{"id":6013,"date":"2024-02-28T03:59:06","date_gmt":"2024-02-28T03:59:06","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=6013"},"modified":"2024-02-28T03:59:07","modified_gmt":"2024-02-28T03:59:07","slug":"ai-copilot","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ap\/blog\/ai-copilot\/","title":{"rendered":"What is an AI Copilot?"},"content":{"rendered":"\n<p>When you think of a copilot, the first thing that comes to mind is probably an airplane. Until now, a copilot has been that person sitting in the second chair in the cockpit, helping the captain on your flight. But sometime last year, the term \u201ccopilot\u201d started to trend in a big way in the artificial intelligence (AI) space. Take all of the generative AI technology you\u2019ve come to know and love in apps like ChatGPT, Bard, and Einstein. Now, place that right in the flow of your work \u2014&nbsp;or in that second chair, if you will.&nbsp;<\/p>\n\n\n\n<p>At its most basic level, an AI copilot is an AI assistant that can help you accomplish routine tasks faster than before. While the introduction of the modern copilot is linked to <a href=\"https:\/\/venturebeat.com\/ai\/github-copilot-is-now-public-heres-what-you-need-to-know\/\" target=\"_blank\" rel=\"noreferrer noopener\">the launch of GitHub Copilot<\/a> in 2021, these AI assistants go back even further. Since the 1990s, AI copilots \u2014&nbsp;which, back then, were basic chatbots <a href=\"https:\/\/www.codecademy.com\/article\/history-of-chatbots\" target=\"_blank\" rel=\"noreferrer noopener\">like ELIZA and Jabberwacky<\/a> or virtual assistants like <a href=\"https:\/\/chatbotsmagazine.com\/a-chatbot-tale-or-why-should-you-care-about-textbots-for-your-business-85f1b61ca8c9#:~:text=Where%20are%20we%20coming%20from%3F\" target=\"_blank\" rel=\"noreferrer noopener\">IKEA\u2019s Anna<\/a> \u2014&nbsp;have been popping up in everything from your email platform to shopping, banking, and medical applications.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s the difference between now and then. Imagine you\u2019re booking a business dinner with a client based in a different city. Before the world of AI copilots, you\u2019d first scan the client\u2019s <a href=\"https:\/\/www.salesforce.com\/ap\/crm\/what-is-crm\/\" target=\"_blank\" rel=\"noreferrer noopener\">customer relationship management (CRM)<\/a> record to check for any dietary preferences. Next, you\u2019d open the Resy app and spend far too long looking for a suitable restaurant with availability. Then, on to Expedia to make your travel and lodging reservations, and, finally, your email app to send a charmingly personalised confirmation to your customer. At minimum, you\u2019d be looking at four different apps and at least a half hour of drudgery.\u00a0<\/p>\n\n\n\n<p>Now imagine, instead, that you simply use one app: your trusty AI copilot. Instead of taking four different actions over the course of minutes or hours, you type, \u201cBook dinner with Ted next Thursday.\u201d All the steps above still take place, but the research happens in the background, and mostly without your intervention.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p>Beyond the obvious time savings and the inherent sci-fi novelty, it\u2019s hard to fully articulate the value of this transformation through traditional metrics. These assistants will do the work of dozens of apps to help us build reports faster, craft customer service replies with relevant answers, draft sales emails, send flowers to our bosses, and more. But first, how do they work?&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-an-ai-copilot-work\">How does an AI copilot work?<\/h2>\n\n\n\n<p>At the heart of AI copilots are powerful building blocks called copilot actions. A copilot action can encompass almost any single task or a collection of tasks for a specific job. These may include:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Updating a CRM record.<\/li>\n\n\n\n<li>Generating descriptions for new products using your existing CRM data.<\/li>\n\n\n\n<li>Composing messages to customers.<\/li>\n\n\n\n<li>Handling a range of use cases.<\/li>\n\n\n\n<li>Summarising transcripts for a live service agent.<\/li>\n\n\n\n<li>Highlighting the most relevant information from meeting notes.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"What Makes Einstein Copilot Possible? | Salesforce\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/2G6MQpFnQLM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>These tasks can be &#8220;invoked,&#8221; or arranged and executed, in any order and are done so autonomously by the AI copilot. This ability to understand requests, reason a plan of action, and execute the needed tasks is what makes these systems and experiences unique. The AI copilot can handle a lot of instructions and learns from that. So, the more actions, the more capable the copilot.