{"id":11480,"date":"2026-03-10T18:04:23","date_gmt":"2026-03-10T10:04:23","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=11480"},"modified":"2026-03-10T18:04:25","modified_gmt":"2026-03-10T10:04:25","slug":"smbs-did-you-know-slack-could-do-that","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/smbs-did-you-know-slack-could-do-that\/","title":{"rendered":"SMBs: Did You Know Slack Could Do That?"},"content":{"rendered":"\n<section class=\"key-takeaways wp-block-salesforce-blog-key-takeaways\" aria-label=\"Key Takeaways\">\n\t<div class=\"wp-block-salesforce-blog-key-takeaways__inner\">\n\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__header\">\n\t\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__title\">\n\t\t\t\t<h2 class=\"wp-block-salesforce-blog-key-takeaways__title-text\">\n\t\t\t\t\tKey Takeaways\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<button \n\t\t\tid=\"wp-block-salesforce-blog-key-takeaways-button\"\n\t\t\tclass=\"wp-block-salesforce-blog-key-takeaways__button\"\n\t\t\taria-controls=\"wp-block-salesforce-blog-key-takeaways-content\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-label=\"\n\t\t\tToggle Key Takeaways content\t\t\t\"\n\t\t>\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\" aria-hidden=\"true\"><path fill=\"url(#a)\" d=\"M17.401 6.445a1.525 1.525 0 0 1 2.153 0 1.517 1.517 0 0 1 0 2.149l-7.977 7.961a1.526 1.526 0 0 1-2.154 0L1.446 8.594a1.517 1.517 0 0 1 0-2.149 1.524 1.524 0 0 1 2.153 0l6.9 6.886z\" \/><defs><linearGradient id=\"a\" x2=\"10.5\" y2=\"17\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#BA01FF\" \/><stop offset=\"1\" stop-color=\"#0250D9\" \/><\/linearGradient><\/defs><\/svg>\n\t\t<\/button>\n\n\t\t\t\t\t<div id=\"wp-block-salesforce-blog-key-takeaways-content\" class=\"wp-block-salesforce-blog-key-takeaways__content\" aria-hidden=\"true\">\n\t\t\t\t\n\n<ul class=\"wp-block-list\">\n<li>Slack is the work operating system for SMBs, combatting growth challenges like context-switching and complex search, boosting lean team efficiency.<\/li>\n\n\n\n<li>It allows your team to shift focus to high-value business building by handling admin tasks code-free, summarises chats with Slack AI, connects you with your team quickly with huddles<\/li>\n\n\n\n<li>Salesforce integration accelerates growth by pulling live CRM data into Slack, enabling instant collaboration.<\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<footer class=\"wp-block-salesforce-blog-key-takeaways__footer\">\n\t\t\t\t\tThis summary was created with AI and reviewed by an editor.\t\t\t\t<\/footer>\n\t\t\t\t\t\t<\/div>\n<\/section>\n\n\n\n<p>As a business leader, what\u2019s the first thing you do when you get to work? (After coffee, that is.) Do you log into Slack? Are you chatting with your team mates every day, but that\u2019s really it? If you\u2019re only using Slack for messaging, you&#8217;re missing out on most of its power.<\/p>\n\n\n\n<p>Slack isn&#8217;t just a communication tool; it&#8217;s designed to be the <a href=\"https:\/\/slack.com\/resources\/why-use-slack\/what-is-slack-and-how-does-it-work\" target=\"_blank\" rel=\"noreferrer noopener\">operating system (OS)<\/a> for your entire business. According to <a href=\"https:\/\/slack.com\/resources\/why-use-slack\/what-is-slack-and-how-does-it-work#1\" target=\"_blank\" rel=\"noreferrer noopener\">customer surveys<\/a>, after adopting Slack, sales teams see a 36% average increase in win rate, service teams resolve cases 32% faster, and marketing teams make decisions 37% faster.<\/p>\n\n\n\n<p>To help you tackle the growth challenges of running a small business or startup, we\u2019re revealing five hidden Slack superpowers that speed up team productivity, increase revenue, and solve specific business problems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-did-you-know-that-slack-is-now-integrated-right-into-salesforce\">Did you know that Slack is now integrated right into Salesforce?<\/h2>\n\n\n\n<p>For SMBs, the ultimate superpower is the seamless connection between the conversation (Slack) and the <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/what-is-customer-data-management\/\">customer data<\/a> (Salesforce).<\/p>\n\n\n\n<p>When you connect your Salesforce data to Slack, you can create a specialised <a href=\"https:\/\/www.salesforce.com\/ap\/slack\/salesforce-channels\/\">Salesforce Channel<\/a> that pulls live CRM information right into the conversation. This also shows up in your Salesforce instance, allowing your sales team to collaborate with the latest information wherever they\u2019re working.<\/p>\n\n\n\n<p>For your sales team, this means:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Instant, cross-functional collaboration around a specific account or opportunity.<\/li>\n\n\n\n<li>Real-time alerts on customer activity and data changes from Salesforce, so your team never misses an opportunity.<\/li>\n\n\n\n<li>The ability to update deal information and share insights with the team simply by sending a message in the channel.