":"https:\/\/www.salesforce.com\/ap\/blog\/","name":"Salesforce","description":"News, tips, and insights from the global cloud leader","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/ap\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-SG"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eddce70f778a11f1a487bc2f3fc97f9a","name":"Boon Lai","image":{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/eaaa60e9944141e0ad2b747727d85da4","url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2026\/02\/Boon-Lai-Salesforce.webp?w=150&h=150&crop=1","contentUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2026\/02\/Boon-Lai-Salesforce.webp?w=150&h=150&crop=1","width":"150","height":"150","caption":"Boon Lai"},"description":"Hi, I'm Boon, SVP of Growth Marketing at Salesforce. I'm obsessed with driving growth and innovation in the SaaS industry. My team and I focus on helping our customers get the most out of the Salesforce platform through product-led growth and digital marketing. Before joining Salesforce, I had a blast leading marketing for Google, where we launched Gemini's Generative AI innovations to billions of Workspace users. My career is built on a track record of leading high-impact initiatives on a global scale, including my roles as CMO for both Cisco Webex and Nokia Technologies.","url":"https:\/\/www.salesforce.com\/ap\/blog\/author\/boon-lai\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Agentforce-in-Suites-3.png","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/ap\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/11174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/users\/695"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/comments?post=11174"}],"version-history":[{"count":3,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/11174\/revisions"}],"predecessor-version":[{"id":11243,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/11174\/revisions\/11243"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/media\/11173"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/media?parent=11174"}],"wp:term":[{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/sf_topic?post=11174"},{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/sf_content_type?post=11174"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/coauthors?post=11174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}