&nbsp;<\/p>\n\n\n\n<p>Stacked together, actions allow your copilot to perform a dizzying array of business tasks. For example, a copilot can help a service agent quickly resolve an issue in which a customer was overcharged for an order. Or it can help someone in sales trying to close a deal. Want more? Let\u2019s put our copilot into action.<\/p>\n\n\n\n<p>Take the example of setting up dinner with your client, Ted. If you use <a href=\"https:\/\/www.salesforce.com\/news\/stories\/einstein-copilot-explained\/\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein Copilot<\/a>, it would know Ted\u2019s initial context, like their name and CRM session history, but it would require a bit more information from you, like the date and time. It could then execute on that and respond with any other questions it may have: It might ask you to clarify which Ted you want to meet with (if you have multiple contacts named Ted) and what type of cuisine Ted prefers.&nbsp;<\/p>\n\n\n\n<p>What\u2019s nice about Einstein and other copilots at this level is that it feels like you\u2019re talking with a coworker \u2014 but you\u2019re actually chatting with your robust data, which the copilot is serving up in a new conversational way. The AI copilot decides which actions to trigger and then generates runtime dialogues, paraphrasing the actions\u2019 output-data in everyday human language. So, it feels like you\u2019re having a fairly sophisticated conversation with your AI assistant. And then dinner gets set up with little effort on your part.\u00a0<\/p>\n\n\n\n<p>\u201cWe\u2019re just telling the system, \u2018Hey, do this task,\u2019\u201d said Carlos Lozano, director of product management at Salesforce AI. \u201cBut behind the scenes, the copilot is orchestrating a complex workflow of business processes and data to deliver a result that would have previously required the user to access multiple actions.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<div class=\"layout-seven wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Say hello to Einstein Copilot<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Your trusted conversational AI assistant for CRM gives everyone the power to get work done faster. It\u2019s a total game-changer for your company.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/einsteincopilot?d=cta-body-promo-8\">Tell me more<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-seven.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-seven.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-different-types-of-ai-copilots-exist\">What different types of AI copilots exist?<\/h2>\n\n\n\n<p>Although the concept of a copilot is fairly new, this technology has existed for a while. Have you ever chatted with a customer service representative only to realise they weren\u2019t a person, but a bot? That\u2019s a type of copilot. It helped you with basic customer service questions, but often couldn\u2019t really get to the important details of your issue. Likely frustrated, you then turned to an actual human for help.\u00a0<\/p>\n\n\n\n<p>Chatbots got more sophisticated with the launch of ChatGPT, Dall-E, Google\u2019s Gemini, and Microsoft\u2019s Bing Chat. Those generative AI platforms \u2014 let\u2019s call them Chatbot 2.0 \u2014 can help craft emails, write code, generate images, and analyse data.\u00a0<\/p>\n\n\n\n<p>With AI copilots, the interactivity becomes even more conversational, with your own AI assistant working behind the scenes to help improve everything you do. In addition to Salesforce, a number of other companies have introduced copilot products to the market, including Microsoft and GitHub, and even Apple is working on one. There are more <a href=\"https:\/\/www.ventureradar.com\/keyword\/ai%20copilot\" target=\"_blank\" rel=\"noreferrer noopener\">niche industry-focused<\/a> AI copilot companies like real-estate digital marketing company LuxuryPresence, healthcare-focused Nabla, and finance-focused ArkiFi.&nbsp;<\/p>\n\n\n\n<p>The copilot goes to the next level when it&#8217;s connected to data and metadata. What&#8217;s metadata? It&#8217;s the tagging system that defines your data. For instance, &#8220;first name&#8221; is the metadata that would define &#8220;Ted&#8221; in our example. This metadata makes it easier to find, use, and merge your proprietary data. So, this is what separates a workable copilot from a truly exceptional one \u2014 one that is super relevant for your everyday work.