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer\">\n\t<div>\n\t\t\n\n<div class=\"alignfull wp-block-salesforce-blog-section-heading\">\n\t<h2 class=\"wp-block-salesforce-blog-section-heading__title\">\n\t\t\t\tBoost team productivity with Salesforce\t<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__featured-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/best-collaboration-tools-for-startups\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg?w=300&amp;h=177 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg?w=768&amp;h=452 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg?w=1024&amp;h=603 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/Collaboration-Tools-SMB.jpg?w=150&amp;h=88 150w\" alt=\"A computer screen showing best collaboration tools in action with video screens, for small businesses.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tThe Best Collaboration Tool for Startups? Slack, Hands Down\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-block-salesforce-blog-multi-offer__supporting-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/small-business-communication-guide\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg 1500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg?w=300&amp;h=168 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg?w=768&amp;h=431 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg?w=1024&amp;h=574 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/Communication-SMB.jpg?w=150&amp;h=84 150w\" alt=\"Illustration of several speech bubbles in color on a blue background simulating team communication.\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tThe Small Business Guide to Internal Communication\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/ai-agents-slack-report-asean\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg 1200w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg?w=300&amp;h=224 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg?w=768&amp;h=573 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg?w=1024&amp;h=765 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/08\/boosting-productivity-with-AI-Agents-image.jpg?w=150&amp;h=112 150w\" alt=\"\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tBoosting Productivity with AI Agents: What Slack\u2019s Report Means for ASEAN Businesses\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-salesforce-blog-multi-offer-card\">\n\t<a href=\"https:\/\/www.salesforce.com\/ap\/blog\/salesforce-slack-collaborate-connect\/\" target=\"_blank\" class=\"wp-block-salesforce-blog-multi-offer-card__link \">\n\t\t\t\t\t<figure class=\"wp-block-salesforce-blog-multi-offer-card__image\">\n\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/salesforce-slack-collaborate-connect.jpg?w=300\" sizes=\"100vw\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/salesforce-slack-collaborate-connect.jpg 500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/salesforce-slack-collaborate-connect.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/salesforce-slack-collaborate-connect.jpg?w=150&amp;h=84 150w\" alt=\"How Does Salesforce Use Slack To Collaborate and Connect?\" loading=\"lazy\" \/><\/span>\t\t\t<\/figure>\n\t\t\t\t<h4 class=\"wp-block-salesforce-blog-multi-offer-card__title\">\n\t\t\tHow Does Salesforce Use Slack To Collaborate and Connect?\t\t<\/h4>\n\t<\/a>\n<\/div>\n\n<\/div>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n<p>This speeds up response times to customers, partners, and colleagues. What\u2019s more, the rapid acceleration of the sales cycle is a key factor for revenue growth and operational agility for SMBs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Did you know that Slack can stop context-switching?<\/h2>\n\n\n\n<p>For startups or <a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/what-is-an-smb\/\">small and medium-sized businesses (SMBs)<\/a>, the challenge is always the same: how many tools are you managing a day and how many times are you switching between them? As your brand grows, making sure you have effective time management and team collaboration is top priority.\u00a0<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e846beec276&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e846beec276\" class=\"wp-block-image size-full is-style-straight-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"822\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/12\/image_68b629.jpeg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-11475\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_68b629.jpeg 1200w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_68b629.jpeg?w=300&amp;h=206 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_68b629.jpeg?w=768&amp;h=526 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_68b629.jpeg?w=1024&amp;h=701 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_68b629.jpeg?w=150&amp;h=103 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><em>Source: <\/em><a href=\"https:\/\/slack.com\/features\/channels\"><em>Slack<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<p>If you\u2019re using a <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/what-is-crm\/\">customer relationship management (CRM)<\/a> tool, you minimise context-switching immediately with integrated apps like Slack. Keep things organised (and stop switching between apps a hundred times a day) with <a href=\"https:\/\/slack.com\/features\/channels\">channels<\/a>.