{"id":3,"date":"2023-04-05T19:32:00","date_gmt":"2023-06-06T19:32:51","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=3"},"modified":"2023-08-22T02:29:08","modified_gmt":"2023-08-22T02:29:08","slug":"scale-service-efficiency","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/","title":{"rendered":"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty"},"content":{"rendered":"\n

Service organisations are striving to meet heightened customer expectations in increasingly uncertain economic conditions. According to the State of Service<\/a> report, 60% of service professionals stated customer expectations increased during the pandemic. Customers also value the experience offered by businesses much more than they did before. In 2022, 88% of customers said that their experience of a brand mattered as much as its products, compared to 80% of customers in 2020.<\/p>\n\n\n\n

Service leaders are faced with the challenge of meeting growing customer expectations in an increasingly uncertain economic climate. They don\u2019t just have to plan for service success, but they also have to do it more efficiently while cutting costs. This pressure to do more with less can impact service quality \u2013 with 78% of service agents in 2022 saying it was difficult to balance speed and quality, up substantially from 63% of service agents in 2020.<\/p>\n\n\n\n

So how can service professionals grow customer loyalty by delivering faster, more personalised service? How can they scale service efficiency while achieving cost savings?<\/p>\n\n\n\n

Maximising service ROI <\/span> <\/h2>\n\n\n\n

Delivering a superlative customer experience can build strong customer connections and increase loyalty. According to the State of the Connected Customer<\/a> report, 94% of customers stated that good customer service makes them more likely to make another purchase. This means customer service can actually be a revenue generator rather than a business cost. With the right technologies, a business can empower their service professionals to become frontline brand ambassadors \u2013 who can identify and maximise revenue opportunities.<\/p>\n\n\n\n

Let\u2019s look at a few ways to achieve service success efficiently and at scale.<\/p>\n\n\n\n

Accessibility help: Read this content<\/a><\/i> <\/a><\/p>\n\n\n\n

\"State<\/a><\/p>\n\n\n\n

\n\t
\n\n\t\t
\n\t\t\t

Want to learn more?<\/h2>\n\t\t\t\t\t\t\t

Learn how leading service organisations are driving efficiency and delighting customers. Watch the ‘Scale Service Your Customers Love With Automation’ webinar on-demand. <\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\tWatch Now<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t
\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t
<\/div>\n\t\n\t\t\t\n\t\t\"\"\n\n\t\t\n\t\t\t\t\t\"\"\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t\t\t\"\"\n\t\t\n\t<\/div>\n\n\n\n


Stats shown as \u2018ASEAN\u2019 reflect the responses of 2,000 survey respondents from Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam, out of a total of 8,050 responses across 36 countries used in the report. <\/i> <\/p>\n\n\n\n

  <\/p>\n","protected":false},"excerpt":{"rendered":"