<\/p>\n\n\n<div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>These assistants will do the work of dozens of apps to help us build reports faster, craft customer service replies with relevant answers, draft sales emails, send flowers to our bosses, and more.<\/p>\n<\/blockquote>\n\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on LinkedIn (Opens in a new tab)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fap%2Fblog%2Fai-copilot%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=What%20is%20an%20AI%20Copilot%3F\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Twitter (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=What%20is%20an%20AI%20Copilot%3F&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fap%2Fblog%2Fai-copilot%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Facebook (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Fap%2Fblog%2Fai-copilot%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"Copy link to clipboard\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"What is an AI Copilot?\" https:\/\/www.salesforce.com\/ap\/blog\/ai-copilot\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div>\n\n\n<p>Here&#8217;s the main takeaway: When you are researching adding an AI copilot to your business, determine whether it will simply use external source information, like ChatGPT, or whether you\u2019ll be able to safely connect it to your structured and unstructured data sources.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-you-should-use-an-ai-copilot\">Why you should use an AI Copilot<\/h2>\n\n\n\n<p>By now, you\u2019re probably familiar with at least one or two large language models (LLMs) like OpenAI\u2019s GPT-4 or Google\u2019s Gemini. These models power chatbots like ChatGPT that are fun to play with and are great for certain tasks. Some, however, only contain data through early 2022, so their responses can be limited. And those models only have access to public information about your business \u2014 they don\u2019t have access to your trusted CRM information and data.&nbsp;<\/p>\n\n\n\n<p>This means they can\u2019t help you craft relevant customer service answers or supply the juiciest sales opportunities. Nor can they act on your behalf to, say, reply to an email or book a flight. But an AI copilot can do all of the above.&nbsp;<\/p>\n\n\n\n<p>Okay, back to your dinner with Ted. You had a successful trip. Now, maybe you want to thank him with a gift basket from his favourite bakery. Because your copilot already has the requisite actions to look up Ted\u2019s CRM contact and account to find his favourite bakery, and to charge goods on your behalf, all you\u2019d need to do is type, \u201cSend Ted his favourite muffins.\u201d\u00a0<\/p>\n\n\n\n<p>Of course, this is only a rudimentary example comprising a couple of copilot actions. Imagine what you could do with an AI copilot capable of orchestrating hundreds, or even thousands, of building blocks in virtually infinite combinations. The gains in efficiency apply to an excitingly wide range of job types. <\/p>\n\n\n\n<p>For example, a retail marketer can write product descriptions in numerous languages in just minutes, a healthcare clinician can review X-rays and lab results for multiple patients and help doctors make diagnoses, and a finance worker can use a copilot to analyse reams of data to propose various investment outcomes. The use cases and scenarios go on and on.<\/p>\n\n\n\n<p>If it seems like everything related to AI is happening at a breakneck pace \u2014 especially when it comes to how you work \u2014&nbsp;and it\u2019s making your head spin, you\u2019re not alone. But you don\u2019t have to be \u2026 alone, that is. You\u2019ll have your trusted AI copilot.<\/p>\n\n\n\n<p>\u201cWith an AI copilot, you can quickly and easily become more efficient and productive, no matter the industry you work in,\u201d Lozano said. \u201cHaving a conversational, generative AI-based assistant will truly let you offload those routine tasks while allowing you to interact and engage with data like never before. And that is the beauty of it.\u201d&nbsp;<\/p>\n\n\n\n<div class=\"layout-astro wp-block-salesforce-blog-related-trail\">\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__cloud\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-cloud-layout-astro.png\" alt=\"\">\n\n\t\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__background\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-background-layout-astro.png\" alt=\"\">\n\n\t<div class=\"related-trail__wrapper\">\n\t\t<div class=\"related-trail__content\">\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 345.8 82.8\" aria-hidden=\"true\" class=\"related-trail__logo\"><path fill=\"#1d3767\" d=\"M96.6 33h9v22.6h4.8V33h8.8v-4.3H96.6zm49.8 5.3c0-5.7-3.6-9.6-10.8-9.6H127v27h4.8v-7.9h3l2.3-.1 