\u00a0<\/p>\n\n\n\n<p>Together, with <a href=\"https:\/\/slack.com\/features\/crm\" target=\"_blank\" rel=\"noreferrer noopener\">CRM and Slack<\/a>, teams can communicate with each other seamlessly \u2014 never having to leave their work stations. No more multiple-tab switching (quick check, how many tabs do you have open in your browser right now?). Slack can help with that.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.salesforce.com\/ap\/form\/events\/webinars\/form-rss\/5068581\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.salesforce.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/12\/image_588e68.jpeg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-11476\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_588e68.jpeg 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_588e68.jpeg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_588e68.jpeg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Webinar: <\/em><a href=\"https:\/\/www.salesforce.com\/ap\/form\/events\/webinars\/form-rss\/5068581\"><em>Use Slack and Salesforce to win new deals and deliver better customer service<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Did you know you have a global whiteboard with Canvas?&nbsp;<\/h2>\n\n\n\n<p><a href=\"https:\/\/slack.com\/features\/canvas\" target=\"_blank\" rel=\"noreferrer noopener\">Canvases<\/a>, Slack\u2019s virtual whiteboards, are available in each channel, acting as a home for all the core information related to the project or team involved. Instead of forcing new hires or project members to scroll through weeks of history to find answers, you can share a fixed Canvas at the top of the channel with them (forever), and they can always come back on their own time.\u00a0<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e846beed346&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e846beed346\" class=\"wp-block-image size-full is-style-straight-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"964\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/12\/image_d51327.jpeg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-11477\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_d51327.jpeg 1440w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_d51327.jpeg?w=300&amp;h=201 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_d51327.jpeg?w=768&amp;h=514 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_d51327.jpeg?w=1024&amp;h=686 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_d51327.jpeg?w=150&amp;h=100 150w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><em>Source: <\/em><a href=\"https:\/\/slack.com\/features\/canvas\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Slack<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<p>Did you know you can pin project briefs and goals, link to important files, resources, living FAQs, and onboarding guides \u2014 all in Canvas? This turns your channel into a single source of truth, helping new hires ramp up quickly by providing historical context.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Did you know your Slack search is AI-powered?&nbsp;<\/h2>\n\n\n\n<p>And, did you know that you can use AI-powered <a href=\"https:\/\/slack.com\/features\/enterprise-search\" target=\"_blank\" rel=\"noreferrer noopener\">search<\/a>? Your team&#8217;s entire message history, files, and decisions are stored in Slack, but you need an effective way to access them. You\u2019ll find exactly what you need, fast, with Slack\u2019s built-in advanced modifiers. Get started with these:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>From: @name<\/strong>: To find all messages from a specific person<\/li>\n\n\n\n<li><strong>In: #channel<\/strong>: To search only within a specific channel<\/li>\n\n\n\n<li><strong>Has: link<\/strong>: To find messages that contain a shared link<\/li>\n\n\n\n<li><strong>Before or after date<\/strong>: To narrow your search to a specific time period<\/li>\n<\/ul>\n\n\n\n<p>Try it out for yourself: Ask Slack search a question in natural language (like \u201cWhat was the final decision on the Q3 budget?\u201d) and receive a concise answer sourced directly from your company\u2019s knowledge in Slack.<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Boost team productivity with Slack<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Bring together your team, your customers, and your tools to help take your business to the next level with Slack \u2014 it\u2019s where business gets done.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/ap\/small-business\/collaboration\/\">Try for free<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/09\/slack-marquee-2.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/09\/slack-marquee-2.webp 500w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/09\/slack-marquee-2.webp?w=150&amp;h=150 150w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/09\/slack-marquee-2.webp?w=300&amp;h=300 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading\" id=\"h-did-you-know-that-slack-can-automate-the-work-of-work\">Did you know that Slack can automate the \u201cwork of work\u201d?