Customer service can be a revenue generator rather than a business cost. Investing in technology to drive service efficiency can help maximise ROI.<\/p>\n","protected":false},"author":1,"featured_media":1,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[2,1],"sf_content_type":[],"coauthors":[3],"class_list":["post-3","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-service-cloud","sf_topic-infographics"],"yoast_head":"\nDrive service success at scale with efficiency and cost savings - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty\" \/>\n<meta property=\"og:description\" content=\"Customer service can be a revenue generator rather than a business cost. Investing in technology to drive service efficiency can help maximise ROI.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-06T19:32:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-22T02:29:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/2ae386e5431d87a4765b35117b6738e1\"}],\"headline\":\"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty\",\"datePublished\":\"2023-06-06T19:32:51+00:00\",\"dateModified\":\"2023-08-22T02:29:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\"},\"wordCount\":302,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg\",\"inLanguage\":\"en-SG\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\",\"name\":\"Drive service success at scale with efficiency and cost savings - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg\",\"datePublished\":\"2023-06-06T19:32:51+00:00\",\"dateModified\":\"2023-08-22T02:29:08+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#breadcrumb\"},\"inLanguage\":\"en-SG\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg\",\"contentUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg\",\"width\":500,\"height\":281,\"caption\":\"Scale service efficiency to reduce costs and grow customer loyalty\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/ap\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/\",\"name\":\"Salesforce\",\"description\":\"News, tips, and insights from the global cloud leader\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/ap\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-SG\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/2ae386e5431d87a4765b35117b6738e1\",\"name\":\"Salesforce\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-SG\",\"@id\":\"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/e6bed802dbc774e7364f59f5f076fd2a\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/Salesforce-logo.webp?w=150&h=150&crop=1\",\"contentUrl\":\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/Salesforce-logo.webp?w=150&h=150&crop=1\",\"width\":\"150\",\"height\":\"150\",\"caption\":\"Salesforce\"},\"description\":\"Salesforce is the #1 AI CRM, bringing companies and customers together in the digital age. We're immersed in the world of customer relationship management, helping businesses unlock the full potential of their data and connect with their customers in more meaningful ways. Whether it\u2019s using AI to improve service or streamlining sales processes, we're passionate about the tools and strategies that help our customers succeed in the digital age.\",\"url\":\"https:\/\/www.salesforce.com\/ap\/blog\/author\/salesforce\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Drive service success at scale with efficiency and cost savings - Salesforce","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/","og_type":"article","og_title":"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty","og_description":"Customer service can be a revenue generator rather than a business cost. Investing in technology to drive service efficiency can help maximise ROI.","og_url":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/","og_site_name":"Salesforce","article_published_time":"2023-06-06T19:32:51+00:00","article_modified_time":"2023-08-22T02:29:08+00:00","og_image":[{"width":500,"height":281,"url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","type":"image\/jpeg"}],"author":"Salesforce","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Salesforce","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/2ae386e5431d87a4765b35117b6738e1"}],"headline":"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty","datePublished":"2023-06-06T19:32:51+00:00","dateModified":"2023-08-22T02:29:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/"},"wordCount":302,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","inLanguage":"en-SG","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/","url":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/","name":"Drive service success at scale with efficiency and cost savings - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","datePublished":"2023-06-06T19:32:51+00:00","dateModified":"2023-08-22T02:29:08+00:00","author":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3"},"breadcrumb":{"@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#breadcrumb"},"inLanguage":"en-SG","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/"]}]},{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#primaryimage","url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","contentUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","width":500,"height":281,"caption":"Scale service efficiency to reduce costs and grow customer loyalty"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/ap\/blog\/scale-service-efficiency\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/ap\/blog\/"},{"@type":"ListItem","position":2,"name":"Scale Service Efficiency To Reduce Costs And Grow Customer Loyalty"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#website","url":"https:\/\/www.salesforce.com\/ap\/blog\/","name":"Salesforce","description":"News, tips, and insights from the global cloud leader","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/ap\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-SG"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/2ae386e5431d87a4765b35117b6738e1","name":"Salesforce","image":{"@type":"ImageObject","inLanguage":"en-SG","@id":"https:\/\/www.salesforce.com\/ap\/blog\/#\/schema\/person\/image\/e6bed802dbc774e7364f59f5f076fd2a","url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/Salesforce-logo.webp?w=150&h=150&crop=1","contentUrl":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/Salesforce-logo.webp?w=150&h=150&crop=1","width":"150","height":"150","caption":"Salesforce"},"description":"Salesforce is the #1 AI CRM, bringing companies and customers together in the digital age. We're immersed in the world of customer relationship management, helping businesses unlock the full potential of their data and connect with their customers in more meaningful ways. Whether it\u2019s using AI to improve service or streamlining sales processes, we're passionate about the tools and strategies that help our customers succeed in the digital age.","url":"https:\/\/www.salesforce.com\/ap\/blog\/author\/salesforce\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/uploads\/sites\/8\/2023\/06\/sf-asean_state-of-service-infographic_blog-header_500x281.jpg","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/ap\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":7,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/3\/revisions"}],"predecessor-version":[{"id":3406,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/posts\/3\/revisions\/3406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/media\/1"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/media?parent=3"}],"wp:term":[{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/sf_topic?post=3"},{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/sf_content_type?post=3"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/ap\/blog\/wp-json\/wp\/v2\/coauthors?post=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}