5.7 8h5.6l-7-9.2c3.4-1.6 5-4.5 5-8.2m-11.1 5.3h-3.6V33h3.6c4.4 0 6 2.3 6 5.3s-1.6 5.3-6 5.3m30.8-15.2-12.6 27.2h5l2.3-5.3h11.6l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm25.2-17.7h4.8v27h-4.8zm20.7 0h-4.8v27h17.6v-4.4h-12.8zm38.4 12.1h-13.2V28.7H229v27h4.7V45h13.2v10.6h4.7V28.7h-4.7zm15.9 14.8h17.5v-4.4h-12.7v-6.4H279v-4.2h-11.5v-7.5h12.7v-4.4h-17.5zm36.9-27.2L287 55.6h5l2.3-5.3H306l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm35.4-17.7h-10.2v27h10.2c8.2 0 14.4-5.9 14.4-13.6s-6-13.4-14.4-13.4m0 22.6H326V33h5.4a9.1 9.1 0 1 1 0 18.1z\" \/><path fill=\"#1d315f\" d=\"M43 82.8h.1a74 74 0 0 0 38.5-12.3 3 3 0 0 0 1.3-2.4v-6A66.2 66.2 0 0 0 42.5.2a3 3 0 0 0-2.3 0A66.2 66.2 0 0 0 0 62.2V68a3 3 0 0 0 1.2 2.4 74 74 0 0 0 40.2 12.4z\" \/><path fill=\"#8ed1f4\" d=\"M13.8 51.8a.3.3 0 0 0 0-.1L33 23.6a3.1 3.1 0 0 1 .8-.8 3 3 0 0 1 4 .8l9.5 13.8 3.5-5a3 3 0 0 1 4.9 0L69 51.6a.3.3 0 0 1 .1.3h7C70.7 17.7 43.7 7.2 41.4 6.2c0 0-11.2 4-21.2 16A59.6 59.6 0 0 0 6.8 51.8zm21.7-21.3\" \/><path fill=\"#aa76b3\" d=\"m62 51.9-8.7-12.6-4.2 6.1 4.8 6.4z\" \/><path fill=\"#722a87\" d=\"m49 45.4-4.4 6.4H54z\" \/><path fill=\"#8ed1f4\" d=\"m37 32.6-1.5-2.1z\" \/><path fill=\"#aa76b3\" d=\"m28 41.4 7.6 10.4h1.8l6.4-9.2-6.8-10-1.5-2.1z\" \/><path fill=\"#722a87\" d=\"m28 41.4-7 10.4h14.6z\" \/><path fill=\"#069a49\" d=\"M43.8 72.5a1.8 1.8 0 0 0-1-2.4L40.1 69a8 8 0 0 1-1-.5 7.8 7.8 0 0 1-2.4-10.7H6a44 44 0 0 0-.2 4.4v4.4A70 70 0 0 0 26 75a70 70 0 0 0 15.2 2l2.4-4.3zm33-14.8H44.3l-2.5 3a1.7 1.7 0 0 0-.2.5 1.8 1.8 0 0 0 1 2.3l2.7 1.2.7.4a7.8 7.8 0 0 1 3 10.6l-.5.9 4.8-.8a71 71 0 0 0 8.4-2.2l1.3-.4a71 71 0 0 0 14-6.7v-8.8z\" \/><path fill=\"#fff\" d=\"m46 65-.7-.3-2.7-1.2a1.8 1.8 0 0 1-1-2.4 1.7 1.7 0 0 1 .2-.4l2.5-3h-7.6A7.8 7.8 0 0 0 39 68.4a8 8 0 0 0 1 .5l2.7 1.2a1.8 1.8 0 0 1 1 2.4l-.1.2-2.5 4.3a52.5 52.5 0 0 0 7.2-.4l.5-.9A7.8 7.8 0 0 0 46 65.1z\" \/><path fill=\"#157139\" d=\"M56.9 67.3h8.8l-4.4-5zM23 71h9l-4.5-5.1zm-4.1-10.4-4.5 5h8.9z\" \/><\/svg>\n\t\t\t<h2 class=\"wp-block-related-trail__title\">Get started with AI<\/h2>\n\t\t\t<p>Discover the basics of AI, explore the applications of generative AI, and understand how AI affects data. It\u2019s all on Trailhead, Salesforce\u2019s free online learning platform.<\/p>\n\t\t\t\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/trails\/get-started-with-ai-data\" target=\"_blank\" rel=\"noreferrer noopener\">Start learning<\/a><\/div>\n\n\t\t<\/div>\n\t\t<div class=\"related-trail__mock\">\n\t\t\t<div class=\"related-trail__points\">+2,200 points<\/div>\n\t\t\t<div class=\"related-trail__eyebrow\">Trail<\/div>\n\t\t\t<p class=\"related-trail__trail-title h3\">Get started with AI<\/p>\n\t\t\t<p class=\"related-trail__trail-description\"><\/p>\n\t\t\t<div class=\"related-trail__actions\">\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 10 10\" aria-hidden=\"true\"><path fill=\"#747474\" fill-rule=\"evenodd\" d=\"m4.93.69.88 2.88c.04.12.16.18.27.18h2.89c.29 0 .4.38.17.56L6.79 6.04c-.1.07-.13.2-.1.32l1.12 2.96c.08.27-.2.5-.44.33L4.85 7.77c-.1-.08-.23-.08-.34 0L1.97 9.65a.29.29 0 0 1-.45-.33L2.6 6.36a.3.3 0 0 0-.1-.32L.17 4.3c-.23-.18-.1-.56.17-.56h2.89c.13 0 .23-.04.27-.18l.9-2.9c.08-.27.46-.25.54.02Z\" clip-rule=\"evenodd\" \/><\/svg>\n<\/div>\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 9 5\" aria-hidden=\"true\"><path fill=\"#747474\" d=\"M4.16 4.5.26 0h7.8z\" \/><\/svg>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__foreground\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-foreground-layout-astro.png\" alt=\"\">\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__parks\" src=\"https:\/\/www.salesforce.com\/ap\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-parks-layout-astro.png\" alt=\"\">\n\n<\/div>\n\n\n\n<p><em>Carlos Lozano, director of product management at Salesforce AI, contributed to this article<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Generative AI is laying the foundation for a new kind of app: super intelligent assistants that can do the work of hundreds \u2014 or even thousands \u2014 of individual applications based on a simple prompt. <\/p>\n","protected":false},"author":66,"featured_media":6015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"de4bfacf972e49ed818b58229a63357f","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[23],"sf_content_type":[],"coauthors":[284],"class_list":["post-6013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-artificial-intelligence"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Are AI Copilots and Why Are They So Important? | Salesforce<\/title>\n<meta name=\"description\" content=\"AI copilots are popping up in digital experiences everywhere. 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