<\/h2>\n<\/div>\n\n\n\n<p>Many SMBs are constantly looking for new ways to achieve more with less and simplify busy work. This is where <a href=\"https:\/\/www.salesforce.com\/ap\/artificial-intelligence\/what-is-automation\/\">automation<\/a> comes in as a key driver for reclaiming valuable hours spent on repetitive, manual tasks.<\/p>\n\n\n\n<p><a href=\"https:\/\/slack.com\/features\/workflow-automation\" target=\"_blank\" rel=\"noreferrer noopener\">Workflow Builder<\/a> in Slack is your first step to achieving this. It allows you to automate routine tasks by creating step by step workflows for important processes, like giving team\u2019s access to new tools or asking for feedback. It\u2019s a powerful tool that turns more work into less work.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e846beee892&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e846beee892\" class=\"wp-block-image size-full is-style-straight-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"848\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/blog\/wp-content\/uploads\/sites\/2\/2025\/12\/image_2e973b.jpeg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-11478\" srcset=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg 1600w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg?w=300&amp;h=159 300w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg?w=768&amp;h=407 768w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg?w=1024&amp;h=543 1024w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg?w=1536&amp;h=814 1536w, https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2025\/12\/image_2e973b.jpeg?w=150&amp;h=80 150w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><em>Source: <\/em><a href=\"https:\/\/slack.com\/features\/workflow-automation\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Slack<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<p>Did you know you can use Workflow Builder to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Onboard a new client:<\/strong> When a deal closes, automatically share a welcome message and a series of checklist items to a new <strong>#client-onboarding<\/strong> Slack channel (now embedded right in your CRM!).<\/li>\n\n\n\n<li><strong>Centralise requests:<\/strong> Create a form that new team members use to submit IT requests, ensuring all the necessary information is collected up front and routed to the correct person.<\/li>\n<\/ul>\n\n\n\n<p>Alongside Workflow Builder, <a href=\"https:\/\/slack.com\/features\/task-list\" target=\"_blank\" rel=\"noreferrer noopener\">Lists<\/a> help you to manage tasks and projects directly within a channel. Unlike a simple to-do list, Lists can be used to coordinate complex workflows: aligning a product launch by using a List in the #product-launch channel to track the status of product development, marketing assets, and public announcements, or tracking the progress of new <a href=\"https:\/\/www.salesforce.com\/ap\/sales\/process\/\">sales proposals<\/a>.<\/p>\n\n\n\n<div class=\"layout-nine wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Boost sales with a CRM made for growing businesses<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Try Starter Suite for free to close more deals and win more customers, today.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/ap\/small-business\/sales\/\">Try for free<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-nine.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Did you know that Slack can get rid of email for good?<\/h2>\n\n\n\n<p>There\u2019s nothing more motivation-sapping than trying to find a specific email in a specific thread \u2014 from weeks ago. Slack makes sure you never have to do this again with <a href=\"https:\/\/slack.com\/features\/huddles\" target=\"_blank\" rel=\"noreferrer noopener\">Huddles<\/a> and <a href=\"https:\/\/slack.com\/connect\" target=\"_blank\" rel=\"noreferrer noopener\">Slack Connect<\/a>. Here\u2019s how.<\/p>\n\n\n\n<p>Huddles are phone calls you can make directly from Slack, either audio or video, including screen sharing. Simply toggle the headphone icon in any channel or DM to start a quick audio or video chat. AI-generated meeting notes can automatically summarise what was discussed in the Huddle, so you can focus on your meeting, not on whether someone is taking notes. You can also use video and audio <a href=\"https:\/\/slack.com\/features\/clips\">Clips<\/a> to record and share short video or voice updates, respecting different time zones and focus blocks.\u00a0<\/p>\n\n\n\n<p>Slack AI also makes catching up with conversations more manageable. AI-powered <a href=\"https:\/\/slack.com\/features\/channels\" target=\"_blank\" rel=\"noreferrer noopener\">Summaries<\/a> can instantly read lengthy conversations, threads, and channels, and present you with the key insights. Use it to catch up on a busy channel when you\u2019ve been focused on deep work or OOO. This can translate to 97 minutes saved weekly per user, enabling your team to focus on building your business rather than digging for information.