Mention the word \u201cAI,\u201d and most leaders immediately think about how they can make their companies run better. And for good reason: AI agents can work 24\/7, automate time-consuming tasks, and improve workflows.<\/p>\n\n\n\n
Want proof? Look at Salesforce. During a recent week, the\u00a0artificial intelligence<\/a>\u00a0(AI) agent on\u00a0Salesforce Help<\/a>\u00a0handled more than 69,000 conversations and resolved 55% of them, freeing human agents to tackle more complex issues. It\u2019s hard to argue with numbers like those.<\/p>\n\n\n\n But as important as productivity and efficiency are for companies, leaders can \u2014 and should \u2014 also dream bigger with AI. \u201cCEOs have to decide if they\u2019re chasing small wins or if they\u2019re going to reimagine how the business transforms for the 100x payoff,\u201d said Jessica Apotheker, chief marketing officer, managing director, and senior partner at Boston Consulting Group (BCG).<\/p>\n\n\n\n The most successful companies are already doing this. A 2025 McKinsey\u00a0survey<\/a>\u00a0found that while 80% of businesses considered efficiency a top reason for using AI, those that saw the most return also used it for innovation and growth. With AI\u2019s help, they created new products, challenged their own thinking, and innovated in ways they hadn\u2019t thought possible before. You can do the same.<\/p>\n\n\n\nThe 3 ways companies can use AI<\/h2>\n\n\n\n