<\/p>\n\n\n\n<p>All in on Slack, but still using email to communicate with vendors and partners? Slack Connect is here. Email chains with external partners can be a huge source of delay. Instead of relying on them, Slack Connect allows you to create a dedicated channel that is shared between your workspace and your external partner\u2019s workspace. By moving <a href=\"https:\/\/www.salesforce.com\/ap\/blog\/10-communication-skills-for-business-success\/\">client communication<\/a> out of messy inboxes and into a shared, secure channel, you enable faster feedback loops and shared visibility on <a href=\"https:\/\/slack.com\/document-sharing\" target=\"_blank\" rel=\"noreferrer noopener\">important documents<\/a>. Say bye bye to the ping-pong effect and hello to getting stuff done.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: How Can Admins Use Labs Apps to Get AI-Ready?\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/1zIeqRz4D9VYZmysKBq9RL?si=uMaQcPGARxmiyijTK42KUg&amp;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Now you know \u2014 Slack can do that<\/h2>\n\n\n\n<p>You started by seeing Slack as a messaging app, but now you know it&#8217;s the operational hub for your entire business. It\u2019s a tool for knowledge, automation, and most importantly, connecting your team to your most valuable asset: your customer data in Salesforce.<\/p>\n\n\n\n<p>Start your journey with the\u00a0<a href=\"https:\/\/www.salesforce.com\/ap\/crm\/free-crm\/\">Free<\/a>\u00a0or\u00a0<a href=\"https:\/\/www.salesforce.com\/ap\/form\/signup\/freetrial-salesforce-starter\/?d=bcta\">Starter Suite<\/a>\u00a0today. Looking for more customisation? Explore\u00a0<a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/pro-suite\/\">Pro Suite<\/a>. Already a Salesforce customer? Activate\u00a0<a href=\"https:\/\/www.salesforce.com\/ap\/crm\/foundations\/\">Foundations<\/a>\u00a0to try out\u00a0<a href=\"https:\/\/www.salesforce.com\/ap\/platform\/agentforce-platform\/\">Agentforce 360<\/a>\u00a0today.<\/p>\n\n\n\n<p><em>AI supported the writers and editors who created this article.<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-frequently-asked-questions-faqs\">Frequently Asked Questions (FAQs)<\/h2>\n\n\n<div class=\"accordion \">\n\t\n\n<button class=\"accordion-header\" type=\"button\">Is Slack only for large companies?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Not at all. Slack is an incredibly powerful tool for small businesses and startups with features like Workflow Builder and Channels, it is specifically designed to help lean teams operate with the efficiency and structure of a much larger organisation, helping to scale without complexity.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How is Slack different from just using email for team collaboration?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Slack moves communication out of cluttered inboxes and into organised channels, eliminating context-switching. Features like Huddles allow for instant, spontaneous voice and video calls, and Slack Connect replaces messy external email threads with secure, shared channels, speeding up collaboration with partners and clients.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">What is a Slack Canvas and why would my small business need one?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>A Slack Canvas is a persistent, organised space at the top of a channel that acts as a home for all core information, like project briefs, goals, files, and onboarding guides. For an SMB, it&#8217;s essential for fixing the &#8220;clutter&#8221; problem, ensuring new team members or project contributors can quickly find critical context without scrolling through weeks of messages.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How can Slack&#8217;s AI save my team time?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>Slack AI&#8217;s Summaries feature can instantly read through long conversations and channels, providing you with the key insights, which can save up to 97 minutes weekly per user. Furthermore, AI agents can automate routine tasks like updating sales records or generating meeting notes, allowing your team to focus on high-value work.<\/p>\n\n<\/div>\n\n\n\n<button class=\"accordion-header\" type=\"button\">How does Slack connect with Salesforce?<\/button>\n<div class=\"accordion-content\">\n\t\n\n<p>The integration allows you to create specialised Salesforce Channels that pull live CRM data \u2014 like customer activity and opportunity status \u2014 directly into the Slack conversation. Your team can then collaborate around the latest customer information in real-time and even update records directly from Slack, which accelerates the sales cycle and service response times.<\/p>\n\n<\/div>\n\n<\/div> <!-- \/.accordion -->\n","protected":false},"excerpt":{"rendered":"<p>Slack is much more than just a messaging app. Find out how it can help your growing business manage work and boost productivity.<\/p>\n","protected":false},"author":695,"featured_media":11479,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"690a57b29f9b0ed9556bdf75AP","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[77,44,158,132,214,26,734],"sf_content_type":[707],"coauthors":[838],"class_list":["post-11480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-best-practices","sf_topic-collaboration","sf_topic-partner","sf_topic-partners","sf_topic-startups","sf_topic-small-business","sf_topic-integration","sf_content_type-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Can Slack Do? 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